{"id":49400,"date":"2020-03-02T12:27:22","date_gmt":"2020-03-02T12:27:22","guid":{"rendered":"https:\/\/www.dutyfreehunter.com\/blog\/?p=49400"},"modified":"2020-03-02T12:27:22","modified_gmt":"2020-03-02T12:27:22","slug":"ysl-launches-new-mens-fragrance-lhomme-le-parfum","status":"publish","type":"post","link":"https:\/\/www.dutyfreehunter.com\/blog\/ysl-launches-new-mens-fragrance-lhomme-le-parfum\/","title":{"rendered":"YSL launches new men&#8217;s fragrance &#8216;L&#8217;Homme, Le Parfum&#8217;"},"content":{"rendered":"<p>Launched in 2006, the L&#8217;Homme range by Yves Saint Laurent Beaut\u00e9 has been extended with a new refined and elegant fragrance. L&#8217;Homme, Le Parfum started rolling out this February.<!--more--><\/p>\n<p><strong>L&#8217;Homme, Le Parfum<\/strong><\/p>\n<p>The Yves Saint Laurent Beaut\u00e9 brand has defined the new fragrance L&#8217;Homme, Le Parfum as &#8220;YSL men&#8217;s fragrances&#8217; most sophisticated expression of seduction.&#8221;<\/p>\n<p>Quite a tall order, which refers to the many facets of 21st century man that the brand aims to highlight with this olfactory range.<\/p>\n<p>Noses Anne Flipo, Dominique Ropion and Juliette Karagueuzoglou were tasked with the composition of this woody signature, which is a powerful and sophisticated new take on L&#8217;Homme, Eau de Toilette.<\/p>\n<p>The fragrance opens with notes of ozone and primofiore lemon zest, then segues into a heart of geranium with touches of mint and violet leaves, before revealing a sensual base of cedar wood, vetiver, ambroxan, and cashmeran.<\/p>\n<p>For the new fragrance, the range&#8217;s instantly recognisable flask, with its minimalist lines and hexagonal stopper, has been tinted with a gradation of blue that is evocative of ink.<\/p>\n<p>The perfume will be presented in a campaign featuring Vinnie Woolston, to be filmed by Colin Tilley and photographed by Billy Kidd.<\/p>\n<p>https:\/\/youtu.be\/sjnwKF0Uf5E<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Launched in 2006, the L&#8217;Homme range by Yves Saint Laurent Beaut\u00e9 has been extended with a new refined and elegant fragrance. L&#8217;Homme, Le Parfum started [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":49401,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[7082,2597,7083,1,477,7086],"tags":[39,3544,356,216,9312,101],"class_list":["post-49400","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-beauty","category-best-selling-brands-in-duty-free","category-fragrances","category-latest-news","category-latest-promotions-in-duty-free","category-mens-grooming","tag-dutyfree","tag-lhomme","tag-parfum","tag-travel-retail","tag-vinnie-woolston","tag-ysl"],"acf":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/49400","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/comments?post=49400"}],"version-history":[{"count":0,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/49400\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media\/49401"}],"wp:attachment":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media?parent=49400"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/categories?post=49400"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/tags?post=49400"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}