{"id":72817,"date":"2024-06-06T10:22:26","date_gmt":"2024-06-06T09:22:26","guid":{"rendered":"https:\/\/www.dutyfreehunter.com\/blog\/?p=72817"},"modified":"2024-06-06T10:22:26","modified_gmt":"2024-06-06T09:22:26","slug":"ballantines-golden-hour-duty-free-exclusive-series-launches-across-asia","status":"publish","type":"post","link":"https:\/\/www.dutyfreehunter.com\/blog\/ballantines-golden-hour-duty-free-exclusive-series-launches-across-asia\/","title":{"rendered":"BALLANTINE\u2019S Golden Hour duty free exclusive series launches across Asia"},"content":{"rendered":"<p>As we recently reported Ballantine\u2019s new 23-Year-Old Golden Hour series is a new duty free exclusive from the world\u2019s second-largest Scotch whisky*, which captures the essence of the golden hour of our travels.<\/p>\n<p><!--more--><\/p>\n<p><strong>The new collection is rooted in Ballantine\u2019s ethos of \u2018Time Well Spent\u2019, highlighting the importance of making time to create moments that truly matter. Each expression released in the series will complement the original Ballantine\u2019s 23-Year-Old, offering a unique twist on the Scotch\u2019s signature style through different oak cask finishes.<\/strong><\/p>\n<p><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/ballantines-announces-limited-release-golden-hour-series-exclusive-to-duty-free\/\">BALLANTINE&#8217;S announces limited release &#8216;Golden Hour&#8217; series, exclusive to duty-free &#8211; Duty Free Hunter<\/a><\/p>\n<p>The inaugural release, expertly crafted by Master Blender Sandy Hyslop, offers a unique taste experience with the award-winning 23-Year-Old blend being fully finished in former Cognac casks &#8211; a first in the Ballantine\u2019s portfolio. The finest oak casks were meticulously hand-selected to trial innovative ways of bringing a captivating new depth of flavour to an already outstanding whisky. The result is a stunning Scotch, with subtle sweet and fruity notes of juicy peach on the nose, and sweet toffee with hints of honey blossom on the palate to create a whisky that is rich and long-lasting.<\/p>\n<p><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/06\/PR-ICNAp-T2-PopUp-Ballantines-May24-7.jpg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/06\/PR-ICNAp-T2-PopUp-Ballantines-May24-7.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/06\/PR-ICNAp-T2-PopUp-Ballantines-May24-7-300x201.jpg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/06\/PR-ICNAp-T2-PopUp-Ballantines-May24-7-480x321.jpg 480w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/06\/PR-ICNAp-T2-PopUp-Ballantines-May24-7.jpg\" class=\"alignnone size-full wp-image-72821 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 600px) 100vw, 600px\" \/><noscript><img decoding=\"async\" class=\"alignnone size-full wp-image-72821\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/06\/PR-ICNAp-T2-PopUp-Ballantines-May24-7.jpg\" alt=\"\" width=\"600\" height=\"401\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/06\/PR-ICNAp-T2-PopUp-Ballantines-May24-7.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/06\/PR-ICNAp-T2-PopUp-Ballantines-May24-7-300x201.jpg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/06\/PR-ICNAp-T2-PopUp-Ballantines-May24-7-480x321.jpg 480w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/a><\/p>\n<p>Reflecting on the release, Sandy Hyslop commented: <em>\u201cIntroducing an unexpected twist to our widely loved Ballantine\u2019s 23-Year-Old is a big responsibility and this exclusive release caters for aficionados searching for a new drinking experience with a sweeter profile. Pushing our cask diversification into ex-Cognac barrels is an exciting innovation in Ballantine\u2019s history and the result is a luxurious and vibrant Scotch.\u201d<\/em><\/p>\n<p>Liya Zhang, Pernod Ricard Global Travel Retail (PR GTR) VP of Marketing, added: <em>\u201cThis is the first Cognac cask finish to join the Ballantine\u2019s range and I am delighted to share it exclusively with travellers across Asia Pacific. With our new series we invite them to celebrate the golden moments of their travels, marked with discovery and new experiences.\u201d<\/em><\/p>\n<p>The inspiration of the golden hour is echoed onto a collectable bottle design, with contrasting elements representing the harmonious meeting of day and night, past and future, and Scotch whisky and Cognac.<\/p>\n<p><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/06\/PR-ICNAp-T2-HPP-Ballantines-May24-3.jpg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/06\/PR-ICNAp-T2-HPP-Ballantines-May24-3.