The Mediterranean Essences by Atelier des Fleurs embody this inspiration. The collection, true to the House’s philosophy, offers a naturalist, sensual portrait of the Mediterranean, far from postcard clichés. The fragrances explore the olfactory imprint of sun-drenched landscapes, evoking a more intimate South of France: strolls along sunlit coastal paths, the crackle of pine needles underfoot, and the scent of sun-warmed sand.
Gaby Aghion: The pioneering spirit
In 1952, Gaby Aghion founded Chloé fashion House with a new vision: to liberate women’s bodies from the strict dictates of haute couture. Guided by her intuition, she redefined womenswear, introducing a fashion of freedom, breaking away from the French Houses of the time. Her philosophy, enriched by her connections with artists and thinkers, found expression in typical Parisian Rive Gauche venues where she staged her first collections. Her singular approach of fashion blends codes and interweaves Paris and the Mediterranean, imbued with her heritage. Led by this pioneering vision, Atelier des Fleurs explores free-spirited, instinctive beauty, driven by emotion and magnified by exceptional savoir-faire.
The Mediterranean Essences
Gaby Aghion draws deep inspiration from the Mediterranean, infusing this heritage into the world of Chloé. During seaside escapes in Ramatuelle, shared with Karl Lagerfeld, she found the spark for her free, instinctive designs. Her pieces are steeped in these landscapes, exploring shades of sand, earth and stone through sunlit, fluid and pleated silhouettes.
The Mediterranean Essences by Atelier des Fleurs embody this inspiration. The collection, true to the House’s philosophy, offers a naturalist, sensual portrait of the Mediterranean, far from postcard clichés. The fragrances explore the olfactory imprint of sun-drenched landscapes, evoking a more intimate South of France: strolls along sunlit coastal paths, the crackle of pine needles underfoot, and the scent of sun-warmed sand.
The Mediterranean Essences explore the unknown facets of well-known ingredients, unveiling the depth and unique character of hidden byways, wild garrigues, and pine forests of the South.
Emblem of the fashion House, the plissé soleil, which crafts delicate pleats in the fabric, inspires the olfactory signature of Atelier des Fleurs. The Mediterranean Essences carry its echo through the presence of rays of light in every creation.
Atelier des Fleurs Sable Lavande by Quentin Bisch
With Atelier des Fleurs Sable Lavande, the perfumer Quentin Bisch reveals a soft, warm lavender, rather than a classic aromatic facet. True to Chloé’s signature fluidity, this fragrance flows with the softness of sand slipping through fingers, enhancing its nuances through a solar fig accord, magnified by ambrofix, which grants it a raw and contrasting intensity. This enveloping fragrance evokes that timeless moment when the heat of the Mediterranean sand softens to introduce the humid softness of dusk.
Atelier des Fleurs Vert Soleil by Quentin Bisch
With Atelier des Fleurs Vert Soleil, the perfumer Quentin Bisch highlights lentisque, an ingredient rarely explored in perfumery. This aromatic shrub, typical of Mediterranean garrigues and maquis, flourishes in the arid coastal lands where the vegetation merges with the sea. It reflects Chloé’s Mediterranean roots, that sunlit and contrasting nature that has always inspired the House, capturing the very essence of the Mediterranean coast. Traditionally valued in perfumery for its resinous nuances, mastic takes on a brighter light here, revealing leafy, juicy nuances exalted by green mandarin. The union of these two “greens” creates a vibrant, zesty radiance. A floral composition with vegetal freshness, warmed by an enveloping base of musk and wood.
Atelier des Fleurs Plage du Figuier by Ane Ayo
With Atelier des Fleurs Plage du Figuier, the perfumer Ane Ayo introduces a new interpretation of fig, an emblematic ingredient of the South of France. Inspired by Gaby Aghion’s attachment to Ramatuelle, Saint-Tropez and its surroundings, the fragrance seizes the atmosphere of a nearby actual place: the Plage du Figuier. At the heart of this creation, the fig reveals its secret flower, which metamorphoses into a fruit, fusing with its pulp. The fig gives Plage du Figuier a luminous florality, sublimated by orange blossom, a true Mediterranean olfactory signature. Warm and solar, this fragrance radiates fleshy, pulpy facets, shaping roundness and balance without indulging in sugary opulence.
Atelier des Fleurs Sous les Pins by Quentin Bisch
With Atelier des Fleurs Sous les Pins, the perfumer Quentin Bisch pays tribute to Porquerolles, an emblematic island of the French Mediterranean landscape. Unique in the collection, this fragrance captures the olfactory imprint of an in situ landscape. An innovative extraction technique faithfully gathers the essence of an island’s byway: under sun-warmed pine trees, bark and needles crackle beneath footsteps, while the heated breeze, infused with woody scents, diffuses the lively, resinous notes of eucalyptus. The surrounding flora shows itself in its most elusive molecules. A sensory immersion that conveys the character of this land bathed in light. Warm and subtle, this fragrance evokes the fiery, aromatic breath of a stroll beneath Mediterranean pines.
A Mediterranean-inspired bottle
The bottles of the Mediterranean Essences represent the timeless allure and simplicity held dear by Chloé. Their undulated glass shape pays homage to the plissé soleil, the signature of Atelier des Fleurs fragrances. The warm green colour echoes the lush landscapes of the French Mediterranean coast. The textured cap evokes sand and reflects Chloé’s deep connection to the Mediterranean horizon.
