{"id":64248,"date":"2023-05-03T11:56:20","date_gmt":"2023-05-03T10:56:20","guid":{"rendered":"https:\/\/www.dutyfreehunter.com\/blog\/?p=64248"},"modified":"2023-05-03T11:56:20","modified_gmt":"2023-05-03T10:56:20","slug":"a-gift-from-a-king-the-dalmore-debuts-new-king-alexander-iii-travellers-exclusive","status":"publish","type":"post","link":"https:\/\/www.dutyfreehunter.com\/blog\/a-gift-from-a-king-the-dalmore-debuts-new-king-alexander-iii-travellers-exclusive\/","title":{"rendered":"\u2018A Gift From A King\u2019 \u2013 The Dalmore debuts new King Alexander III Traveller’s Exclusive"},"content":{"rendered":"

The Dalmore, recognised as the pinnacle of luxury by modern luxury consumers* is set to release an exquisite new expression from its prestige single malt Scotch whisky collection.<\/p>\n

<\/p>\n

The Dalmore King Alexander III\u2013 the only six-cask finish single malt in the world \u2013 is releasing a travel retail exclusive version in July. It will be first introduced to travel retail buyers at the upcoming TFWA Asia Pacific Exhibition in Singapore.<\/strong><\/p>\n

Whyte & Mackay Travel Retail Director Richard Trimby explains: \u201cThe Dalmore, with its impressive collection of rare and exclusive expressions, has fuelled the malt category growth globally by recruiting and trading up modern luxury shoppers, making it the fastest growing Top 10 Malt over the last 10 years by value**. This success has been achieved by attracting modern luxury consumers seeking exceptional products, elevated experiences and the perfect gift.\u201d<\/em><\/p>\n

Whyte & Mackay Head of Marketing GTR Clarisse Daniels says: \u201cBuilding on our track record for being the #1 for luxury gifting and driving incremental category growth and global premiumisation, the travel retail exclusive King Alexander III edition is guaranteed to allure the modern luxury consumer by meeting their desire for exclusive products, authentic stories and by representing the perfect gift, whether as a self-treat or for someone else.\u201d<\/em><\/p>\n

The launch will be supported by omnichannel campaigns in key travel retail locations around the world. These will include digital discovery plans to drive consumers to duty-free stores, captivating physical and digital experiences instore to convert shoppers into buyers and a series of interactions and experiences instore offering \u2018retailtainment\u2019 for shoppers open to engage with brands during airport dwell time.<\/p>\n

Leveraging the expertise of The Dalmore\u2019s masterful cask curation, the TRX edition showcases casks from only the most storied vineyards from the most iconic wine appellations in the world. These noble casks possess unparalleled character in the world of wines, and only they can lend their flavour to release the endless potential within The Dalmore.<\/p>\n

Each cask lends its spirit: scarce Sauternes casks offer a rarer, sweeter side of the iconic Bordeaux wine; Amarone casks, the carefully nurtured patriarch of the famous Valpolicella wine region, impart their sophistication; and finally, Portuguese red wine barriques from the Douro Valley shine with their distinct finesse and quality.<\/p>\n

\"\"

The majestic result of this noble assemblage of spirit is an extraordinarily velvety, full-bodied and complex flavour profile. This exceptionally unique whisky was crafted to an exquisite standard by Master Whisky Maker Gregg Glass, whose remarkable talent was recently recognised when he was awarded the coveted Master Distiller of the Year title in the Icons of Whisky Awards 2023.<\/p>\n

The new King Alexander III TR exclusive comes in a smart and eye-catching premium cream-coloured presentation box with silver The Dalmore stag raised details, sure to appeal to both gifter and recipient.<\/p>\n

The campaign, based on the theme \u2018A gift from a King\u2019, reinforces The Dalmore\u2019s positioning as exceptionally giftable.<\/p>\n

TASTING NOTES<\/strong><\/p>\n

The Aroma: Red berry fruits and hints of passion fruit On the Palate: Citrus zest, vanilla pod, cr\u00e8me caramel and crushed almonds Finishing Notes: Cinnamon, nutmeg and ginger<\/p>\n

*Source: Oct 2021 Kantar brand equity research<\/p>\n

**Source: IWSR<\/p>\n","protected":false},"excerpt":{"rendered":"

The Dalmore, recognised as the pinnacle of luxury by modern luxury consumers* is set to release an exquisite new expression from its prestige single malt […]<\/p>\n","protected":false},"author":4,"featured_media":64250,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[2597,535,1,477,7093,7099,7097],"tags":[69,39,47,2151,914,2646,5995,216,103,3632,12835],"class_list":["post-64248","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-best-selling-brands-in-duty-free","category-duty-free-retailers","category-latest-news","category-latest-promotions-in-duty-free","category-luxury","category-spirits","category-wines-spirits","tag-duty-free","tag-dutyfree","tag-malt-whisky","tag-single-malt-scotch-whisky","tag-the-dalmore","tag-the-dalmore-duty-free","tag-the-dalmore-king-alexander-iii","tag-travel-retail","tag-whisky","tag-whyte-mackay","tag-whyte-mackay-travel-retail"],"acf":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/64248","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/comments?post=64248"}],"version-history":[{"count":3,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/64248\/revisions"}],"predecessor-version":[{"id":64272,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/64248\/revisions\/64272"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media\/64250"}],"wp:attachment":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media?parent=64248"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/categories?post=64248"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/tags?post=64248"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}