{"id":75694,"date":"2024-10-16T12:06:06","date_gmt":"2024-10-16T11:06:06","guid":{"rendered":"https:\/\/www.dutyfreehunter.com\/blog\/?p=75694"},"modified":"2024-10-16T12:06:06","modified_gmt":"2024-10-16T11:06:06","slug":"raye-hits-the-high-notes-to-launch-dysons-ontrac-headphones","status":"publish","type":"post","link":"https:\/\/www.dutyfreehunter.com\/blog\/raye-hits-the-high-notes-to-launch-dysons-ontrac-headphones\/","title":{"rendered":"RAYE hits the high notes to launch Dyson&#8217;s OnTrac headphones"},"content":{"rendered":"<p>Global superstar RAYE, known for incredible tracks like \u201cIce Cream Man,\u201d \u201cMoi\u201d and \u201cWorth It\u201d has pretty much conquered the music scene. Now, the multi-talented artist is taking on a new role as the global ambassador for Dyson, a partnership that feels like a natural fit for someone so innovative and boundary-pushing.<\/p>\n<p><!--more--><\/p>\n<p><em>\u201cMusicians work tirelessly to create a very specific vision. From the frequency level, volume, timbre and texture, every single detail of a musical composition matters, to get to a place where you\u2019re happy to hand it out to the world,\u201d<\/em> shares RAYE in a press release. <em>\u201cWhen I listen to music, I want to hear it in the most beautiful way. As an artist, I want people to listen to exactly what I signed off on and to experience my music as I envisioned it to be heard when I recorded it in the studio.\u201d<\/em><\/p>\n<p>In a new campaign video, RAYE takes us behind the scenes with Dyson\u2019s OnTrac headphones, showcasing how they help her immerse herself in her music, experiment with melodies, and fine-tune her sound. These headphones create a sanctuary for her, offering a quiet escape that fosters pure artistic expression, free from distractions.<\/p>\n<p><iframe title=\"Introducing RAYE &amp; Dyson\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/qo5c89Gp7Xk?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>The new high-tech piece is a game-changer for music lovers, canceling up to 40dB of noise to create an almost perfect sound bubble. With an impressive 55 hours of battery life, even with Active noise cancellation on \u2014 they\u2019re designed for long, uninterrupted creative or listening sessions.<\/p>\n<p><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/10\/https___hypebeast.com_wp-content_blogs.dir_6_files_2024_10_08_dyson-global-ambassador-RAYE-audio-campaign-news-4.jpg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/10\/https___hypebeast.com_wp-content_blogs.dir_6_files_2024_10_08_dyson-global-ambassador-RAYE-audio-campaign-news-4.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/10\/https___hypebeast.com_wp-content_blogs.dir_6_files_2024_10_08_dyson-global-ambassador-RAYE-audio-campaign-news-4-200x300.jpg 200w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/10\/https___hypebeast.com_wp-content_blogs.dir_6_files_2024_10_08_dyson-global-ambassador-RAYE-audio-campaign-news-4-480x720.jpg 480w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/10\/https___hypebeast.com_wp-content_blogs.dir_6_files_2024_10_08_dyson-global-ambassador-RAYE-audio-campaign-news-4.jpg\" class=\"alignnone size-full wp-image-75698 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 600px) 100vw, 600px\" \/><noscript><img decoding=\"async\" class=\"alignnone size-full wp-image-75698\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/10\/https___hypebeast.com_wp-content_blogs.dir_6_files_2024_10_08_dyson-global-ambassador-RAYE-audio-campaign-news-4.jpg\" alt=\"\" width=\"600\" height=\"900\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/10\/https___hypebeast.com_wp-content_blogs.dir_6_files_2024_10_08_dyson-global-ambassador-RAYE-audio-campaign-news-4.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/10\/https___hypebeast.com_wp-content_blogs.dir_6_files_2024_10_08_dyson-global-ambassador-RAYE-audio-campaign-news-4-200x300.jpg 200w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/10\/https___hypebeast.com_wp-content_blogs.dir_6_files_2024_10_08_dyson-global-ambassador-RAYE-audio-campaign-news-4-480x720.jpg 480w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/a><\/p>\n<p><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/10\/https___hypebeast.com_wp-content_blogs.dir_6_files_2024_10_08_dyson-global-ambassador-RAYE-audio-campaign-news-3.jpg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/10\/https___hypebeast.com_wp-content_blogs.dir_6_files_2024_10_08_dyson-global-ambassador-RAYE-audio-campaign-news-3.