{"id":35316,"date":"2018-08-31T10:13:35","date_gmt":"2018-08-31T09:13:35","guid":{"rendered":"https:\/\/www.dutyfreehunter.com\/blog\/?p=35316"},"modified":"2019-01-23T10:51:02","modified_gmt":"2019-01-23T10:51:02","slug":"dfs-first-class-beauty-events-continue-thrill-travellers-around-world","status":"publish","type":"post","link":"https:\/\/www.dutyfreehunter.com\/blog\/dfs-first-class-beauty-events-continue-thrill-travellers-around-world\/","title":{"rendered":"DFS ‘First Class Beauty’ events continue to thrill travellers around the world"},"content":{"rendered":"

DFS Group kicked off its annual \u201cFirst Class Beauty\u201d campaign, themed \u201cYour-Day-to-Night Beauty Experts\u201d in style on August 9 at T Galleria Beauty by DFS Hong Kong, Causeway Bay. The world\u2019s leading luxury travel retailer showcased the best of beauty to travelling customers, drawing attention to the wide range of exclusive products and experiences from more than 40 leading brands.<\/p>\n

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The latest edition of First Class Beauty, \u201cYour Day-to-Night Beauty Experts\u201d, offers a curated selection of products that work every hour of the day, guided by the advice and expertise of DFS\u2019 trained Beauty Associates. Perfect for the world traveller who seeks to look and feel the very best across all time zones, or who loves to transform their look as the sun goes down, \u201cYour Day-to-Night Beauty Experts\u201d represents an assortment of makeup and skincare that is essential for anyone on the move.<\/p>\n

Over 220 celebrity guests and VIP customers from Japan and China including Hong Kong and Macau were in attendance. The ground floor of T Galleria Beauty by DFS Hong Kong, Causeway Bay was transformed into a fun, pink beauty wonderland complete with a DJ, as guests thronged to try special First Class Beauty cake-pops and donuts and beauty-themed entertainment including hair braiding and tattoo printing. Lucky guests who managed to snag their chosen bag at the Claw Machine also stood a chance to win a DFS exclusive MAC make-up toolbox.<\/p>\n

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Hong Kong celebrity make-up artist Will Wong and renowned beauty queen Helen Ma delighted guests and shared their professional tips for the summer\u2019s trends for around-the-clock, day-to-night beauty solutions. Guests also enjoyed the utility-meets-fantasy MAC Workshop Caf\u00e9, and DFS x Meitu\u2019s interactive lipstick bar boasting the latest in AR make-up applications.<\/p>\n

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\u201c\u2018Your Day-to-Night Beauty Experts\u2019 is our biggest edition yet of First Class Beauty, with the largest number of participating brands and the most exciting activations. We are thrilled to leverage our deep expertise in beauty, and our understanding of what makes our customers happy, to bring the ultimate First Class Beauty experience to discerning global travelers,\u201d said Christophe Marque, DFS Group Senior Vice President Beauty.<\/p>\n

DFS\u2019 First Class Beauty campaign \u201cYour Day-to-Night Beauty Experts\u201d will continue worldwide at 24 DFS and T Galleria by DFS stores across 17 destinations with an ongoing calendar of exciting and immersive experiences until August 31. *<\/strong><\/p>\n

*DFS, Los Angeles International Airport and DFS, New York JFK International Airport will extend First Class Beauty activations and promotions until September 30. First Class Beauty at DFS, San Francisco International Airport will only be during the month of September.<\/strong><\/p>\n

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DFS Group kicked off its annual \u201cFirst Class Beauty\u201d campaign, themed \u201cYour-Day-to-Night Beauty Experts\u201d in style on August 9 at T Galleria Beauty by DFS […]<\/p>\n","protected":false},"author":4,"featured_media":35333,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[7082,2597,1,477,7084],"tags":[110,576,6525,6658,3680,3878,1988],"class_list":["post-35316","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-beauty","category-best-selling-brands-in-duty-free","category-latest-news","category-latest-promotions-in-duty-free","category-makeup","tag-dfs","tag-dfs-group","tag-first-class-beauty","tag-jfk-international-airport","tag-los-angeles-international-airport","tag-san-francisco-international-airport","tag-t-galleria-by-dfs"],"acf":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/35316","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/comments?post=35316"}],"version-history":[{"count":0,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/35316\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media\/35333"}],"wp:attachment":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media?parent=35316"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/categories?post=35316"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/tags?post=35316"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}