{"id":50722,"date":"2020-09-03T13:00:51","date_gmt":"2020-09-03T12:00:51","guid":{"rendered":"https:\/\/www.dutyfreehunter.com\/blog\/?p=50722"},"modified":"2020-09-03T13:00:51","modified_gmt":"2020-09-03T12:00:51","slug":"meet-ai-lice-technology-that-lets-you-discover-the-smell-of-a-fragrance-before-trying-it","status":"publish","type":"post","link":"https:\/\/www.dutyfreehunter.com\/blog\/meet-ai-lice-technology-that-lets-you-discover-the-smell-of-a-fragrance-before-trying-it\/","title":{"rendered":"Meet AI.LICE, technology that lets you discover the smell of a fragrance before trying it"},"content":{"rendered":"<p>Puig has created AI.LICE, a new technology that enables fragrance consumers to preview the scent of a perfume in real time without actually testing or smelling it.<!--more--><br \/>\nThis is how AI.LICE works: When you enter a perfume hall, store or duty-free shop, customers are invited to scan a QR code with their smartphones. Then, at the counter, when the camera of the device is focused on the bottle or packaging of a particular fragrance, AI.LICE automatically analyses the information, retrieves relevant content from a perfume database, and displays the results on the smartphone\u2019s screen. AI.LICE immediately relays to the shopper a fragrance\u2019s olfactive family and its dominant ingredients. The tool also provides information on related products available in the store which match the customer\u2019s preferences.<\/p>\n<p>To introduce the AI.LICE technology Puig worked with Penhaligon\u2019s to create the Magic Monocle. This digital tool, being piloted in Penhaligon\u2019s boutiques across the UK and Asia, will help consumers navigate Penhaligon\u2019s olfactive offering while creating a wish list of products to test and purchase.<\/p>\n<p><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/AILICE_MAGIC-MONOCLE_01_STORE.jpg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/AILICE_MAGIC-MONOCLE_01_STORE.jpg 800w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/AILICE_MAGIC-MONOCLE_01_STORE-300x169.jpg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/AILICE_MAGIC-MONOCLE_01_STORE-768x432.jpg 768w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/AILICE_MAGIC-MONOCLE_01_STORE-680x383.jpg 680w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/AILICE_MAGIC-MONOCLE_01_STORE.jpg\" class=\"alignnone size-full wp-image-50724 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 800px) 100vw, 800px\" \/><noscript><img decoding=\"async\" class=\"alignnone size-full wp-image-50724\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/AILICE_MAGIC-MONOCLE_01_STORE.jpg\" alt=\"\" width=\"800\" height=\"450\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/AILICE_MAGIC-MONOCLE_01_STORE.jpg 800w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/AILICE_MAGIC-MONOCLE_01_STORE-300x169.jpg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/AILICE_MAGIC-MONOCLE_01_STORE-768x432.jpg 768w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/AILICE_MAGIC-MONOCLE_01_STORE-680x383.jpg 680w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/noscript><\/a><\/p>\n<p><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/AILICE_MAGIC-MONOCLE_06_LOGO.jpg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/AILICE_MAGIC-MONOCLE_06_LOGO.jpg 800w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/AILICE_MAGIC-MONOCLE_06_LOGO-300x212.jpg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/AILICE_MAGIC-MONOCLE_06_LOGO-768x543.jpg 768w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/AILICE_MAGIC-MONOCLE_06_LOGO-680x481.jpg 680w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/AILICE_MAGIC-MONOCLE_06_LOGO.jpg\" class=\"alignnone size-full wp-image-50729 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 800px) 100vw, 800px\" \/><noscript><img decoding=\"async\" class=\"alignnone size-full wp-image-50729\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/AILICE_MAGIC-MONOCLE_06_LOGO.jpg\" alt=\"\" width=\"800\" height=\"566\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/AILICE_MAGIC-MONOCLE_06_LOGO.jpg 800w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/AILICE_MAGIC-MONOCLE_06_LOGO-300x212.jpg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/AILICE_MAGIC-MONOCLE_06_LOGO-768x543.jpg 768w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/AILICE_MAGIC-MONOCLE_06_LOGO-680x481.jpg 680w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/noscript><\/a><\/p>\n<p><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/AILICE_MAGIC-MONOCLE_03_APP.jpg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/AILICE_MAGIC-MONOCLE_03_APP.jpg 