{"id":11801,"date":"2016-03-16T13:43:50","date_gmt":"2016-03-16T13:43:50","guid":{"rendered":"https:\/\/www.dutyfreehunter.com\/blog\/?p=11801"},"modified":"2016-03-16T13:43:50","modified_gmt":"2016-03-16T13:43:50","slug":"ysl-launches-potent-lhomme-ultime-edp-men","status":"publish","type":"post","link":"https:\/\/www.dutyfreehunter.com\/blog\/ysl-launches-potent-lhomme-ultime-edp-men\/","title":{"rendered":"YSL launches potent L&#8217;Homme Ultime EDP for men"},"content":{"rendered":"<p>Yves Saint Laurent has a new version of the iconic &#8220;L&#8217;Homme&#8221; fragrance in store for spring, revealing a fresh, modern side to masculinity for 2016.<!--more--><\/p>\n<p>Launched in 2006, the original &#8220;L&#8217;Homme&#8221; fragrance has already seen its share of flankers, including 2013&#8217;s &#8220;L&#8217;Homme Intense.&#8221; Yves Saint Laurent is now opening a new chapter in the scent&#8217;s history with &#8220;L&#8217;Homme Ultime.&#8221; This revamped variation of the original &#8220;L&#8217;Homme&#8221; is inspired by a new, modern take on masculinity, channeling an elegant, mysterious, authentic, charismatic and refined state of mind.<\/p>\n<p>Developed by a trio of perfumers &#8212; Anne Flipo, Dominique Ropion and Juliette Karagueuzoglou &#8212; this aromatic woody scent is spiced with notes of ginger and cardamom seed, with a zest of grapefruit essence. These top notes are matched with a heart of masculine rose, geranium and clary sage, plus base notes of cedar oil and vetiver.<\/p>\n<p>&#8220;L&#8217;Homme Ultime&#8221; keeps the same basic bottle as the original fragrance, but gets a blue\/gray finish reflecting the new scent&#8217;s fresh feel.<\/p>\n<p>Yves Saint Laurent has picked New-Zealander Vinnie Woolston as the face of this new Eau de Parfum, starring the moody, dark-haired model in a campaign shot by Billy Kidd and a campaign video shot by Colin Tilley.<\/p>\n<p>Yves Saint Laurent &#8220;L&#8217;Homme Ultime&#8221; Eau de Parfum is rolling out starting this month priced \u20ac54 for 40 ml , \u20ac74 for 60 ml or \u20ac97 for 100 ml.<\/p>\n<p><a href=\"http:\/\/www.ysl.com\" target=\"_blank\">www.ysl.com<\/a><\/p>\n<p><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2016\/03\/o.37450.jpg\" rel=\"attachment wp-att-11803\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2016\/03\/o.37450.jpg 800w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2016\/03\/o.37450-300x264.jpg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2016\/03\/o.37450-768x675.jpg 768w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2016\/03\/o.37450-680x598.jpg 680w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2016\/03\/o.37450.jpg\" class=\"alignnone size-full wp-image-11803 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"o.37450\"    sizes=\"(max-width: 981px) 100vw, 981px\" \/><noscript><img decoding=\"async\" class=\"alignnone size-full wp-image-11803\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2016\/03\/o.37450.jpg\" alt=\"o.37450\" width=\"981\" height=\"862\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2016\/03\/o.37450.jpg 800w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2016\/03\/o.37450-300x264.jpg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2016\/03\/o.37450-768x675.jpg 768w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2016\/03\/o.37450-680x598.jpg 680w\" sizes=\"(max-width: 981px) 100vw, 981px\" \/><\/noscript><\/a><\/p>\n<p><strong>The Global Hub for the Global Shopper <a href=\"https:\/\/www.dutyfreehunter.com\" target=\"_blank\">www.dutyfreehunter.com<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Yves Saint Laurent has a new version of the iconic &#8220;L&#8217;Homme&#8221; fragrance in store for spring, revealing a fresh, modern side to masculinity for 2016.<\/p>\n","protected":false},"author":4,"featured_media":11804,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[1],"tags":[497,69,39,56,1804,43,42,216,101],"class_list":["post-11801","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-latest-news","tag-airport-duty-free","tag-duty-free","tag-dutyfree","tag-fragrance","tag-lhomme-ultime-yves-saint-laurent","tag-perfume","tag-shopping","tag-travel-retail","tag-ysl"],"acf":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/11801","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/comments?post=11801"}],"version-history":[{"count":0,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/11801\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media\/11804"}],"wp:attachment":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media?parent=11801"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/categories?post=11801"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/tags?post=11801"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}