{"id":66242,"date":"2023-08-14T17:28:35","date_gmt":"2023-08-14T16:28:35","guid":{"rendered":"https:\/\/www.dutyfreehunter.com\/blog\/?p=66242"},"modified":"2023-08-14T17:28:35","modified_gmt":"2023-08-14T16:28:35","slug":"dior-signs-up-k-pop-stars-txt-as-latest-brand-ambassadors","status":"publish","type":"post","link":"https:\/\/www.dutyfreehunter.com\/blog\/dior-signs-up-k-pop-stars-txt-as-latest-brand-ambassadors\/","title":{"rendered":"Dior signs up K-pop stars TXT as latest Brand Ambassadors"},"content":{"rendered":"

Fresh from the Lollapalooza music festival in Chicago, K-pop quintet Tomorrow X Together, aka TXT, have been announced as the newest Dior brand ambassadors.<\/p>\n

Their custom-designed Dior stage ensembles were a stylish teaser for the official announcement.<\/p>\n

Dior artistic director Kim Jones created the bespoke concert outfits members Soobin, Yeonjun, Beomgyu, Taehyun and Hueningkai wore onstage as part of their 20-song, history-making set as the first Korean group to headline the music festival.<\/p>\n

\u201cTomorrow X Together are the perfect ambassadors for Dior. They have a great attitude and style and they look great in their custom stage outfits,\u201d said Jones. The looks recalled the sci-fi-inspired, slightly utilitarian feel of his pre-fall 2023 collection, staged last December in Egypt.<\/p>\n

\u201cOur headlining at Lollapalooza was one of the most significant performances of our career. It was truly an honor to share the stage with Dior, and we hope to continue to show Tomorrow X Together\u2019s versatility through this partnership,\u201d said Soobin. The group leader wore a gray silk polkadot sleeveless gilet, gray wool chino pants with a matching short kilt.<\/p>\n

\u201cI\u2019m thrilled to become an ambassador of Dior and represent a brand that I am personally fond of,\u201d said Yeonjun. \u201cI loved being onstage and dressed in the special outfits that Kim Jones designed for us.\u201d He sported a beige wool tweed sleeveless gilet, beige wool chino pants with a matching long kilt.<\/p>\n

\u201cIt is a great honor to share a milestone moment with Dior. I look forward to the synergy we will be creating together,\u201d added Beomgyu. He kept it cool in brown wool pleated shorts, paired with a brown wool cropped zip jacket, a brown silk polkadot sleeveless gilet onstage.<\/p>\n

Taehyun wore a beige wool tweed sleeveless gilet, brown wool chino pants with matching long kilt for the performance.\u00a0\u201cCollaborating with a major fashion house like Dior for a music festival as big as Lollapalooza was truly amazing. I also look forward to our journey ahead with Dior,\u201d he said of working with the brand.<\/p>\n

The group\u2019s youngest member Hueningkai added that the concert marked the first step for the ambassadorship. \u201cLollapalooza marked the beginning of our journey as Dior ambassadors. Dressing in Dior stage outfits specially designed by Kim Jones that suited us perfectly added to the indescribable joy we felt on that big stage,\u201d he said.<\/p>\n

He wore a gray wool cropped zip jacket, a gray silk polka dot sleeveless gilet, grey wool pleated shorts with matching short kilt.<\/p>\n

Soobin, Yeonjun and Taehyun sported Dior Oblique B33 sneakers, while Beomgyu and Hueningkai both wore the brand\u2019s Carlo boots.<\/p>\n

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The house had an early eye for\u00a0K-pop\u2019s global popularity and and growing cultural power. Jones\u00a0designed custom looks for K-pop supergroup\u00a0\u2014 and TXT senior label mates \u2014 BTS\u2019 \u201cLove Yourself: Speak Yourself\u201d tour in 2019.<\/p>\n

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BTS\u2019\u00a0Jimin\u00a0joined Dior as global ambassador last year.\u00a0His presence at the January menswear show lured thousands of fans to wait outside\u00a0the venue for a glimpse of the superstar. Astro\u2019s\u00a0Cha Eun-woo\u00a0and Exo\u2019s Sehun are also ambassadors for Dior Men\u2019s, while Blackpink\u2019s Jisoo has been an ambassador on the womenswear side since 2019.<\/p>\n","protected":false},"excerpt":{"rendered":"

Fresh from the Lollapalooza music festival in Chicago, K-pop quintet Tomorrow X Together, aka TXT, have been announced as the newest Dior brand ambassadors.<\/p>\n","protected":false},"author":3,"featured_media":66243,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[7090,2597,7089,7088,1,477,7091,7093,7092],"tags":[155,39,46,4966,6354,13302],"class_list":["post-66242","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-accessories","category-best-selling-brands-in-duty-free","category-clothing-shoes","category-fashion","category-latest-news","category-latest-promotions-in-duty-free","category-luggage","category-luxury","category-sunglasses-eyewear","tag-dior","tag-dutyfree","tag-fashion","tag-k-pop","tag-travelretail","tag-txt"],"acf":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/66242","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/comments?post=66242"}],"version-history":[{"count":1,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/66242\/revisions"}],"predecessor-version":[{"id":66244,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/66242\/revisions\/66244"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media\/66243"}],"wp:attachment":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media?parent=66242"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/categories?post=66242"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/tags?post=66242"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}