JOHNNIE WALKER unveils Blue Label Azure limited edition duty-free exclusive
Johnnie Walker, travel retail’s #1 brand and #1 Scotch Whisky brand has launched Blue Label Azure, a coastal summer limited edition release available exclusively for […]
JOHNNIE WALKER launches Red Soul – a sweeter, smoother Scotch crafted for a new generation
For the first time, Johnnie Walker Red Label is introducing a new global innovation: Johnnie Walker Red Soul. With a sweeter, smoother take on the original […]
JOHNNIE WALKER launches ‘1 OF 1 DESIGN’ unique limited edition bottles exclusive to Dubai Duty Free
Johnnie Walker has launched a new ‘1 of 1 design’ campaign – a unique limited edition bottle design exclusive to Dubai Duty Free shoppers. The […]
Johnnie Walker unveils latest iteration of its ‘Keep Walking’ global campaign
Johnnie Walker, the world’s number one Scotch whisky brand, evolves its iconic ‘Keep Walking’ campaign with its latest global creative.
Johnnie Walker unveils pop-up ‘Vault’ to treat travellers at Singapore Changi
Johnnie Walker whisky has partnered with Changi Airport Group and LOTTE DUTY FREE, to open a Johnnie Walker Vault pop-up in Terminal 3. The pop-up […]
Johnnie Walker announces global tie-up with pop star Sabrina Carpenter
Inspired by the fearless spirit of Carpenter’s latest album, Man’s Best Friend, the campaign aims to reimagine a world of whisky through her lens of […]
Johnnie Walker Black Ruby pop-up treats travellers at Paris Charles de Gaulle
Johnnie Walker, Travel Retail’s No.1 whisky brand, announces the opening of a striking new Johnnie Walker Black Ruby pop-up at Paris Charles de Gaulle Airport, […]
Johnnie Walker teams with Olivier Rousteing to create ‘Couture Expression’ blends
The world’s leading Scotch Whisky, Johnnie Walker, has announced acclaimed French couture designer Olivier Rousteing as the first cultural partner under the Johnnie Walker Vault […]
JOHNNIE WALKER Blue Label unveils a vibrant Year of the Snake Limited Edition
Johnnie Walker, the world’s number one Scotch Whisky, unveils a vibrant new Lunar New Year Limited Edition design for Johnnie Walker Blue Label, crafted by […]
JOHNNIE WALKER launches Blue Label Year of the Snake limited edition
Celebrate the Year of the Snake with the Johnnie Walker Blue Label Lunar New Year limited edition designed bottle created by one of the most […]
JOHNNIE WALKER unveils Blue Label Ultra, the world’s lightest whisky bottle
Johnnie Walker Blue Label Ultra is the result of five years of experimenting and pushes the boundaries of luxury, craft and innovation. The world’s lightest […]
JOHNNIE WALKER unveils latest Blue Label Lunar New Year Limited Edition bottle
Johnnie Walker has announced an intricate new Johnnie Walker Blue Label Lunar New Year Limited Edition Design created by one of the most influential visual […]
JOHNNIE WALKER launches Blue Label Elusive Umami limited-edition expression
Johnnie Walker, the world’s number one Scotch Whisky brand, has unveiled Johnnie Walker Blue Label Elusive Umami – a pioneering expression inspired by the enigmatic […]
‘WHAT’S YOUR WHISKY? Diageo launches digital experience for airport duty-free shoppers
Drinks giant Diageo Global Travel Retail has launched ‘What’s Your Whisky?’ A new digital experience designed to help whisky enthusiasts and novices alike to discover […]
Bag yourself some JOHNNIE WALKER when you fly: Gift boxes replaced by City bags in sustainability drive
Diageo Global Travel is delighted to introduce the ‘City Bag’ for Johnnie Walker, the world’s number one whisky* in travel retail. The bag will be […]
JOHNNIE WALKER opens luxury ‘shop-in-shop’ in World Duty Free at Heathrow T2
Diageo Global Travel is inviting passengers to enter the luxury world of Johnnie Walker whisky in its new permanent ‘shop-in-shop’ concept within the World Duty […]
Johnnie Walker treats travellers at Dubai Airport with ‘Ghost and Rare’ immersive experience
In celebration of the fifth release in the Johnnie Walker Blue Label Ghost and Rare series of limited editions, Port Dundas, Diageo Global Travel is […]
Johnnie Walker reveals ‘Year of the Rabbit’ bottle designs by Angel Chen
Johnnie Walker has announced the launch of its new Blue Label Lunar New Year Limited Edition design, which has been created by Shanghai-based designer Angel […]
Johnnie Walker unveils Cities of the Future series, including one for Mars
Scotch whisky brand Johnnie Walker has launched its Blue Label Cities of the Future 2220 series.
Johnnie Walker debuts High Rye Blended Scotch Whisky
For more than 200 years, Johnnie Walker has pushed boundaries to become the most popular Scotch Whisky brand in the world, and this latest innovation […]