Supermodel-turned-entrepreneur Kate Moss is launching a new beauty and wellness brand called Cosmoss that will enter an increasingly crowded celebrity health & beauty sector on September 1.

It’s a “curated edit of products to balance and rejuvenate” and “draws on the extraordinary life experience of Kate Moss” who’s “ready to share her journey of self-acceptance and freely be herself”.

Announced on the brand’s Instagram page, all we know for now is that each product has been “meticulously crafted with well-being in mind, using potent, natural substances. Each ritual opens a door to balance, restoration and love”.

The site also features a black and white video of a naked Kate Moss saying “Follow me to Cosmoss” as she wades through and swims in what looks like woodland lake.

The Daily Mail has reported that the brand will sell detox tea, CBD face oil, and a ‘Sacred Mist’ fragrance. The detox tea, or Dawn Tea, will apparently retail at £21 a box, and other products in the line will reportedly include a Golden Nectar CBD face oil costing £98, a Sacred Mist fragrance priced at £72 and a range of £55 face creams and cleansers.