adidas opens exclusive concept store at Istanbul Airport
adidas has officially opened a brand-new 245-square-meter concept store at Istanbul Airport, offering travellers a unique shopping experience where sport and style come together. The […]
adidas x Oasis collaborate on new Originals clothing drop
adidas and Oasis channel the band’s signature 90s look through a new apparel drop tied to the upcoming Live ‘25 tour.
Lewis Hamilton is Lululemon’s new Brand Ambassador
Seven-time world champion. Advocate. Adventurer. Actual knight…and Lululemon’s newest global Ambassador. Lewis Hamilton embodies the brand’s strongly held belief that mindful movement fuels human possibility.
FILA names Hailey Bieber as new global ambassador
Sportswear giant Fila has tapped Hailey Bieber as its new global brand ambassador, a multi-year partnership, which will see the model and entrepreneur collaborate with […]
Adidas reveals new Sportswear label with campaign starring Jenna Ortega
adidas enlists new ambassador, ‘Wednesday’ actress Jenna Ortega, and she stars in the campaign for adidas Sportswear, a new label from the brand.
The ADIDAS x GUCCI collection is finally here
Luxury house GUCCI and sportswear brand ADIDAS launched their long-awaited collection with a campaign captured and directed by fashion photographer Carlijn Jacobs.
Adidas concept store opens at DXB Dubai International Airport
Adidas has announced the launch of its first store located at the world’s busiest international airport, Dubai International.
Porsche Design teams with PUMA to launch new high-end sportswear
PUMA and Porsche Design have entered into a strategic partnership to bring a new line of high-end sportswear, footwear and accessories to the market, starting […]
Lululemon opens its first airport store at Hong Kong International
Canadian athleisure fashion brand Lululemon has recently opened its first-ever airport store at Hong Kong’s HKIA Terminal 1.
CHANEL hits the slopes with first Coco Neige collection
CHANEL are getting ready to launch their first Coco Neige Collection, a line devoted to winter sports – and with Margot Robbie on the campaign […]
Cara Delevingne wows in Puma campaign directed by Rihanna
The model-turned-actress is the activewear brand’s newest female ambassador. See the pics below…
Casio unveils new G-Shock Heathered collection
Casio offers the S Series Heathered collection as the perfect accessory to jump start your health and fitness New Year’s resolutions.
Lacoste collection shows Olympic ambition
With abstract flag prints and primary colours for spring, Lacoste shone the spotlight on the 2016 Summer Olympics in Rio de Janeiro, where it will […]
NEW: Qatar Duty Free gets sporty with InPlay shop
Qatar Duty Free (QDF) has announced the opening of its new sportswear concept store, InPlay, at Hamad International Airport (HIA). The new outlet offers a wide […]
Alpina reveals new Seastrong pro diving watch
Alpina SEASTRONG Watches have made diving watch history since the 1960’s when the Seastrong “10” was already capable of reaching depths of 200m/660ft. In 2015 […]
Ice-Sporty – from your desk to the gym and back
Add some fun and colour to your life with Ice-Sporty, whether you are a city dweller or have a more active lifestyle.
Lacoste honours the capitals of fashion
Lacoste pays tribute to eight fashion capitals with a special edition of its iconic polo shirt: Paris, London, Milan, New York, Sao Paulo, Hong Kong, […]
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