London-born Pop star Dua Lipa is to follow in the footsteps of Cara Delevingne and Jessica Chastain by becoming YSL Beaut\u00e9’s newest fragrance ambassador.<\/p>\n
Dua Lipa has been named the ambassador of YSL Beaut\u00e9\u2019s upcoming women\u2019s fragrance.<\/strong><\/p>\n \u201cI connect so much with the campaign because of its fearlessness,\u201d the songstress said in a statement. \u201cI stand for the importance of being confident, strong and powerful, and of not compromising on who you are, what you do and what you believe in, of always being proud of the things you do, and I feel that goes down very well with the same philosophy behind Yves Saint Laurent\u2019s new fragrance.\u201d<\/p>\n \u201cThe voice of her generation, Dua Lipa embodies the values of independence and freedom, which have always been part of Yves Saint Laurent\u2019s DNA,\u201d said Stephan Bezy, international general manager of Yves Saint Laurent Beaut\u00e9 at L\u2019Or\u00e9al.<\/p>\n https:\/\/www.instagram.com\/p\/ByR2IROheAA\/<\/p>\n It has been Lipa’s ability to move comfortably across style genres, while still retaining a distinct sense of self, that has made her the perfect partner for YSL. As the statement from the house reads: “She embodies today’s liberated, no-compromise, write-your-own-rules YSL woman. Because her fierce brand of freedom and sensuality expresses the fiery legacy of Yves Saint Laurent.”<\/p>\n Lipa’s collaboration with the beauty house will begin by being the face of a new feminine fragrance, to be unveiled later this year.<\/p>\n","protected":false},"excerpt":{"rendered":" London-born Pop star Dua Lipa is to follow in the footsteps of Cara Delevingne and Jessica Chastain by becoming YSL Beaut\u00e9’s newest fragrance ambassador.<\/p>\n","protected":false},"author":3,"featured_media":43032,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[7082,2597,7083,1,477],"tags":[45,4128,39,8099,101],"class_list":["post-43030","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-beauty","category-best-selling-brands-in-duty-free","category-fragrances","category-latest-news","category-latest-promotions-in-duty-free","tag-beauty","tag-dua-lipa","tag-dutyfree","tag-new-fragrance-fashion","tag-ysl"],"acf":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/43030","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/comments?post=43030"}],"version-history":[{"count":0,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/43030\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media\/43032"}],"wp:attachment":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media?parent=43030"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/categories?post=43030"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/tags?post=43030"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}