{"id":69104,"date":"2024-01-10T10:05:45","date_gmt":"2024-01-10T10:05:45","guid":{"rendered":"https:\/\/www.dutyfreehunter.com\/blog\/?p=69104"},"modified":"2024-01-10T10:05:45","modified_gmt":"2024-01-10T10:05:45","slug":"lyres-non-alcoholic-spirits-touches-down-exclusively-in-dfs-us-airport-stores","status":"publish","type":"post","link":"https:\/\/www.dutyfreehunter.com\/blog\/lyres-non-alcoholic-spirits-touches-down-exclusively-in-dfs-us-airport-stores\/","title":{"rendered":"LYRE\u2019s Non-Alcoholic Spirits touches down Exclusively in DFS&#8217; US Airport Stores"},"content":{"rendered":"<p>Lyre\u2019s Spirit Co. \u2013 the world\u2019s most awarded, number 1 trending and number 1 best-selling non-alcoholic drinks company \u2013 is thrilled to announce the launch of a select range of non-alcoholic beverages in three key premium DFS stores in US airports.<\/p>\n<p><!--more--><\/p>\n<p><strong>DFS is the first duty free retailer in America to launch the Lyre\u2019s range, in perfect time for Dry January.<\/strong><\/p>\n<p>With the global demand for non-alcoholic beverages continuing to rise, America is undoubtedly at the forefront of this trend. Recent IWSR statistics confirm the no- and low-alcohol category surpassed $11 billion in value in 2022 across key global markets. IWSR predicts that no- and low-alcohol consumption will increase by a third by 2026. Compared to five years ago, 25% of Americans are drinking less alcohol, citing the desire for a healthier lifestyle as the top driver \u2013 making this partnership a timely and strategic move for both Lyre&#8217;s and DFS.<\/p>\n<p><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/01\/Lyres-Dry-London-Spirit-700ml-Lifestyle-G-and-T.jpg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/01\/Lyres-Dry-London-Spirit-700ml-Lifestyle-G-and-T.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/01\/Lyres-Dry-London-Spirit-700ml-Lifestyle-G-and-T-300x300.jpg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/01\/Lyres-Dry-London-Spirit-700ml-Lifestyle-G-and-T-150x150.jpg 150w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/01\/Lyres-Dry-London-Spirit-700ml-Lifestyle-G-and-T-480x480.jpg 480w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/01\/Lyres-Dry-London-Spirit-700ml-Lifestyle-G-and-T.jpg\" class=\"alignnone size-full wp-image-69107 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 600px) 100vw, 600px\" \/><noscript><img decoding=\"async\" class=\"alignnone size-full wp-image-69107\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/01\/Lyres-Dry-London-Spirit-700ml-Lifestyle-G-and-T.jpg\" alt=\"\" width=\"600\" height=\"600\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/01\/Lyres-Dry-London-Spirit-700ml-Lifestyle-G-and-T.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/01\/Lyres-Dry-London-Spirit-700ml-Lifestyle-G-and-T-300x300.jpg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/01\/Lyres-Dry-London-Spirit-700ml-Lifestyle-G-and-T-150x150.jpg 150w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/01\/Lyres-Dry-London-Spirit-700ml-Lifestyle-G-and-T-480x480.jpg 480w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/a><\/p>\n<p>With the rise in health-conscious consumers and a growing interest in non-alcoholic alternatives, DFS has strategically expanded its offerings in the USA to meet the evolving needs of its diverse clientele. Lyre\u2019s, known globally for its exceptional non-alcoholic spirits, aligns perfectly with DFS&#8217;s commitment to providing high-quality products to travellers worldwide.<\/p>\n<p>A select range of Lyre\u2019s non-alcoholic spirits, including Lyre\u2019s gin-style alternative Dry London Spirit, it\u2019s bourbon-style drink American Malt, it\u2019s bitter orange aperitif style spirit Italian Spritz, and it\u2019s Italian-style sparkling alternative Classico Grande, will now be available at three key US airports:<\/p>\n<p>JFK Terminal 4 (New York)<\/p>\n<p>SFO Terminals A &amp; G Main Stores (San Francisco)<\/p>\n<p>TBIT (Los Angeles\/LAX)<\/p>\n<p><em><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/01\/Lyres_CVS_Italian-Spritz-LIFESTYLE.jpg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/01\/Lyres_CVS_Italian-Spritz-LIFESTYLE.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/01\/Lyres_CVS_Italian-Spritz-LIFESTYLE-300x300.jpg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/01\/Lyres_CVS_Italian-Spritz-LIFESTYLE-150x150.jpg 150w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/01\/Lyres_CVS_Italian-Spritz-LIFESTYLE-480x480.jpg 480w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/01\/Lyres_CVS_Italian-Spritz-LIFESTYLE.jpg\" class=\"alignnone size-full wp-image-69108 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 600px) 100vw, 600px\" \/><noscript><img decoding=\"async\" class=\"alignnone size-full wp-image-69108\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/01\/Lyres_CVS_Italian-Spritz-LIFESTYLE.jpg\" alt=\"\" width=\"600\" height=\"600\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/01\/Lyres_CVS_Italian-Spritz-LIFESTYLE.