Prada fragrances – Duty Free Hunter

PRADA reveals Zendaya as the new face of Paradoxe and launches ‘Sweet Chemistry’ edition

Prada Beauty has appointed Zendaya as the new global ambassador for Prada Paradoxe.

PRADA Beauty’s Spring Market opens in the heart of Madrid airport

Prada Beauty introduces an ephemeral Spring Market in the heart of Madrid airport, inviting airport visitors to escape in an immersive universe in one of […]

PRADA PARADIGME debuts in duty-free at major hub airports

Since 1913, Prada has been at the forefront of innovation in fashion and beauty. As a key player in the luxury travel retail sector, the […]

PRADA launches new Paradigme fragrance with Tom Holland

Prada introduces Tom Holland as new Global Ambassador and face of new Prada Paradigme fragrance.

PRADA BEAUTY & SHINSEGAE DUTY FREE reveal the first Prada Beauty pop-up in Korean duty-free

In collaboration with Shinsegae Duty Free, Prada Beauty unveiled the first Prada Beauty pop-up in Korea Travel Retail on July 4th. The pop-up marked the […]

World’s first PRADA ‘holiday gift factory’ debuts at Singapore Changi Airport

The world’s first Prada Holiday Gift Factory debuts in Singapore Changi Airport Terminal 1, Transit Departure Hall from 14 October to 23 November 2023.

PRADA reveals new Paradoxe Intense scent at World Duty Free

The unexpected interplay of delicateness and strength lies at the core of Prada collections that perpetually seek to challenge expectations and norms.