{"id":71117,"date":"2024-04-02T12:09:40","date_gmt":"2024-04-02T11:09:40","guid":{"rendered":"https:\/\/www.dutyfreehunter.com\/blog\/?p=71117"},"modified":"2024-04-02T12:09:40","modified_gmt":"2024-04-02T11:09:40","slug":"burberry-reveals-new-intense-and-powerful-hero-parfum-for-men","status":"publish","type":"post","link":"https:\/\/www.dutyfreehunter.com\/blog\/burberry-reveals-new-intense-and-powerful-hero-parfum-for-men\/","title":{"rendered":"BURBERRY reveals new, intense and powerful HERO Parfum for men"},"content":{"rendered":"<p>Burberry introduces Hero Parfum for men, a new scent in the Hero fragrance collection.<\/p>\n<p><!--more--><br \/>\nThe campaign, directed by Jonathan Glazer and shot by Mario Sorrenti, is an exploration of self- discovery, in which a man and horse push their physicallimits to embrace the extraordinary.<\/p>\n<p>Intense and powerful, the scent is led by a base of cedarwood oils enhanced by top notes of Amyris and Cypriol oil, creating a warm, woody finish that enlivens the aroma.<\/p>\n<p><em><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/03\/BYF_HERO_PARF_24_Digital_PR_CPV_Solo_Parfum_Branded_1x1.jpg-JPG-300dpi.jpeg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/03\/BYF_HERO_PARF_24_Digital_PR_CPV_Solo_Parfum_Branded_1x1.jpg-JPG-300dpi.jpeg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/03\/BYF_HERO_PARF_24_Digital_PR_CPV_Solo_Parfum_Branded_1x1.jpg-JPG-300dpi-300x300.jpeg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/03\/BYF_HERO_PARF_24_Digital_PR_CPV_Solo_Parfum_Branded_1x1.jpg-JPG-300dpi-150x150.jpeg 150w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/03\/BYF_HERO_PARF_24_Digital_PR_CPV_Solo_Parfum_Branded_1x1.jpg-JPG-300dpi-480x480.jpeg 480w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/03\/BYF_HERO_PARF_24_Digital_PR_CPV_Solo_Parfum_Branded_1x1.jpg-JPG-300dpi.jpeg\" class=\"alignnone size-full wp-image-71119 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 600px) 100vw, 600px\" \/><noscript><img decoding=\"async\" class=\"alignnone size-full wp-image-71119\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/03\/BYF_HERO_PARF_24_Digital_PR_CPV_Solo_Parfum_Branded_1x1.jpg-JPG-300dpi.jpeg\" alt=\"\" width=\"600\" height=\"600\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/03\/BYF_HERO_PARF_24_Digital_PR_CPV_Solo_Parfum_Branded_1x1.jpg-JPG-300dpi.jpeg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/03\/BYF_HERO_PARF_24_Digital_PR_CPV_Solo_Parfum_Branded_1x1.jpg-JPG-300dpi-300x300.jpeg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/03\/BYF_HERO_PARF_24_Digital_PR_CPV_Solo_Parfum_Branded_1x1.jpg-JPG-300dpi-150x150.jpeg 150w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/03\/BYF_HERO_PARF_24_Digital_PR_CPV_Solo_Parfum_Branded_1x1.jpg-JPG-300dpi-480x480.jpeg 480w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/a><\/em><\/p>\n<p><em>\u2018I\u2019m excited to announce the third fragrance in Burberry\u2018s HERO collection. It was an ambitious project that involved extreme physicality within the wild uncertainty of nature. This line celebrates that duality.\u201d<\/em> Adam Driver.<\/p>\n<p><em>&#8220;When creating fragrances, my first step involves a quest for meaning to make the fragrance singular and unique. In search of an ingredient that possesses the complexity of the modern man, I chose cedarwood, a symbol of strength, immortality and incorruptibility. Burberry Hero Parfum incarnates modern masculinity, striking the balance between both strength and sensitivity.\u2019&#8221;<\/em>\u2013 Aur\u00e9lien Guichard, perfumer.<\/p>\n<p>Housed in a deep-brown bottle with an angular shape inspired by a horse\u2019s hoof and, detailed with the Burberry logo.