{"id":70379,"date":"2024-02-28T12:20:32","date_gmt":"2024-02-28T12:20:32","guid":{"rendered":"https:\/\/www.dutyfreehunter.com\/blog\/?p=70379"},"modified":"2024-02-28T12:20:32","modified_gmt":"2024-02-28T12:20:32","slug":"ray-ban-debuts-new-fashion-forward-icons-2024-campaign","status":"publish","type":"post","link":"https:\/\/www.dutyfreehunter.com\/blog\/ray-ban-debuts-new-fashion-forward-icons-2024-campaign\/","title":{"rendered":"Ray-Ban debuts new fashion-forward &#8216;Icons 2024&#8217; campaign"},"content":{"rendered":"<p>Ray-Ban ushers in a new era with its Icons 2024 campaign, a tribute to the popular sunglasses brand\u2019s enduring legacy and fashion-forward innovation. The advertisements, a series of striking black and white portraits, showcase the iconic styles that have defined generations: the Clubmaster, Wayfarer, Aviator, and Round.<\/p>\n<p><!--more--><\/p>\n<p><strong>Fashion models Peng Chang and Martina Horak, captured by photographer Lucrezia Ganazzoli, embody the unique spirit of each Ray-Ban design. From the modern edge to the classic Wayfarer, a symbol of artistic and musical revolutions from the \u201860s to the hip-hop era.<\/strong><\/p>\n<p>On the other hand, there\u2019s the timeless chicness of the Round, a style known for its nonconformist and creative ethos since 1989. The Clubmaster, with its blend of old-school charm and \u201880s flair, represents those who aspire to reshape culture.<\/p>\n<p><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/02\/422054856_409399368124540_899935310196452992_n.jpg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/02\/422054856_409399368124540_899935310196452992_n.jpg 768w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/02\/422054856_409399368124540_899935310196452992_n-240x300.jpg 240w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/02\/422054856_409399368124540_899935310196452992_n-480x600.jpg 480w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/02\/422054856_409399368124540_899935310196452992_n.jpg\" class=\"alignnone size-full wp-image-70384 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 768px) 100vw, 768px\" \/><noscript><img decoding=\"async\" class=\"alignnone size-full wp-image-70384\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/02\/422054856_409399368124540_899935310196452992_n.jpg\" alt=\"\" width=\"768\" height=\"960\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/02\/422054856_409399368124540_899935310196452992_n.jpg 768w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/02\/422054856_409399368124540_899935310196452992_n-240x300.jpg 240w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/02\/422054856_409399368124540_899935310196452992_n-480x600.jpg 480w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/noscript><\/a><\/p>\n<p>There is also the Aviator, known for its timeless shape through the decades and inspired by those who take flight.<\/p>\n<p>Styled by Sissy Vian, the campaign features close-up shots, placing a focus on the eyewear. Leather jackets and denim, selected to complement each pair of glasses, underscore Ray-Ban\u2019s blend of vintage allure and contemporary fashion.<\/p>\n<p><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/02\/Ray-Ban-Icons-2024-Campaign03.jpg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/02\/Ray-Ban-Icons-2024-Campaign03.jpg 768w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/02\/Ray-Ban-Icons-2024-Campaign03-239x300.jpg 239w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/02\/Ray-Ban-Icons-2024-Campaign03-480x603.jpg 480w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/02\/Ray-Ban-Icons-2024-Campaign03.jpg\" class=\"alignnone size-full wp-image-70386 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 768px) 100vw, 768px\" \/><noscript><img decoding=\"async\" class=\"alignnone size-full wp-image-70386\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/02\/Ray-Ban-Icons-2024-Campaign03.jpg\" alt=\"\" width=\"768\" height=\"965\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/02\/Ray-Ban-Icons-2024-Campaign03.jpg 768w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/02\/Ray-Ban-Icons-2024-Campaign03-239x300.jpg 239w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/02\/Ray-Ban-Icons-2024-Campaign03-480x603.jpg 480w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/noscript><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ray-Ban ushers in a new era with its Icons 2024 campaign, a tribute to the popular sunglasses brand\u2019s enduring legacy and fashion-forward innovation. The advertisements, [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":70385,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[7090,2597,7089,535,7088,1,477,7093,7092],"tags":[65,69,39,5975,4195,14061,4196,55,216],"class_list":["post-70379","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-accessories","category-best-selling-brands-in-duty-free","category-clothing-shoes","category-duty-free-retailers","category-fashion","category-latest-news","category-latest-promotions-in-duty-free","category-luxury","category-sunglasses-eyewear","tag-accessories","tag-duty-free","tag-dutyfree","tag-ray-ban","tag-ray-ban-duty-free","tag-ray-ban-icons","tag-ray-ban-sunglasses","tag-sunglasses","tag-travel-retail"],"acf":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/70379","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/comments?post=70379"}],"version-history":[{"count":3,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/70379\/revisions"}],"predecessor-version":[{"id":70389,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/70379\/revisions\/70389"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media\/70385"}],"wp:attachment":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media?parent=70379"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/categories?post=70379"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/tags?post=70379"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}