{"id":14725,"date":"2016-07-13T14:33:15","date_gmt":"2016-07-13T14:33:15","guid":{"rendered":"https:\/\/www.dutyfreehunter.com\/blog\/?p=14725"},"modified":"2019-01-23T10:33:20","modified_gmt":"2019-01-23T10:33:20","slug":"macallan-reveals-exclusive-malts-range-travellers","status":"publish","type":"post","link":"https:\/\/www.dutyfreehunter.com\/blog\/macallan-reveals-exclusive-malts-range-travellers\/","title":{"rendered":"The Macallan reveals exclusive malts range for travellers"},"content":{"rendered":"

Single malt Scotch The Macallan has teamed up with British photographer Nick Veasey to launch The Macallan Classic Travel Range, a collection of limited edition, travel retail exclusive packaging designs.<\/p>\n

Veasey, known for his x-ray photography work, has created a four images depicting classic modes of transport. A 1930s propeller plane, a 1930s roadster, a 1920s locomotive and a 1930s ocean liner feature on each of the four bottles, which contain The Macallan Whisky Maker\u2019s Edition from the 1824 Collection.<\/p>\n

The designs feature on both the outer pack and bottle label.<\/p>\n

\"The_Macallan_Xray_Travel_lead\"

This latest launch is described as a \u201cmodern interpretation\u201d of The Macallan Travel Series. First released in 1999, the collection focuses on the flavour of The Macallan from the 1920s, 1930s, 1940s and 1950s, with the outer packaging showing classic modes of transport from the \u201cGolden Age\u201d.<\/p>\n

The Macallan Classic Travel Range will first be available at DFS Singapore Changi Airport.<\/strong><\/p>\n

\u201cThe launch of The Macallan Classic Travel range builds on our successful partnership with Nick Veasey and continues our rich history of association with photographers and the arts,\u201d said Coral Gill, regional brand director for global travel retail.<\/p>\n

\u201cThe collaboration with this widely acclaimed photographer is first and foremost underpinned by a shared passion for attention to detail and authenticity. Veasey\u2019s unique approach has created a collectible limited edition that will resonate with consumers and drive rate of purchase. It has been designed to be undoubtedly special, but accessible \u2013 targeting collectors and gifting.<\/p>\n

\u201cIn addition, the theme of classic modes of travel builds on the recent release of The Macallan Golden Age of Travel series, benefiting from a strong halo effect and giving the brand a consistent voice in the GTR arena.\u201d<\/p>\n

Brooke Supernaw, DFS Group\u2019s senior vice president wines, spirits and tobacco, added: \u201cWe\u2019re thrilled to partner with The Macallan to bring our customers this exciting new collection exclusively at DFS, Singapore Changi Airport.<\/p>\n

\u201cNick Veasey\u2019s stunning photography and The Macallan Whisky Maker\u2019s Edition make a perfect pairing for lovers of both whisky and adventure, and we\u2019re confident our customers will love discovering this new collection with us at DFS.\u201d<\/p>\n

The Macallan Classic Travel Range is available from July at DFS Singapore Changi Airport.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Single malt Scotch The Macallan has teamed up with British photographer Nick Veasey to launch The Macallan Classic Travel Range, a collection of limited edition, […]<\/p>\n","protected":false},"author":3,"featured_media":14727,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[1,477,7099,7097],"tags":[1984,2520,1234,69,2518,2519,216],"class_list":["post-14725","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-latest-news","category-latest-promotions-in-duty-free","category-spirits","category-wines-spirits","tag-dfs-changi-airport","tag-dfs-exclusive","tag-dfs-singapore","tag-duty-free","tag-macallan-travel-series","tag-the-macallan-duty-free","tag-travel-retail"],"acf":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/14725","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/comments?post=14725"}],"version-history":[{"count":0,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/14725\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media\/14727"}],"wp:attachment":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media?parent=14725"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/categories?post=14725"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/tags?post=14725"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}