Swiss chocolatier Lindt will introduce its new Lindor Fashion range at the TFWA World Exhibition next month.
Carefully designed to channel “a youthful and fashionable flair”, the new range from Lindt offers a selection of Lindor chocolate balls in fashion-led packaging featuring a stylish houndstooth pattern.
The collection comprises of three formats: a scarlet red mini-suitcase and a matching red tube both containing milk chocolates wrapped in the same shade of crimson, as well as a gold tube filled with an assortment of four flavours – milk, dark, white and hazelnut – wrapped in coordinated colours.
The 400g suitcase is easy to carry, according to Lindt, making it suitable for the travel environment, while the 250g tubes are targeted at those looking for a “readily affordable alternative”. Styled for both sharing and gifting, the chic range is expected to catch the eye of new customers as well as those who are already familiar with the brand, Lindt added.
The TFWA World Exhibition is an annual business event for the brands and companies of the duty-free and travel retail industry – and the traditional launch pad for any new products coming to the market. Duty Free Hunter will be on site next month to bring you a first glimpse of the exciting new products set to appear in airports in 2015.
Check Duty Free Hunter for the duty-free and luxury shopping locations along the whole route of your next journey.
