Flying dulls your sense of taste by up to 30% so Cathay Pacific has created the world’s first beer brewed specially for 35,000ft. …

Fusing science with traditional brewing techniques, the Hong Kong airline has crafted a unique brew that tastes great anywhere, especially up in the air – and here’s how they did it:

“Cathay Pacific connects Hong Kong with destinations all over the world, helping each and every passenger to travel well. This Life Well Travelled spirit was something we aimed to achieve in our first beer as well.”

“Using science and traditional brewing techniques, we married Hong Kong “Dragon Eye” fruit and New Territories honey with English Fuggle hop from the UK – a celebration of our routes between Hong Kong and UK.”



betsy beer video

New Territories honey
Our New Territories honey was made by wild bees at the Wing Wo Bee Honey Farm in Sha Tin.
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