{"id":7016,"date":"2015-09-03T08:44:33","date_gmt":"2015-09-03T08:44:33","guid":{"rendered":"https:\/\/www.dutyfreehunter.com\/blog\/?p=7016"},"modified":"2015-09-03T08:44:33","modified_gmt":"2015-09-03T08:44:33","slug":"ladies-ladies-ladies-and-legs-from-longchamp","status":"publish","type":"post","link":"https:\/\/www.dutyfreehunter.com\/blog\/ladies-ladies-ladies-and-legs-from-longchamp\/","title":{"rendered":"Ladies Ladies Ladies – and legs from Longchamp"},"content":{"rendered":"

Longchamp has released a short film to trail the upcoming Fall season\u00a0– focusing\u00a0on the label’s shoes and ready-to-wear collections, in a departure from its usual focus on its leather bags and accessories.<\/p>\n

The 2015 fall campaign of French brand Longchamp dedicated this year to the designer\u2019s shoes and ready-to-wear collections rather than showcasing the brand\u2019s leather creations was shot with an original dose of humour and quirkiness. The light-hearted campaign was produced by the Please More Shooooes duo: Mathilde Toulot and Olivia da Costa.<\/p>\n

In contrast to the luxury brand\u2019s other recent campaigns starring Alexa Chung (since Spring\/Summer of 2014), the fall campaign features no faces or recognizable individuals but a multitude of slender legs.<\/p>\n

The campaign includes several scenes in which the viewer can see bodies and legs moving from place to place, be it in the office, the elevator, the gym or a caf\u00e9.\u00a0It is perfectly staged to highlight moccasins, ankle-boots and ballerina pumps, three signature pieces of Longchamp\u2019s fall 2015 collection.<\/p>\n

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Despite a strong focus on the shoes, the ready-to-wear collection is also portrayed in the campaign.\u00a0Teddy jackets, leather pieces, hooded jackets, slim pants, trapeze skirts and fall coats in the season\u2019s colors: navy blue, black, burgundy, gold and orange are all items exhibited in fun, everyday situations.<\/p>\n

www.longchamp.com<\/a><\/p>\n

Watch the film\u00a0below:<\/p>\n