World-famous Italian luxury fashion house Gucci has revealed that it is teaming up with iconic American outerwear brand The North Face for an as-yet-unspecified collaborative project.<\/p>\n
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The Florence-based fashion label announced the collaboration with two short videos posted on its Instagram and TikTok accounts. The clips feature shots of natural landscapes and a co-branded flag combining elements of the Gucci and The North Face logos. Both posts are accompanied by the hashtag \u201c#TheNorthFacexGucci.\u201d<\/p>\n
For now, the only other information about the upcoming collaboration being offered by the brand is a statement saying, \u201cGucci and The North Face confirm that they will be bringing a collaboration to life in the coming months that celebrates the rich heritage of both brands.\u201d<\/p>\n
The partnership will be the latest in a series of high-profile collaborations undertaken by The North Face with brands ranging from cult streetwear label Supreme to Japanese luxury fashion brand Sacai and, most recently, MM6 Margiela.<\/p>\n
The creative partnerships are part of efforts being made by the VF Corp.-owned outerwear brand to widen its focus beyond outdoor adventurers, efforts which have also included the launch of the company\u2019s first fashion collection, entitled \u201cThe Black Series,\u201d in February.<\/p>\n
The partnership with Gucci will be the first time that the Italian fashion house has teamed up with a brand for a full-fledged collaboration since Alessandro Michele took over as creative director five years ago.<\/p>\n
No dates for the launch as yet – we will keep you posted.<\/p>\n
https:\/\/www.facebook.com\/GUCCI\/posts\/10158444191861013<\/p>\n
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