Scotch whisky giant Chivas has joined forces with French designer Balmain to launch two limited-edition whiskies.
The Balmain x Chivas XV collection marries Chivas’ 15-year-old blended Scotch whisky with cues from the Parisian fashion house in two special-edition bottle designs. Developed in partnership with Balmain creative director Olivier Rousteing, the designs incorporate a hallmark of the fashion house: oversized gold chains.
Rousteing said the gold chain motif symbolises the “defiant spirit” and “bold and audacious attitude” of Balmain – a characteristic that he feels the house shares with Chivas. “Just like Balmain, Chivas has always adhered to the highest standards with neither house being afraid to push boundaries and break with outdated conventions,” he said.
The limited-edition designs – The First Drop, adorned with gold chains and metallic armour, and The Second Drop, styled around Balmain’s distinctive silhouette with chains and belts – will be available globally at specialist retailers from 5 October. The First Drop is priced at £160/€175/$217 and The Second Drop at £70/€84/$104.
To celebrate the launch, Chivas and Balmain will be inviting fans to join the ‘Balmain Army’ through a series of activations, including pop-up bars appearing worldwide and at select Fashion Weeks.
