Bally has opened a new boutique at Delhi’s Indira Gandhi International Airport, in association with duty-free retailer Flemingo Travel Retail.

Flemingo Travel Retail, launched the luxury Swiss brand’s new boutique at Delhi’s Indira Gandhi International Airport on 10th October 2018. Flemingo group currently operates stores for brands such as Coach, Michael Kors, Longchamp, Hugo Boss, Tumi, Montblanc, Swarvoski and others.

Bally is a Swiss luxury brand established in 1851, anchored in an exceptional heritage of shoemaking. Today the brand offers unique designs across accessories, ready to wear and eyewear, driven by strong, retro sportswear aesthetic. Headquartered in Caslano, Switzerland, it has its main offices in Milan, Italy and production facilities set in Caslano for shoes, Florence for accessories and Ancona in Italy for ready to wear.

The new Bally store is located in the International departures zone at T3, Delhi Airport. The boutique stretches across 55 sq. metres and is prominently located alongside other fashion boutiques. Dedicated to men’s and women’s fashion products, travellers can buy Bally shoes, bags, accessories and a selection of small leather goods from the store.

The new boutique carries the latest collections and products including the new Cecyle women’s crossbody bag which features the famous Bally Stripe (pictured above and below).

Meet Cecyle: Paying homage to Carl Franz Bally’s beloved wife Cecyle Bally, whose exacting standards were the basis for many of his designs, the Cecyle bag embodies the simplicity, elegance and style of its namesake, and is a representation of the intensely personal place a bag has in a woman’s life, as both a daily companion and secret keeper courtesy of Bally’s signature Keyhole hardware.

Commenting on the launch, Mr. Manishi Sanwal, CEO – Flemingo Travel Retail Limited said, “We are very happy to bring on board luxury brand Bally for our Delhi International travellers, who increasingly demand more on the luxury front. Having the expertise and experience, Flemingo as a group strives to offer the very best to its customers, keeping pace with consumer demands”.

About Flemingo Travel Retail Limited:
Flemingo Travel Retail Limited, incorporated under the provisions of Companies Act, 1956, is now a subsidiary of Flemingo Group. The company operates retail outlets of core concession, one of Indian Gourmet Food, one of Electronics, select retail outlets for Luxury and Fashion Brands at T2, Mumbai International Airport and few Luxury and Fashion outlets at T3, New Delhi International Airport. Owned by Flemingo group, the company has a strong expertise of managing multiple duty free businesses and a thorough understanding of managing retail, logistics, legal and compliance issues in India.

About Bally:
Bally is a company of deep heritage and youthful vigour, anchored in an exceptional heritage of shoemaking. Established in Switzerland in 1851, the brand’s expertise spanned the ultrapractical – with the production of the first designer sneaker in the 1930s to Olympian team shoes and mountaineering boots that took Sir Edmund Hillary and Tenzing Norgay to the summit of Everest.

Championing exploration, discovery and sport: Bally’s creative innovation and authenticity remains paramount with unique designs across shoes, accessories and ready to wear, driven by a strong retro sportswear aesthetic.