With the launch of a new dual pillar of oriental fragrances, Roberto Cavalli invites every passionate pleasure-seeker to escape into the lush, surrealistic garden of a Paradise Found.
Paradise Found – a journey into a hypnotic paradise on earth
Close your eyes. An exotic, mesmerizing, and dreamlike world awaits – a verdant wilderness where nature overwhelms the senses.
The scent of flower petals triggers an immersive journey into an unknown world, where the sight of intense colours and a wild, untamed landscape heightens every sense in the body.
Sunlight filters through the greenery to touch the skin, flowers multiply, and waterfalls cascade. In this unique place, a man and a woman experience paradise both as a place, and as a state of mind. Journeying from reality into fantasy and back again, they return to an augmented reality, enveloped in a hedonistic sense of bliss.
The multi-sensory experience of Paradise Found draws together opulent nature and Italian sophistication: both are emblematic of the Roberto Cavalli fashion house. The incredible Las Pozas gardens, an ode to surrealism in the heart of the Mexican rainforest, is the unique setting for the new campaign film.
Composed by master perfumer Emilie Coppermann of Symrise, the eau de parfum for her is a luxurious floriental scent opening with bright top notes of pink pepper, neroli, and an unexpected palm leaves accord. An enveloping floral heart of frangipani, orange, and jasmine flowers is enriched with a sensual base of precious sandalwood, for a mesmerizing signature.
The eau de toilette for him brings the pulse of nature directly onto the skin. The incandescent heat of pimiento berries is balanced with fresh green notes, leading into a vibrant heart of clary sage, patchouli, and cashmeran. An oriental drydown of amber gris adds to the addictive nature of this oriental fougère fragrance, created by daring perfumer Jean-Christophe Hérault of IFF.
In magenta and deep green, the fully lacquered bottles are conceived as geodes to paradise, both precious and mysterious. Column-shaped caps reference the striking architecture of Las Pozas, while the flacons’ engraved metallic finishing reflects the glamorous sensuality of this luxurious new duo of scents. Silhouetted palm leaves cover the metallic-trimmed boxes, again bringing wild nature and elegant chic into perfect balance.
Iconic Italian model and friend of the house Maria Carla Boscono and Brazilian model and influencer Marlon Teixeira bring instant chemistry to the campaign. Also drawing on a background in fashion, producer Caroline Koning seamlessly combines stylized refinement and untamed nature as she directs the Paradise Found film.
Photography is by British-born Nadine Ijewere, a rising star whose Nigerian and Jamaican heritage informs her beautiful images. Both Koning and Ijewere are young talents whose energy and creativity bring the fragrance alive in a unique and unforgettable way.
The fragrance will be available in 3 different sizes: 30ml, 50ml and 75ml. The recommended retail price will be EUR 48, EUR 68 and EUR 88, respectively.
