{"id":72376,"date":"2024-05-21T14:50:38","date_gmt":"2024-05-21T13:50:38","guid":{"rendered":"https:\/\/www.dutyfreehunter.com\/blog\/?p=72376"},"modified":"2024-05-21T14:50:50","modified_gmt":"2024-05-21T13:50:50","slug":"hugo-boss-teams-up-with-david-beckham-for-global-collaboration","status":"publish","type":"post","link":"https:\/\/www.dutyfreehunter.com\/blog\/hugo-boss-teams-up-with-david-beckham-for-global-collaboration\/","title":{"rendered":"HUGO BOSS teams up with David Beckham for global design collaboration"},"content":{"rendered":"

HUGO BOSS has announced a global, multi-year design collaboration with David Beckham for its BOSS brand. This partnership will evolve the BOSS Menswear collections over many years to come.<\/p>\n

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In terms of its scope, the collaboration is the first of its kind for BOSS Menswear and will deliver innovative and captivating designs that reflect the style and aesthetic values of David Beckham and BOSS, appealing to a wide global audience.<\/p>\n

Over the coming seasons, the strategic partnership includes capsule and seasonal collections designed and curated by David Beckham, with David harnessing his lifelong style credentials in all stages of the concepting and design process. The collections will embody his signature style as well as BOSS\u2019s 24\/7 premium lifestyle positioning and its commitment to excellence, highest quality, and superior design. The focus of the collaboration will be on both formal and casual menswear with the first collection presented to consumers in Spring\/Summer 2025, with David already appearing in the brand\u2019s global campaign in Fall\/Winter this year.<\/p>\n

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\u201cDavid Beckham is a true global icon in both sports and fashion. With his distinctive entrepreneurial spirit and authentic passion for fashion, he perfectly embodies the values of our BOSS brand. We are very much looking forward to seeing the first collections come to life and working closely with David throughout this multi-year partnership,\u201d<\/em> said Daniel Grieder, CEO of HUGO BOSS.<\/p>\n

\u201cOver the last few years, I\u2019ve been wanting to invest more time in design and fashion, but wanted to ensure I collaborated with a brand and team that could deliver something truly global and impactful. I\u2019ve really enjoyed the collaboration with BOSS so far and have been impressed by the team\u2019s ambition, creativity, and desire for excellence. I look forward to sharing what we\u2019ve been working on so far, including the Fall\/Winter 2024 campaign as the first step in our long-term partnership,\u201d<\/em> said David Beckham.<\/p>\n

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HUGO BOSS has announced a global, multi-year design collaboration with David Beckham for its BOSS brand. This partnership will evolve the BOSS Menswear collections over […]<\/p>\n","protected":false},"author":4,"featured_media":72379,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[7090,2597,7089,535,7088,7095,1,477,7091,7093,7092,7094,7096],"tags":[65,581,9225,14537,448,69,39,46,380,14538,216],"class_list":["post-72376","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-accessories","category-best-selling-brands-in-duty-free","category-clothing-shoes","category-duty-free-retailers","category-fashion","category-jewellery","category-latest-news","category-latest-promotions-in-duty-free","category-luggage","category-luxury","category-sunglasses-eyewear","category-watches","category-writing-instruments","tag-accessories","tag-boss","tag-boss-duty-free","tag-boss-menswear","tag-david-beckham","tag-duty-free","tag-dutyfree","tag-fashion","tag-hugo-boss","tag-hugo-boss-travel-retail","tag-travel-retail"],"acf":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/72376","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/comments?post=72376"}],"version-history":[{"count":4,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/72376\/revisions"}],"predecessor-version":[{"id":72407,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/72376\/revisions\/72407"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media\/72379"}],"wp:attachment":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media?parent=72376"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/categories?post=72376"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/tags?post=72376"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}