800w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/AILICE_MAGIC-MONOCLE_03_APP-300x169.jpg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/AILICE_MAGIC-MONOCLE_03_APP-768x432.jpg 768w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/AILICE_MAGIC-MONOCLE_03_APP-680x383.jpg 680w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/AILICE_MAGIC-MONOCLE_03_APP.jpg\" class=\"alignnone size-full wp-image-50726 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 800px) 100vw, 800px\" \/><noscript><img decoding=\"async\" class=\"alignnone size-full wp-image-50726\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/AILICE_MAGIC-MONOCLE_03_APP.jpg\" alt=\"\" width=\"800\" height=\"450\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/AILICE_MAGIC-MONOCLE_03_APP.jpg 800w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/AILICE_MAGIC-MONOCLE_03_APP-300x169.jpg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/AILICE_MAGIC-MONOCLE_03_APP-768x432.jpg 768w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/AILICE_MAGIC-MONOCLE_03_APP-680x383.jpg 680w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/noscript><\/a><\/p>\n<p>For the first time, fragrance shoppers can now easily narrow down the offerings available at perfume counters to those which correspond to their personal tastes \u2013 without feeling lost or confused by too many options.<\/p>\n<p>By scanning the attached QR code you will discover how the new AI.LICE technology works. Once scanned, take a picture of an image or of any Penhaligon\u2019s fragrance to find out, among others its olfactory composition.<\/p>\n<p><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/QR-Penhaliogns-Magic-Monocle-OK.jpg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/QR-Penhaliogns-Magic-Monocle-OK-300x300.jpg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/QR-Penhaliogns-Magic-Monocle-OK-150x150.jpg 150w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/QR-Penhaliogns-Magic-Monocle-OK-768x768.jpg 768w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/QR-Penhaliogns-Magic-Monocle-OK-50x50.jpg 50w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/QR-Penhaliogns-Magic-Monocle-OK-680x680.jpg 680w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/QR-Penhaliogns-Magic-Monocle-OK.jpg 800w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/QR-Penhaliogns-Magic-Monocle-OK-300x300.jpg\" class=\"alignnone wp-image-50723 size-medium lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 300px) 100vw, 300px\" \/><noscript><img decoding=\"async\" class=\"alignnone wp-image-50723 size-medium\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/QR-Penhaliogns-Magic-Monocle-OK-300x300.jpg\" alt=\"\" width=\"300\" height=\"300\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/QR-Penhaliogns-Magic-Monocle-OK-300x300.jpg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/QR-Penhaliogns-Magic-Monocle-OK-150x150.jpg 150w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/QR-Penhaliogns-Magic-Monocle-OK-768x768.jpg 768w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/QR-Penhaliogns-Magic-Monocle-OK-50x50.jpg 50w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/QR-Penhaliogns-Magic-Monocle-OK-680x680.jpg 680w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2020\/09\/QR-Penhaliogns-Magic-Monocle-OK.jpg 800w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/noscript><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Puig has created AI.LICE, a new technology that enables fragrance consumers to preview the scent of a perfume in real time without actually testing or [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":50728,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[7082,2597,7083,1,477,7086],"tags":[9569,39,4994,332,6354],"class_list":["post-50722","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-beauty","category-best-selling-brands-in-duty-free","category-fragrances","category-latest-news","category-latest-promotions-in-duty-free","category-mens-grooming","tag-ai-lice","tag-dutyfree","tag-penhaligons","tag-puig","tag-travelretail"],"acf":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/50722","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/comments?post=50722"}],"version-history":[{"count":0,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/50722\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media\/50728"}],"wp:attachment":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media?parent=50722"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/categories?post=50722"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/tags?post=50722"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}