{"id":52550,"date":"2021-04-20T14:55:17","date_gmt":"2021-04-20T13:55:17","guid":{"rendered":"https:\/\/www.dutyfreehunter.com\/blog\/?p=52550"},"modified":"2021-04-20T14:55:17","modified_gmt":"2021-04-20T13:55:17","slug":"maybelline-taps-k-pops-itzy-as-global-spokesmodels","status":"publish","type":"post","link":"https:\/\/www.dutyfreehunter.com\/blog\/maybelline-taps-k-pops-itzy-as-global-spokesmodels\/","title":{"rendered":"Maybelline taps K-pop\u2019s ITZY as global spokesmodels"},"content":{"rendered":"<p>L\u2019Or\u00e9al-owned Maybelline New York has announced K-pop band ITZY as its newest global spokesmodels and the first-ever musical group to be signed by the brand.<\/p>\n<p><!--more--><\/p>\n<p>Yeji, Lia, Ryujin, Chaeryeong and Yuna will join the likes of Gigi Hadid and Storm Reid on the brand\u2019s talent roster. The ensemble will first appear in campaigns for Maybelline\u2019s Hypersharp Liner, Ultimate Lipstick and Superstay Foundations in Asia this spring.<\/p>\n<p>\u201cWe have always admired the Maybelline brand and are so excited to be able to contribute our creativity, positivity, and energy to their global community,\u201d said ITZY. \u201cIt\u2019s a huge opportunity to bring new sides of ourselves to our fans and to remind the world that being confident and bold is in all of us.\u201d<\/p>\n<p>Trisha Ayyagari, Global Brand President, Maybelline New York reveals, \u201cI have been watching ITZY\u2019s inspiring rise and was drawn to how dynamic they are both as a group and individuals. ITZY champions self-love, individuality and self-expression to their fans and global community. Their energy is powerful and I am so excited to bring these voices to Maybelline.\u201d<\/p>\n<p><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2021\/04\/itzsy.jpg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2021\/04\/itzsy.jpg 800w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2021\/04\/itzsy-300x169.jpg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2021\/04\/itzsy-768x432.jpg 768w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2021\/04\/itzsy-680x383.jpg 680w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2021\/04\/itzsy.jpg\" class=\"alignnone size-large wp-image-52593 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 800px) 100vw, 800px\" \/><noscript><img decoding=\"async\" class=\"alignnone size-large wp-image-52593\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2021\/04\/itzsy.jpg\" alt=\"\" width=\"800\" height=\"450\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2021\/04\/itzsy.jpg 800w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2021\/04\/itzsy-300x169.jpg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2021\/04\/itzsy-768x432.jpg 768w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2021\/04\/itzsy-680x383.jpg 680w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/noscript><\/a><\/p>\n<p><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2021\/04\/Maybelline_New_York_ITZY.jpg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2021\/04\/Maybelline_New_York_ITZY-722x1024.jpg 722w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2021\/04\/Maybelline_New_York_ITZY-211x300.jpg 211w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2021\/04\/Maybelline_New_York_ITZY-768x1090.jpg 768w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2021\/04\/Maybelline_New_York_ITZY-680x965.jpg 680w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2021\/04\/Maybelline_New_York_ITZY.jpg 800w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2021\/04\/Maybelline_New_York_ITZY-722x1024.jpg\" class=\"alignnone size-large wp-image-52594 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 722px) 100vw, 722px\" \/><noscript><img decoding=\"async\" class=\"alignnone size-large wp-image-52594\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2021\/04\/Maybelline_New_York_ITZY-722x1024.jpg\" alt=\"\" width=\"722\" height=\"1024\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2021\/04\/Maybelline_New_York_ITZY-722x1024.jpg 722w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2021\/04\/Maybelline_New_York_ITZY-211x300.jpg 211w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2021\/04\/Maybelline_New_York_ITZY-768x1090.jpg 768w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2021\/04\/Maybelline_New_York_ITZY-680x965.jpg 680w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2021\/04\/Maybelline_New_York_ITZY.jpg 800w\" sizes=\"(max-width: 722px) 100vw, 722px\" \/><\/noscript><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>L\u2019Or\u00e9al-owned Maybelline New York has announced K-pop band ITZY as its newest global spokesmodels and the first-ever musical group to be signed by the brand.<\/p>\n","protected":false},"author":4,"featured_media":52551,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[7082,2597,7088,7083,1,477,7093,7084,7085],"tags":[45,9972,44,69,39,9952,4966,9970,85,715,9953,9968,9971,216,9969,9973],"class_list":["post-52550","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-beauty","category-best-selling-brands-in-duty-free","category-fashion","category-fragrances","category-latest-news","category-latest-promotions-in-duty-free","category-luxury","category-makeup","category-skincare-and-haircare","tag-beauty","tag-chaeryeong","tag-cosmetics","tag-duty-free","tag-dutyfree","tag-itzy","tag-k-pop","tag-lia","tag-make-up","tag-makeup","tag-maybelline-new-york","tag-maybelline-x-itzy","tag-ryujin","tag-travel-retail","tag-yeji","tag-yuna"],"acf":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/52550","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/comments?post=52550"}],"version-history":[{"count":0,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/52550\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media\/52551"}],"wp:attachment":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media?parent=52550"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/categories?post=52550"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/tags?post=52550"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}