{"id":53466,"date":"2021-08-20T14:38:29","date_gmt":"2021-08-20T13:38:29","guid":{"rendered":"https:\/\/www.dutyfreehunter.com\/blog\/?p=53466"},"modified":"2021-08-20T14:39:25","modified_gmt":"2021-08-20T13:39:25","slug":"jack-daniels-reveals-two-new-duty-free-exclusive-whiskeys-jack-daniels-tennessee-travelers","status":"publish","type":"post","link":"https:\/\/www.dutyfreehunter.com\/blog\/jack-daniels-reveals-two-new-duty-free-exclusive-whiskeys-jack-daniels-tennessee-travelers\/","title":{"rendered":"Jack Daniel&#8217;s reveals two new duty-free exclusive whiskeys, Jack Daniel\u2019s Tennessee Travelers"},"content":{"rendered":"<p>Jack Daniel&#8217;s has announced a global roll-out of two unique whiskeys exclusively in Travel Retail, with Heinemann.<!--more--><br \/>\nWhile Mr. Jack Daniel was never afforded the opportunity to travel as much as he might have wanted \u2013 what, with perfecting the art of making the world\u2019s finest whiskey and running the first registered distillery in the United States \u2013 he did envision that one day his whiskey would be served and enjoyed in parts of the world that he had only dreamed about.<\/p>\n<p>In the spirit of that sentiment, Brown-Forman has developed Jack Daniel\u2019s Tennessee Travelers, especially for Global Travel Retail and is launching exclusively with Gebr. Heinemann. This unique series has been created for whiskey drinkers who are searching for adventures in flavour, as well as on their travels. Tennessee Travelers \u2018Sweet and Oaky\u2019 showcases the flavours of caramel, vanilla and toasted oak that come from our hand-crafted barrels, whilst Tennessee Travelers \u2018Bold and Spicy\u2019 heroes the world of flavour derived from the grains, with notes of caramel, dry baking spices and a peppery finish.<\/p>\n<figure id=\"attachment_53467\" aria-describedby=\"caption-attachment-53467\" style=\"width: 800px\" class=\"wp-caption alignnone\"><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2021\/08\/IMG_BG_JDTT_MASTER_SCENE_fl-1.jpg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2021\/08\/IMG_BG_JDTT_MASTER_SCENE_fl-1.jpg 800w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2021\/08\/IMG_BG_JDTT_MASTER_SCENE_fl-1-286x300.jpg 286w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2021\/08\/IMG_BG_JDTT_MASTER_SCENE_fl-1-768x804.jpg 768w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2021\/08\/IMG_BG_JDTT_MASTER_SCENE_fl-1-680x712.jpg 680w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2021\/08\/IMG_BG_JDTT_MASTER_SCENE_fl-1.jpg\" class=\"size-full wp-image-53467 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-53467\" class=\"wp-caption-text\"><noscript><img decoding=\"async\" class=\"size-full wp-image-53467\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2021\/08\/IMG_BG_JDTT_MASTER_SCENE_fl-1.jpg\" alt=\"\" width=\"800\" height=\"838\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2021\/08\/IMG_BG_JDTT_MASTER_SCENE_fl-1.jpg 800w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2021\/08\/IMG_BG_JDTT_MASTER_SCENE_fl-1-286x300.jpg 286w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2021\/08\/IMG_BG_JDTT_MASTER_SCENE_fl-1-768x804.jpg 768w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2021\/08\/IMG_BG_JDTT_MASTER_SCENE_fl-1-680x712.jpg 680w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/noscript><\/a> Jack Daniel\u2019s Tennessee Travelers<\/figcaption><\/figure>\n<p>Jack Daniel\u2019s Master Distiller, Chris Fletcher, explained why the Tennessee Travelers series is such a fitting tribute to the Jack Daniel vision, and his desire for spirit lovers around the world to have the chance to enjoy his whiskey.<\/p>\n<p>\u201cThe demands of home life and the operations of his distillery never allowed Mr. Jack to venture far from Lynchburg, Tennessee but he did have wide-ranging aspirations for his whiskey and a deep curiosity about other parts of the world. He attempted to satisfy both by visiting the 1904 World\u2019s Fair in St. Louis where he entered his whiskey in its first international competition. He walked away with a Gold Medal and a confirmation that there was a thirst for his whiskey beyond the boundaries of its distribution.\u201d<\/p>\n<p>\u201cWe feel that Tennessee Travelers pays homage to Mr. Jack\u2019s insight and his desire for people across the globe to enjoy his whiskey. I am humbled to have played a part in its creation.\u201d Fletcher said.<\/p>\n<p><strong>Aude Bourdier, VP Managing Director for Global Travel Retail at Brown Forman, noted that Tennessee Travelers is a Gebr. Heinemann exclusive and will begin appearing on the shelves of their shops around the world this autumn.<\/strong><\/p>\n<p>\u201cOur experience shows that innovation from Jack Daniel\u2019s, being such an authentic and successful brand with a loyal following, is always highly anticipated. We feel that Tennessee Travelers, given its true exclusivity, story and authentic craftsmanship, will have a special resonance with the global traveler and will offer spirits consumers around the globe a new flavor journey to discover, as the world starts to open up again.\u201d.<\/p>\n<p>Ruediger Stelkens, Director Purchasing Liquor, Tobacco and Confectionery at Gebr. Heinemann commented \u201cWe are pleased to be the first partner to launch Jack Daniel\u2019s Tennessee Travelers in Travel Retail. At Gebr. Heinemann we always strive to offer our customers superior shopping experiences and premium, exclusive products that they can only find in our stores. Tennessee Travelers represents a perfect fit for Travel Retail as it is appealing to whiskey lovers and passionate travellers alike, thus attracting existing spirits fans but also enticing new shoppers to explore the category.\u201d<\/p>\n<p>Jens Peter Peuckert, Director Marketing at Gebr. Heinemann, adds: \u201cAt Gebr. Heinemann, we set the bar high when it comes to creating wow effects for our shoppers. We are thus leveraging the exclusive global launch of Tennessee Travelers to generate excitement and extraordinary experiences along the entire consumer journey. This includes engagement across all digital and physical touchpoints, ranging from a broad digital campaign to enticing in-store promotions at flagship airports such as Istanbul, Frankfurt, Amsterdam and Moscow-Sheremetyevo.\u201d<\/p>\n<p><strong>Tennessee Travelers RRP: \u20ac29.90 \/ 50cl<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Jack Daniel&#8217;s has announced a global roll-out of two unique whiskeys exclusively in Travel Retail, with Heinemann.<\/p>\n","protected":false},"author":3,"featured_media":53467,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[2597,1,477,7099,7097],"tags":[1112,10184,1385,10183,833,216,118,103],"class_list":["post-53466","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-best-selling-brands-in-duty-free","category-latest-news","category-latest-promotions-in-duty-free","category-spirits","category-wines-spirits","tag-brown-forman","tag-duty-free-whisky-heinemann","tag-heinemann-duty-free","tag-jack","tag-jack-daniels","tag-travel-retail","tag-whiskey","tag-whisky"],"acf":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/53466","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/comments?post=53466"}],"version-history":[{"count":0,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/53466\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media\/53467"}],"wp:attachment":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media?parent=53466"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/categories?post=53466"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/tags?post=53466"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}