{"id":16167,"date":"2016-09-01T13:00:36","date_gmt":"2016-09-01T13:00:36","guid":{"rendered":"https:\/\/www.dutyfreehunter.com\/blog\/?p=16167"},"modified":"2016-09-01T10:32:12","modified_gmt":"2016-09-01T10:32:12","slug":"first-look-roberto-cavalli-uomo-launches","status":"publish","type":"post","link":"https:\/\/www.dutyfreehunter.com\/blog\/first-look-roberto-cavalli-uomo-launches\/","title":{"rendered":"FIRST LOOK: Roberto Cavalli Uomo launches"},"content":{"rendered":"

A new men’s fragrance from Robert Cavalli has landed – simply titled Uomo – it comes with a typically rock-themed presentation and campaign – see more below…<\/p>\n

The arrival of Peter Dundas, Roberto Cavalli\u2019s new creative director, is opening a brand new chapter in the history of the renowned Italian fashion house. The designer\u2019s creations seamlessly infuse Cavalli\u2019s sense of glamour with a new edge, an energy that stems from a cocktail of bohemian lifestyle and rock music.\u00a0The new Cavalli man seen through Peter Dundas\u2019s eyes is a modern dandy.<\/p>\n

https:\/\/youtu.be\/qDA3wlmF6uE<\/a><\/p>\n

Music is his passion, style his signature<\/strong>
\nThe new Cavalli man deserved a fragrance in synch with his unique outlook, a leitmotif to his way of life. The design of this masterpiece was entrusted to perfumer Christophe Raynaud (Firmenich). He composed an exclusive aromatic oriental woody fragrance, a combination of precious ingredients that create a perfect harmony between timeless Italian sophistication and dandy rock boldness.<\/p>\n

The new Roberto Cavalli Uomo opens with a distinctive note of black violet, Christophe Raynaud\u2019s signature flower. Volatile and mysterious, this fascinating scent comes and goes freely, constantly fluctuating. Contrasted with a very masculine counterpoint of hot and sexy saffron, it exerts a stirring power on the senses.<\/p>\n

An intense heart of honey facetted with lavender essence adds depth and volume to this catchy overture, building a riveting theme. The hypnotic base note of cedarwood amplifies this fragrant melody. Laced with mesmerizing oriental undertones of patchouli and tonka beans, its magnetic trail generates a seductive echo.<\/p>\n

\"75777098000_ROBERTO

Where precious gold blends with black crocodile skin<\/strong>
\nRoberto Cavalli Uomo\u2019s bottle is a striking manifesto of style and intent. Combining Cavalli\u2019s sense of theatricality and glamour with a rock and roll edge, the flask is made of heavy dark glass, embossed with the fashion house\u2019s famous monogram. Its square shape is a token of masculinity and confidence.<\/p>\n

The crocodile scales that adorn the flanks of the bottle\u2019s form are true to the Cavalli DNA. A reminder of the animal prints that have become the fashion house\u2019s signature, they also recall the well-loved rockers\u2019 apparel and remind us that the Cavalli man remains free and wild at heart.<\/p>\n

The embossed crocodile motif gives the matching folding box a unique feel. The gold logo and shiny black monogram proudly sign this uncompromising and highly distinctive packaging.<\/p>\n

Life itself becomes a piece of music<\/strong><\/p>\n

The multiplatform campaign that will support Roberto Cavalli Uomo\u2019s launch flawlessly reflects the fragrance\u2019s universe. Inspired by the Rolling Stones\u2019 mythic sojourn in the Nellc\u00f4te villa in 1971, it offers a striking glimpse into the new Cavalli world.
\nThe commercial was shot by the talented director Scott Cooper. His love for music and sense of cinematography enabled him to create a highly evocative short film. The musical theme has the irrepressible power of an instant hit.<\/p>\n

\"CAVALLI_A4-seul\"

French male model F\u00e9lix Gesnouin effortlessly captures the dandy-rock lifestyle of the Cavalli hero, his taste for elegance and refinement balanced by his audacity and unremitting love of freedom. In the elegant surroundings of a majestic Italian villa, he shares his time between his friends, the woman he loves and his pursuit of perfect harmony. Each experience feeds his imagination, enabling him to create striking pieces of music. Felix\u2019s muse is embodied by Esther Heesch, the new face for Roberto Cavalli\u2019s women\u2019s Signature fragrance. Together, they form the ultimate bohemian chic couple.<\/p>\n

See www.robertocavalli.com<\/a><\/p>\n

 <\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

A new men’s fragrance from Robert Cavalli has landed – simply titled Uomo – it comes with a typically rock-themed presentation and campaign – see […]<\/p>\n","protected":false},"author":3,"featured_media":16170,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-16167","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-latest-news"],"acf":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/16167","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/comments?post=16167"}],"version-history":[{"count":0,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/16167\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media\/16170"}],"wp:attachment":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media?parent=16167"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/categories?post=16167"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/tags?post=16167"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}