Lotte Duty Free at A.B. Won Pat International Airport Guam will soon introduce French luxury brand Longchamp within its duty-free retail space.

The 289-square foot (26.8-square metre) store will offer the latest collection of the brand’s women’s handbags, including its iconic Le Pliage bag, small leather goods and accessories. The contemporary storefront presents an understated elegant simplicity with the Longchamp name imprinted on the entrance floor and also on a champagne-coloured fascia. The interior walls and cabinetry feature a contrasting white and earth tone palette to showcase merchandise in attractive displays.

“The brand appeals to the Japanese and Korean female customers who appreciate Longchamp’s fine leather craftsmanship. We are pleased to be able to offer Longchamp products to travellers coming through Guam International Airport,” says Jaeha Kim, Lotte Duty Free Guam’s new chief executive officer.

The Longchamp boutique is targeted to open on July 30 and will be located in the store space previously occupied by Bally.