{"id":6341,"date":"2015-07-27T14:08:38","date_gmt":"2015-07-27T14:08:38","guid":{"rendered":"https:\/\/www.dutyfreehunter.com\/blog\/?p=6341"},"modified":"2015-07-27T16:21:22","modified_gmt":"2015-07-27T16:21:22","slug":"heinemann-on-pole-with-ferrari-veuve-clicquot-experience","status":"publish","type":"post","link":"https:\/\/www.dutyfreehunter.com\/blog\/heinemann-on-pole-with-ferrari-veuve-clicquot-experience\/","title":{"rendered":"Heinemann on pole with Ferrari & Veuve Clicquot experience"},"content":{"rendered":"

In pole position with Heinemann:<\/strong> Heinemann Duty Free and Mo\u00ebt Hennessy bring the Formula 1 spirit to airports with Veuve Clicquot and Scuderia Ferrari.<\/p>\n

Two legends \u2013 Veuve Clicquot and Scuderia Ferrari \u2013 are poised to come together in the Heinemann Duty Free<\/a> Shops at Frankfurt<\/a> and Hamburg<\/a> airports. This July and August, shoppers will experience an exclusive lifestyle event unique to the travel retail market on the \u201cWOW\u201d stages in Frankfurt and Hamburg. Throughout that period, customers visiting the Heinemann Duty Free Shops in Frankfurt\u2019s A and Z terminals as well as at Hamburg Airport will receive exclusive gifts when they buy Veuve Clicquot products. These will include valuable weekend bags in leather, and leather gloves to match. A superior selection of rare Veuve Clicquot vintages will also be on show, creating a meaningful link with special dates from Scuderia Ferrari racing \u2013 like the Veuve Clicquot Vintage magnum 1952: the year when the Italian team won its first Formula 1 championship.<\/p>\n

“This one-of-a-kind project was designed in close cooperation between Gebr. Heinemann and Mo\u00ebt Hennessy. Original projects support our goal to attract new consumers and drive demand for our brands. We are pleased our customer Gebr Heinemann shares this passion for excellence. Consequently they grant us with great stages in the Heinemann Duty Free Shops to showcase this fantastic partnership,\u201d says Petra Nagel, Mo\u00ebt Hennessy Travel Retail Director Europe.<\/p>\n

The promotion also features eye-catching race simulators, enabling shoppers to experience first-hand how it feels to be a Formula 1 driver on a virtual circuit. Afterwards, they have the chance to drink to their race with a glass of Champagne at the Veuve Clicquot tasting bar.<\/p>\n

\u201cIn partnership with our long-standing supplier Mo\u00ebt Hennessy, we are proud to present this outstanding marketing campaign exclusively at Frankfurt and Hamburg airports. This is a unique promotion that you won\u2019t find anywhere else in the world \u2013 only in our shops. We look forward to inspired shoppers with this attention-grabbing campaign,\u201d says R\u00fcdiger Stelkens, Head of Purchasing (LTC) at Gebr. Heinemann.<\/p>\n

Exclusive online auction for a good cause<\/strong>
\nDuring the promotion, customers in the Heinemann Duty Free Shops will also be invited to get involved in an online charity auction by bidding for one of the three Scuderia Ferrari Limited Editions. In Germany this auction is brought to life exclusively as part of the two-month campaign in the Heinemann Duty Free Shops. The money raised will be donated to three good causes, sharing the values of Veuve Clicquot: WWF, the international nature and environmental conservation organisation, Amnesty International, which promotes human rights around the world, and HeForShe, a UN women\u2019s movement dedicated to gender equality.<\/p>\n

Typical of Heinemann Duty Free: an integrated customer experience<\/strong>
\nTravellers can experience the special campaign in the airport shops – also on the inspiring Digital Store Screens – as well as digitally throughout the world via the Heinemann Duty Free website, the app and various newsletters. The campaign is also promoted via the Heinemann Duty Free Facebook page as well as direct mailshots to Heinemann & Me customer. Holders of Heinemann & Me customer cards also have an exclusive opportunity to enter a prize draw and win a trip for two to visit Veuve Clicquot in the Champagne region, including accommodation at the luxurious H\u00f4tel du Marc. The highlight of the trip will be a unique Ferrari tour of the Veuve Clicquot vineyards.<\/p>\n

For more information visit www.heinemann-dutyfree.com<\/a><\/p>\n

Visit www.dutyfreehunter.com<\/a> to match your journey to the travel retail along your whole route<\/strong><\/p>\n

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\"Heinemann

\"Heinemann

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In pole position with Heinemann: Heinemann Duty Free and Mo\u00ebt Hennessy bring the Formula 1 spirit to airports with Veuve Clicquot and Scuderia Ferrari.<\/p>\n","protected":false},"author":3,"featured_media":6345,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[1,477],"tags":[124,69,39,668,670,671,169,259,216,669],"class_list":["post-6341","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-latest-news","category-latest-promotions-in-duty-free","tag-champagne","tag-duty-free","tag-dutyfree","tag-ferrari","tag-frankfurt-airport","tag-hamburg-airport","tag-heinemann","tag-tax-free","tag-travel-retail","tag-veuve-clicquot"],"acf":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/6341","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/comments?post=6341"}],"version-history":[{"count":0,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/6341\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media\/6345"}],"wp:attachment":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media?parent=6341"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/categories?post=6341"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/tags?post=6341"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}