France’s very first Victoria’s Secret shop has opened at Paris-Orly airport’s west terminal.

A joint venture between Aéroports de Paris (AdP) and Aelia, has opened the first ever Victoria’s Secret store in France. The 130sq m outlet is located at Paris Orly Airport West Terminal.

Half of the store is devoted to fragrances & cosmetics, while the other half stocks selected lines of lingerie and accessories including purses, bags and cosmetic bags.

For the Paris location, the store concept has been “enhanced and personalised,” noted AdP. Features include a ‘boudoir’ area where passengers receive a private welcome and are presented with a capsule collection of key pieces and photographs signed by the brand’s ‘angels’.

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