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/10\/https___hypebeast.com_wp-content_blogs.dir_6_files_2024_10_08_dyson-global-ambassador-RAYE-audio-campaign-news-3-200x300.jpg 200w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/10\/https___hypebeast.com_wp-content_blogs.dir_6_files_2024_10_08_dyson-global-ambassador-RAYE-audio-campaign-news-3-480x720.jpg 480w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/10\/https___hypebeast.com_wp-content_blogs.dir_6_files_2024_10_08_dyson-global-ambassador-RAYE-audio-campaign-news-3.jpg\" class=\"alignnone size-full wp-image-75697 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 600px) 100vw, 600px\" \/><noscript><img decoding=\"async\" class=\"alignnone size-full wp-image-75697\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/10\/https___hypebeast.com_wp-content_blogs.dir_6_files_2024_10_08_dyson-global-ambassador-RAYE-audio-campaign-news-3.jpg\" alt=\"\" width=\"600\" height=\"900\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/10\/https___hypebeast.com_wp-content_blogs.dir_6_files_2024_10_08_dyson-global-ambassador-RAYE-audio-campaign-news-3.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/10\/https___hypebeast.com_wp-content_blogs.dir_6_files_2024_10_08_dyson-global-ambassador-RAYE-audio-campaign-news-3-200x300.jpg 200w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/10\/https___hypebeast.com_wp-content_blogs.dir_6_files_2024_10_08_dyson-global-ambassador-RAYE-audio-campaign-news-3-480x720.jpg 480w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/a><\/p>\n<p><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/10\/https___hypebeast.com_wp-content_blogs.dir_6_files_2024_10_08_dyson-global-ambassador-RAYE-audio-campaign-news-2.jpg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/10\/https___hypebeast.com_wp-content_blogs.dir_6_files_2024_10_08_dyson-global-ambassador-RAYE-audio-campaign-news-2.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/10\/https___hypebeast.com_wp-content_blogs.dir_6_files_2024_10_08_dyson-global-ambassador-RAYE-audio-campaign-news-2-200x300.jpg 200w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/10\/https___hypebeast.com_wp-content_blogs.dir_6_files_2024_10_08_dyson-global-ambassador-RAYE-audio-campaign-news-2-480x720.jpg 480w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/10\/https___hypebeast.com_wp-content_blogs.dir_6_files_2024_10_08_dyson-global-ambassador-RAYE-audio-campaign-news-2.jpg\" class=\"alignnone size-full wp-image-75696 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 600px) 100vw, 600px\" \/><noscript><img decoding=\"async\" class=\"alignnone size-full wp-image-75696\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/10\/https___hypebeast.com_wp-content_blogs.dir_6_files_2024_10_08_dyson-global-ambassador-RAYE-audio-campaign-news-2.jpg\" alt=\"\" width=\"600\" height=\"900\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/10\/https___hypebeast.com_wp-content_blogs.dir_6_files_2024_10_08_dyson-global-ambassador-RAYE-audio-campaign-news-2.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/10\/https___hypebeast.com_wp-content_blogs.dir_6_files_2024_10_08_dyson-global-ambassador-RAYE-audio-campaign-news-2-200x300.jpg 200w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2024\/10\/https___hypebeast.com_wp-content_blogs.dir_6_files_2024_10_08_dyson-global-ambassador-RAYE-audio-campaign-news-2-480x720.jpg 480w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Global superstar RAYE, known for incredible tracks like \u201cIce Cream Man,\u201d \u201cMoi\u201d and \u201cWorth It\u201d has pretty much conquered the music scene. Now, the multi-talented [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":75695,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[7090,2597,7089,535,7101,7088,1,477,7093,7100],"tags":[65,69,39,15324,15325,15323,15327,15326,216],"class_list":["post-75694","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-accessories","category-best-selling-brands-in-duty-free","category-clothing-shoes","category-duty-free-retailers","category-electronics-gadgets","category-fashion","category-latest-news","category-latest-promotions-in-duty-free","category-luxury","category-toys-gifts","tag-accessories","tag-duty-free","tag-dutyfree","tag-dyson","tag-dyson-headphones","tag-dyson-ontrac-headphones","tag-headphones","tag-raye","tag-travel-retail"],"acf":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/75694","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/comments?post=75694"}],"version-history":[{"count":3,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/75694\/revisions"}],"predecessor-version":[{"id":75710,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/75694\/revisions\/75710"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media\/75695"}],"wp:attachment":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media?parent=75694"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/categories?post=75694"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/tags?post=75694"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}