{"id":52717,"date":"2021-05-04T12:23:11","date_gmt":"2021-05-04T11:23:11","guid":{"rendered":"https:\/\/www.dutyfreehunter.com\/blog\/?p=52717"},"modified":"2021-05-04T12:23:11","modified_gmt":"2021-05-04T11:23:11","slug":"estee-lauder-taps-japanese-model-koki-as-new-global-brand-ambassador","status":"publish","type":"post","link":"https:\/\/www.dutyfreehunter.com\/blog\/estee-lauder-taps-japanese-model-koki-as-new-global-brand-ambassador\/","title":{"rendered":"Est\u00e9e Lauder taps Japanese model K\u014dki as new Global Brand Ambassador"},"content":{"rendered":"<p>Japanese model K\u014dki has been announced as the new Global Brand Ambassador for Est\u00e9e Lauder.<\/p>\n<p><!--more--><\/p>\n<p>K\u014dki, real name Mitsuki Kimura, is set to feature in the brand\u2019s advertising across digital, TV, in-store, print and <strong>travel retail<\/strong> campaigns.<\/p>\n<p>The model has kickstarted the partnership in a new make-up campaign, and will feature in all of Est\u00e9e Lauder\u2019s digital campaigns from autumn 2021.<\/p>\n<p>Joining a line up of brand ambassadors, including Chinese Actress Yang Mi, Karlie Kloss, and South Sudanese model Anok Yai, K\u014dki has previously been the face of luxury brands such as Coach, Louis Vuitton and Bvlgari.<\/p>\n<figure id=\"attachment_52718\" aria-describedby=\"caption-attachment-52718\" style=\"width: 600px\" class=\"wp-caption alignnone\"><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2021\/05\/KOKI.jpeg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2021\/05\/KOKI.jpeg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2021\/05\/KOKI-300x200.jpeg 300w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2021\/05\/KOKI.jpeg\" class=\"wp-image-52718 size-full lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 600px) 100vw, 600px\" \/><figcaption id=\"caption-attachment-52718\" class=\"wp-caption-text\"><noscript><img decoding=\"async\" class=\"wp-image-52718 size-full\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2021\/05\/KOKI.jpeg\" alt=\"\" width=\"600\" height=\"400\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2021\/05\/KOKI.jpeg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2021\/05\/KOKI-300x200.jpeg 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/a> K\u014dki is set to feature in the brand\u2019s advertising across digital, TV, in-store, print and travel retail campaigns.<\/figcaption><\/figure>\n<p>Est\u00e9e Lauder has stated it is looking to use the the model\u2019s \u2018rising star power\u2019 in Japan and around the world.<\/p>\n<p>ELC President and Est\u00e9e Lauder and AERIN Global Brand President, St\u00e9phane de La Faverie, said,<em> \u201cK\u014dki brings a fresh energy to the Est\u00e9e Lauder brand. We are excited to amplify her rising star power to connect our brand with a new generation of consumers in Japan and around the world, while continuing the brand\u2019s legacy of celebrating women across all backgrounds, ages and ethnicities.\u201d<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Japanese model K\u014dki has been announced as the new Global Brand Ambassador for Est\u00e9e Lauder.<\/p>\n","protected":false},"author":4,"featured_media":52718,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[7082,2597,7088,7083,1,477,7093,7084,7085],"tags":[45,44,69,39,162,2418,9821,9991,92,216],"class_list":["post-52717","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-beauty","category-best-selling-brands-in-duty-free","category-fashion","category-fragrances","category-latest-news","category-latest-promotions-in-duty-free","category-luxury","category-makeup","category-skincare-and-haircare","tag-beauty","tag-cosmetics","tag-duty-free","tag-dutyfree","tag-estee-lauder","tag-estee-lauder-duty-free","tag-koki","tag-mitsuki-kimura","tag-skincare","tag-travel-retail"],"acf":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/52717","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/comments?post=52717"}],"version-history":[{"count":0,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/52717\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media\/52718"}],"wp:attachment":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media?parent=52717"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/categories?post=52717"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/tags?post=52717"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}