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/06\/PR-ICNAp-T2-HPP-Ballantines-May24-3-300x203.jpg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/06\/PR-ICNAp-T2-HPP-Ballantines-May24-3-480x325.jpg 480w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/06\/PR-ICNAp-T2-HPP-Ballantines-May24-3.jpg\" class=\"alignnone size-full wp-image-72819 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 600px) 100vw, 600px\" \/><noscript><img decoding=\"async\" class=\"alignnone size-full wp-image-72819\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/06\/PR-ICNAp-T2-HPP-Ballantines-May24-3.jpg\" alt=\"\" width=\"600\" height=\"406\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/06\/PR-ICNAp-T2-HPP-Ballantines-May24-3.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/06\/PR-ICNAp-T2-HPP-Ballantines-May24-3-300x203.jpg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/06\/PR-ICNAp-T2-HPP-Ballantines-May24-3-480x325.jpg 480w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/a><\/p>\n<p>From April, PR GTR marked the launch with retail activations in select locations across Asia Pacific, including Korea, Singapore, Thailand, Malaysia, Kuala Lumpur, and Australia. In Korea Duty Free, where Ballantine\u2019s is value leader in Prestige Blends*, large-scale activations including a 40 sqm pop up were amplified by impactful airport OOH. Ballantine\u2019s also invited Korean consumer media and lifestyle influencers to an iconic boat cruise along Seoul\u2019s Han River, to enjoy a pairing dinner and cocktails during prime golden hour time.<\/p>\n<p>Ballantine\u2019s 23-Year-Old Golden Hour Edition is bottled at an ABV of 40% and retails at a recommended selling price of $279 USD.<\/p>\n<p>For more information, visit <a href=\"https:\/\/www.ballantines.com\/en\/\">ballantines.com<\/a> or follow @ballantines on social media.<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/06\/PR-ICNAp-T2-PopUp-Ballantines-May24-4.jpg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/06\/PR-ICNAp-T2-PopUp-Ballantines-May24-4.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/06\/PR-ICNAp-T2-PopUp-Ballantines-May24-4-300x135.jpg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/06\/PR-ICNAp-T2-PopUp-Ballantines-May24-4-480x216.jpg 480w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/06\/PR-ICNAp-T2-PopUp-Ballantines-May24-4.jpg\" class=\"alignnone size-full wp-image-72820 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 600px) 100vw, 600px\" \/><noscript><img decoding=\"async\" class=\"alignnone size-full wp-image-72820\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/06\/PR-ICNAp-T2-PopUp-Ballantines-May24-4.jpg\" alt=\"\" width=\"600\" height=\"270\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/06\/PR-ICNAp-T2-PopUp-Ballantines-May24-4.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/06\/PR-ICNAp-T2-PopUp-Ballantines-May24-4-300x135.jpg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/06\/PR-ICNAp-T2-PopUp-Ballantines-May24-4-480x216.jpg 480w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>As we recently reported Ballantine\u2019s new 23-Year-Old Golden Hour series is a new duty free exclusive from the world\u2019s second-largest Scotch whisky*, which captures the [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":72818,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[2597,535,1,477,7099,7097],"tags":[3502,14640,14467,919,69,39,5009,832,216,103],"class_list":["post-72817","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-best-selling-brands-in-duty-free","category-duty-free-retailers","category-latest-news","category-latest-promotions-in-duty-free","category-spirits","category-wines-spirits","tag-ballantines-duty-free","tag-ballantines-23-year-old","tag-ballantines-travel-retail","tag-ballantines","tag-duty-free","tag-dutyfree","tag-pernod-ricard-global-travel-retail","tag-scotch-whisky","tag-travel-retail","tag-whisky"],"acf":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/72817","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/comments?post=72817"}],"version-history":[{"count":3,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/72817\/revisions"}],"predecessor-version":[{"id":72824,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/72817\/revisions\/72824"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media\/72818"}],"wp:attachment":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media?parent=72817"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/categories?post=72817"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/tags?post=72817"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}