Aesop is pleased to announce the opening of its first Southeast Asia Travel Retail store at Singapore Changi Airport Terminal 1 Departure Transit Central Store. This milestone opening is presented by L’Oréal Travel Retail Asia Pacific, in strategic partnership with The Shilla Duty Free Singapore marking a significant step in the brand’s regional expansion.
Inspired by Singapore’s “Garden City” moniker, the store’s design is a testament to the seamless integration of nature and architecture. The structure, conceived by Aesop’s in-house designers, utilizes the unique mechanical properties of bamboo—one of Singapore’s most abundant plant species
Within the respite of this unique space lies the signature Aesop sink, where travellers are invited to experience an elevated journey through warm hospitality and sensory exploration. This tactile element provides a necessary moment of stillness within the transient rhythm of the airport, allowing for an intimate exploration of the brand’s sensorial textures and fragrances.
The store also introduces Aesop’s Eaux de Parfum collection, elevated by a meticulously crafted fragrance library—designed to unveil the narratives behind each scent. To celebrate the opening and sense of gifting, the store will exclusively debut the Singapore City Kit—a curated selection of travel-sized essentials, thoughtfully composed to elevate every moment of the journey, across each travel touchpoint.
“This first foray into the Singapore travel retail market represents a pivotal step in Aesop’s Southeast Asian narrative,” notes Jesus Abia, Managing Director of L’Oréal Travel Retail Asia Pacific. “This debut reflects our commitment to bringing Aesop’s unique architectural and sensory language to the region’s most vibrant travel hubs. Our partnership with The Shilla Duty Free and Changi Airport Group is central to this launch, as we seek out new horizons for expansion and resonance in the years to come.”
“We are delighted to partner with L’Oréal to welcome Aesop to The Shilla Duty Free Singapore at Changi Airport,” shares Chan Sok Ling, Chief Operating Officer of The Shilla Duty Free Singapore and Director of Airport Strategy of The Shilla Duty Free. “Cultivating novel and inspiring experiences for our travellers are at the heart of our craft. Aesop’s distinct creativity and commitment to excellence make them a perfect addition to our offering. This launch marks a significant step in our shared journey.”