SHISEIDO’s new seasonal collection, Beauty Blossoms, draws inspiration from SHISEIDO’s rich, Japanese heritage and celebrates the sharing of art, light and love to the world, and the blossoming of endless possibilities.
Centred around hyakka-ryouran, a Japanese idiom that translates to ‘a riot of flowers’, the prestige beauty brand worked with millennial Japanese artist, Hideki Inaba, to create striking visuals for its special-edition ModernMatte Powder Lipstick Holiday Mini Lip Bouquet and Ultimune Power Infusing Concentrate, transforming them into memorable gifts.
The SHISEIDO Beauty Blossoms range features:
• The Ultimune Power Infusing Concentrate, SHISEIDO’s bestselling product, is redesigned into a red and gold bottle that features a stunning floral motif. The serum, available in a travel retail exclusive 100ml size, contains ImuGeneration Technology™, Reishi mushroom and botanical extracts that help strengthen skin from within, and is suitable for all skin types.
• The ModernMatte Powder Lipstick Holiday Mini Lip Bouquet consists of five universally flattering shades that deliver long-lasting, rich and full-coverage colour. Housed in a clutch-sized tube, the lipsticks transform from a highly pigmented cream into a thin, featherweight powder with a velvety, matte finish. Two new colours are introduced in this collection, Elemental Rose (a natural mauve) and Red Force (an eye-catching crimson), together with three existing shades, Whisper (a petal-soft nude), Selfie (a fresh fuchsia) and Flame (a fiery geranium).
The SHISEIDO Beauty Blossoms collection is now available in travel retail and duty-free stores worldwide.
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That moment of strength when you look into a busy city, filled with people and noise, especially during the year-end holiday season. Gift yourself this moment of energy with the limited edition #Ultimune this holiday! Let it envelope your skin in silky comfort and infuse it with a revitalizing dewy glow so your skin is now ready and perfect for any and every holiday occasion. #ShiseidoHoliday #BeautyBlossoms #shiseido #資生堂 #资生堂
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