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/01\/Lyres_CVS_Italian-Spritz-LIFESTYLE-300x300.jpg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/01\/Lyres_CVS_Italian-Spritz-LIFESTYLE-150x150.jpg 150w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/01\/Lyres_CVS_Italian-Spritz-LIFESTYLE-480x480.jpg 480w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/a><\/em><\/p>\n<p><em>&#8220;We are delighted to partner with DFS and introduce Lyre\u2019s non-alcoholic spirits to travellers in these three key strategic airport locations,&#8221;<\/em> said Conor Hardy, Lyre\u2019s Global Chief Revenue Officer.<em> &#8220;This partnership reflects the growing demand for non-alcoholic beverages and our shared commitment to providing travellers with exceptional choices. We believe that our premium and globally most awarded non-alcoholic spirits will appeal to travellers looking for sophisticated and enjoyable alternatives to traditional alcoholic drinks.&#8221;<\/em><\/p>\n<p>DFS, being the world&#8217;s leading luxury travel retailer, is equally excited about expanding into this new category. Daniel Licari, Senior Director, Merchandising, Spirits Wine Tobacco Food and Gifts at DFS commented, <em>&#8220;We are delighted to introduce Lyre&#8217;s non-alcoholic range to our discerning customers in America. This partnership aligns perfectly with our commitment to offering a broader range of high-quality adult beverage options, catering to the evolving preferences of travellers.&#8221;<\/em><\/p>\n<p>This partnership between Lyre&#8217;s non-alcoholic and DFS promises to elevate the airport experience, providing travellers with a sophisticated and diverse selection of non-alcoholic beverages. Whether you are a health-conscious explorer, designated driver, or simply someone who enjoys the taste of a great drink without the alcohol content, this partnership is sure to cater to your desires.<\/p>\n<p>Visit <a href=\"https:\/\/lyres.com\/\">lyres.com<\/a> to see the full range.<\/p>\n<p><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/01\/image003.png\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/01\/image003.png 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/01\/image003-300x115.png 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/01\/image003-480x184.png 480w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/01\/image003.png\" class=\"alignnone size-full wp-image-69105 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 600px) 100vw, 600px\" \/><noscript><img decoding=\"async\" class=\"alignnone size-full wp-image-69105\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/01\/image003.png\" alt=\"\" width=\"600\" height=\"230\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/01\/image003.png 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/01\/image003-300x115.png 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/01\/image003-480x184.png 480w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Lyre\u2019s Spirit Co. \u2013 the world\u2019s most awarded, number 1 trending and number 1 best-selling non-alcoholic drinks company \u2013 is thrilled to announce the launch [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":69106,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[2597,535,1,477,7099,7098,7097],"tags":[110,69,39,13816,13814,13815,216],"class_list":["post-69104","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-best-selling-brands-in-duty-free","category-duty-free-retailers","category-latest-news","category-latest-promotions-in-duty-free","category-spirits","category-wine-champagne","category-wines-spirits","tag-dfs","tag-duty-free","tag-dutyfree","tag-lyres-non-alcoholic-spirits","tag-lyres-spirit-co","tag-lyres-spirit-co-duty-free","tag-travel-retail"],"acf":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/69104","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/comments?post=69104"}],"version-history":[{"count":3,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/69104\/revisions"}],"predecessor-version":[{"id":69111,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/69104\/revisions\/69111"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media\/69106"}],"wp:attachment":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media?parent=69104"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/categories?post=69104"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/tags?post=69104"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}