<\/p>\n<p><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/03\/BYF_HERO_PARF_24_150ml_pack.tif-JPG-300dpi.jpeg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/03\/BYF_HERO_PARF_24_150ml_pack.tif-JPG-300dpi.jpeg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/03\/BYF_HERO_PARF_24_150ml_pack.tif-JPG-300dpi-300x300.jpeg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/03\/BYF_HERO_PARF_24_150ml_pack.tif-JPG-300dpi-150x150.jpeg 150w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/03\/BYF_HERO_PARF_24_150ml_pack.tif-JPG-300dpi-480x480.jpeg 480w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/03\/BYF_HERO_PARF_24_150ml_pack.tif-JPG-300dpi.jpeg\" class=\"alignnone size-full wp-image-71118 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 600px) 100vw, 600px\" \/><noscript><img decoding=\"async\" class=\"alignnone size-full wp-image-71118\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/03\/BYF_HERO_PARF_24_150ml_pack.tif-JPG-300dpi.jpeg\" alt=\"\" width=\"600\" height=\"600\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/03\/BYF_HERO_PARF_24_150ml_pack.tif-JPG-300dpi.jpeg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/03\/BYF_HERO_PARF_24_150ml_pack.tif-JPG-300dpi-300x300.jpeg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/03\/BYF_HERO_PARF_24_150ml_pack.tif-JPG-300dpi-150x150.jpeg 150w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/03\/BYF_HERO_PARF_24_150ml_pack.tif-JPG-300dpi-480x480.jpeg 480w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/a><\/p>\n<p>Burberry Hero Parfum is available in 200ml, 150ml, 100ml and 50ml bottles.<\/p>\n<p><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/03\/BYF_HERO_PARF_24_Digital_PR_KV_Solo_Parfum_Branded_16x9.jpg-JPG-300dpi.jpeg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/03\/BYF_HERO_PARF_24_Digital_PR_KV_Solo_Parfum_Branded_16x9.jpg-JPG-300dpi.jpeg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/03\/BYF_HERO_PARF_24_Digital_PR_KV_Solo_Parfum_Branded_16x9.jpg-JPG-300dpi-300x169.jpeg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/03\/BYF_HERO_PARF_24_Digital_PR_KV_Solo_Parfum_Branded_16x9.jpg-JPG-300dpi-480x270.jpeg 480w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/03\/BYF_HERO_PARF_24_Digital_PR_KV_Solo_Parfum_Branded_16x9.jpg-JPG-300dpi.jpeg\" class=\"alignnone size-full wp-image-71121 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 600px) 100vw, 600px\" \/><noscript><img decoding=\"async\" class=\"alignnone size-full wp-image-71121\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/03\/BYF_HERO_PARF_24_Digital_PR_KV_Solo_Parfum_Branded_16x9.jpg-JPG-300dpi.jpeg\" alt=\"\" width=\"600\" height=\"337\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/03\/BYF_HERO_PARF_24_Digital_PR_KV_Solo_Parfum_Branded_16x9.jpg-JPG-300dpi.jpeg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/03\/BYF_HERO_PARF_24_Digital_PR_KV_Solo_Parfum_Branded_16x9.jpg-JPG-300dpi-300x169.jpeg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/03\/BYF_HERO_PARF_24_Digital_PR_KV_Solo_Parfum_Branded_16x9.jpg-JPG-300dpi-480x270.jpeg 480w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Burberry introduces Hero Parfum for men, a new scent in the Hero fragrance collection.<\/p>\n","protected":false},"author":4,"featured_media":71120,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[7082,2597,535,7083,1,7093,7086,7085],"tags":[224,12099,14226,14225,69,39,56,43,216],"class_list":["post-71117","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-beauty","category-best-selling-brands-in-duty-free","category-duty-free-retailers","category-fragrances","category-latest-news","category-luxury","category-mens-grooming","category-skincare-and-haircare","tag-burberry","tag-burberry-fragrances-duty-free","tag-burberry-hero-fragrance","tag-burberry-hero-parfum-for-men","tag-duty-free","tag-dutyfree","tag-fragrance","tag-perfume","tag-travel-retail"],"acf":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/71117","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/comments?post=71117"}],"version-history":[{"count":3,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/71117\/revisions"}],"predecessor-version":[{"id":71147,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/71117\/revisions\/71147"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media\/71120"}],"wp:attachment":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media?parent=71117"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/categories?post=71117"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/tags?post=71117"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}