{"id":59969,"date":"2022-10-13T11:29:24","date_gmt":"2022-10-13T10:29:24","guid":{"rendered":"https:\/\/www.dutyfreehunter.com\/blog\/?p=59969"},"modified":"2022-10-13T11:29:24","modified_gmt":"2022-10-13T10:29:24","slug":"glenfiddich-stages-exclusive-pop-up-at-singapore-changi-to-launch-perpetual-collection-in-asia","status":"publish","type":"post","link":"https:\/\/www.dutyfreehunter.com\/blog\/glenfiddich-stages-exclusive-pop-up-at-singapore-changi-to-launch-perpetual-collection-in-asia\/","title":{"rendered":"Glenfiddich stages exclusive pop-up at Singapore Changi to launch Perpetual Collection in Asia"},"content":{"rendered":"

Glenfiddich, the World\u2019s Most Awarded Single Malt Scotch Whisky, has revealed its latest collection exclusive to global travel retail. The Perpetual Collection is a range of whiskies in perpetual motion, within Vats that have never been emptied.<\/p>\n

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Each successive Vat fill is like a new generation of whisky building on the past, ever increasing in character, dimension and complexity, giving consumers a unique experience with every sip. This innovative technique – the Solera Vat process – pioneered by Glenfiddich in the whisky world, epitomises Glenfiddich\u2019s philosophy of breaking the boundaries of the category. The Solera Vat process adds continuous layers of flavours to the whisky, by only ever bottling half the whisky in the Vats before refilling. As such, the Vats still contains the original liquid \u2013 a line from the past into the future. Embodied by the Perpetual Collection, it\u2019s a whisky that never sits still.<\/p>\n

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The range includes four exclusive expressions:
\n\u25cf VAT 01 (ABV 40%) – an exceptionally elegant single malt, suited to every palate. Ever in motion thanks to continuous marrying in our Solera VAT 1, this expression uniquely layers sweet and spicy notes for a soft and mellow taste with added depth due to its maturation in bourbon & red wine casks. A balanced and refreshingly smooth Glenfiddich.
\n\u25cf VAT 02 (ABV 43%) – Mellow yet complex. Double matured in oak and Spanish sherry casks and dynamically married in our Solera VAT 2, this rich single malt develops through continuous motion to deliver a deliciously smooth taste that intrigues. A bold and silky Glenfiddich.
\n\u25cf VAT 03 (ABV 50.2% – non-chill filtered) – Elevated over 15 years of maturation in European oak sherry and ex-bourbon casks, VAT 03 distinctly embodies the Glenfiddich pioneering spirit. This silky-smooth full-bodied whisky harmoniously combines warm notes of spice with hints of nutty marzipan and dark sherry oak. A satisfyingly rich and sweet Glenfiddich for connoisseurs.
\n\u25cf VAT 04 (ABV 47.8% – non-chill filtered) – Warming and refined. Patiently aged in Oloroso sherry and bourbon casks for 18 years, our most distinguished Solera whisky is married and continuously transformed in Solera VAT 4 to deliver a deep, rich aroma of robust oak, ripe orchard fruit and baked apple. A luxuriously fruity and exceptionally rewarding Glenfiddich.<\/p>\n

Designed specifically with travellers in mind, with both liquid and design celebrating perpetual movement, the range provides the perfect gift or luxurious treat for their own enjoyment.\u00a0 In fact, the notion of perpetual movement is brought to life across each pack, powerfully symbolising the dynamism of the Solera process. Contemporary artwork by Berlin based studio A N F adorns the design, featuring generative art created by code. The end product is a special variation of six bespoke pieces of 3D artwork, meaning consumers will have distinct designs to choose from.<\/p>\n

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Quentin Job, Regional Director, Global Travel Retail (APAC & Middle East) for William Grant & Sons, commented: \u201cWith travel restrictions finally easing and people taking to the skies once again, we\u2019re excited to bring the Glenfiddich Perpetual Collection<\/a> to Singapore Changi Airport Lotte Duty Free Shops, our biggest launch in global travel retail in the last decade. Being at the airport marks the exciting moment when adventure starts, so we wanted to give those flying something special to celebrate this experience. Whether it\u2019s a gift for a maverick loved-one or a treat for oneself, The Perpetual Collection offers travellers a unique moment of enjoyment to capture their life that never stands still.\u201d\u00a0<\/em><\/p>\n

To celebrate the new collection and add to the excitement of travelling, Glenfiddich will be launching an exclusive Changi 1st pop-up at Changi Airport Terminal 1 Departures (Transit), where the pop up is the first place in Asia travellers get to explore the collection through an immersive experience, from interacting with the collective artwork and tasting the liquid, to enjoying the gifting station. The Changi1st
\npop-up will be available to visit from 27 September to 5 November 2022 from 6am to 1am.<\/p>\n

Teo Chew Hoon, Managing Director of Airside Concessions at Changi Airport Group, said, \u201cWe are excited about our continued partnership with Glenfiddich, a brand that values both quality and innovation, which is very much in line with what we believe in at Changi Airport. We strive to bring in impeccable products and novel experiences to surprise and delight our passengers \u2013 and we are confident that Glenfiddich\u2019s Perpetual Collection will do just that, being a first in Asia at Singapore Changi Airport Lotte Duty Free Shops.\u201d<\/em><\/p>\n

Edward Im, Managing Director of Lotte Duty Free Singapore, added, \u201cOur long-term collaboration with Glenfiddich has been instrumental in creating unique shopping experiences for travellers. The launch of The Perpetual Collection represents the aspirations of Lotte and we are delighted to unveil this pop-up to the world.\u201d<\/em><\/p>\n

The Perpetual Collection retails from S$80 at Singapore Changi Airport Lotte Duty Free shops and on iShopChangi.<\/strong><\/p>\n

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Glenfiddich, the World\u2019s Most Awarded Single Malt Scotch Whisky, has revealed its latest collection exclusive to global travel retail. The Perpetual Collection is a range […]<\/p>\n","protected":false},"author":4,"featured_media":59973,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[2597,535,1,477,7093,7099,7097],"tags":[2538,69,39,11605,1092,11920,11919,2151,216,103,1539],"class_list":["post-59969","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-best-selling-brands-in-duty-free","category-duty-free-retailers","category-latest-news","category-latest-promotions-in-duty-free","category-luxury","category-spirits","category-wines-spirits","tag-changi-airport-group","tag-duty-free","tag-dutyfree","tag-glenfiddich-perpetual-collection","tag-ishopchangi","tag-lotte-duty-free-shops","tag-singapore-changi-airport-lotte-duty-free","tag-single-malt-scotch-whisky","tag-travel-retail","tag-whisky","tag-william-grant-sons"],"acf":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/59969","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/comments?post=59969"}],"version-history":[{"count":6,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/59969\/revisions"}],"predecessor-version":[{"id":60028,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/59969\/revisions\/60028"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media\/59973"}],"wp:attachment":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media?parent=59969"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/categories?post=59969"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/tags?post=59969"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}