{"id":11862,"date":"2016-03-21T10:06:45","date_gmt":"2016-03-21T10:06:45","guid":{"rendered":"https:\/\/www.dutyfreehunter.com\/blog\/?p=11862"},"modified":"2016-03-21T10:06:45","modified_gmt":"2016-03-21T10:06:45","slug":"chanel-debuts-first-mens-watch","status":"publish","type":"post","link":"https:\/\/www.dutyfreehunter.com\/blog\/chanel-debuts-first-mens-watch\/","title":{"rendered":"Chanel unveils the Monsieur Watch; it’s first ever men’s timepiece"},"content":{"rendered":"

Chanel is expanding offerings for its male customers\u00a0through the introduction of its first men\u2019s timepiece – the Monsieur Watch has been five years in the making.<\/p>\n

Chanel presented the Monsieur Watch at Baselworld 2016 in Basel, Switzerland alongside its latest new and limited-edition watches for women. Currently, Chanel only offers men\u2019s fragrances, and the brand has shown no signs of following industry trends to produce menswear, but the watch release may show that feelings toward the idea are evolving.<\/p>\n

The $37,000 man<\/strong>
\nAlthough Chanel introduced the Monsieur Watch at Baselworld on March 17, the timepiece will not be available for purchase until June 2. Interested consumerscan register for more information via\u00a0chanel.com\/-MonsieurdeChanel<\/a><\/p>\n

Besides being the first men\u2019s watch by Chanel, the Monsieur Watch counts other firsts for the house in the horology space. The watch, which took five years to develop, features Chanel\u2019s first movement made in-house, the Calibre 1, and was the first timepiece built at the brand\u2019s La Chaux-de-Fonds, Switzerland.<\/p>\n

\"10860967_10153975578189235_5562149117503531810_o\"

Chanel has been creating women\u2019s watches since 1987, while others in the sector have simply taken men\u2019s designs and shrunk them down to fit women\u2019s wrists. After being well-established in the women\u2019s watch category, Chanel is now heading in the opposite direction of its watch making peers.<\/p>\n

Nicolas Beau, international watch director at Chanel, told International New York Times in a phone conversation that, \u201cThe way [Chanel works] is to start from the stories we want to tell. We don\u2019t really look at marketing surveys or whether the market is saturated or not.<\/p>\n

\u201cIt is natural that this year we would want to explore the great complications of the masculine field. We feel we have a great contribution to give,\u201d he said.<\/p>\n

According to the\u00a0International New York Times, the Monsieur Watch will be limited to a series of 300, half in beige gold and half in white gold. The watch will retail for $35,000 to $37,000<\/strong>, respectively.<\/p>\n

During Baselworld, one watch showcased by the brand was the Boy.Friend timepiece fitted with \u201cArty Diamonds.\u201d The Boy.Friend carries on Chanel\u2019s tradition of borrowing from the boys. Coco Chanel used to take inspiration from the wardrobes of Boy Capel and the Duke of Westminster for her designs.<\/p>\n

Chanel also references the N\u00ba5 bottle and place Vend\u00f4me in the Boy.Friend. An oversize case and a mechanical movement that uses manual winding give further masculine qualities to the watch style.<\/p>\n

\"boyfriend-arty-diamonds\"

Chanel is expanding offerings for its male customers\u00a0through the introduction of its first men\u2019s timepiece – the Monsieur Watch has been five years in the […]<\/p>\n","protected":false},"author":3,"featured_media":11864,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[1],"tags":[343,128,1386,1817],"class_list":["post-11862","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-latest-news","tag-baselworld","tag-chanel","tag-duty-free-watches","tag-monsieur-watch"],"acf":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/11862","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/comments?post=11862"}],"version-history":[{"count":0,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/11862\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media\/11864"}],"wp:attachment":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media?parent=11862"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/categories?post=11862"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/tags?post=11862"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}