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ETRO’s Nomadic Tribe sets sail for adventure in 2020

ETRO’s Nomadic Tribe sets sail for adventure in 2020

Etro shouts ‘We are All Nomads’ in its Spring Summer 2020 campaign featuring Lauren Hutton, Karen Elson and more…

Unveiling Etro’s Spring Summer 2020 Campaign: a tribute to the adventurous inner and outer journey brought to us by life, during which, between destiny and destinations, the #Etro wanderlust never ends. A wandering family of strong nomadic individuals, united by the magic of Paisley.

A new adventure to the unknown is about to begin, so make sure to stay tuned…

© ETRO, Photography by Cass Bird

 

In charge of photography was Cass Bird, with creative direction from Macs Iotti, and styling by George Cortina. Beauty is work of hair stylist Esther Langham, and makeup artist Romy Soleimani. Casting direction by Piegiorgio Del Moro.

If life itself is an adventurous journey, an exploration into the unknown that is physical as much as it is psychologic, then we are all nomads. Each one with his or her own destiny and destination, endlessly crossing paths with other humans, decamping to other places, absorbing everything, everywhere, writing personal stories day after day. This is Etro Spring Summer 2020, with a bunch of beautifully diverse individuals – Lauren Hutton, Karen Elson, James Turlington, Alton Mason, Abby Champion, Ugbad Abdi, Fei Fei Sun, Lexi Boling, Mark Vanderloo – as the protagonists of the campaign.

#EtroSS20 #WeAreAllNomads

© ETRO, Photography by Cass Bird

© ETRO, Photography by Cass Bird

© ETRO, Photography by Cass Bird

© ETRO, Photography by Cass Bird

© ETRO, Photography by Cass Bird

© ETRO, Photography by Cass Bird

© ETRO, Photography by Cass Bird

© ETRO, Photography by Cass Bird

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