{"id":77305,"date":"2025-01-14T17:42:36","date_gmt":"2025-01-14T17:42:36","guid":{"rendered":"https:\/\/www.dutyfreehunter.com\/blog\/?p=77305"},"modified":"2025-01-14T17:42:36","modified_gmt":"2025-01-14T17:42:36","slug":"miu-miu-releases-the-encounter-year-of-the-snake-collection","status":"publish","type":"post","link":"https:\/\/www.dutyfreehunter.com\/blog\/miu-miu-releases-the-encounter-year-of-the-snake-collection\/","title":{"rendered":"MIU MIU releases &#8216;The Encounter&#8217; Year of the Snake collection"},"content":{"rendered":"<p>Miu Miu celebrates the Year of the Snake with reinterpreted iconic garments and new colours. Explore the clothes and accessories and be wowed by special tricks blending tradition and style.<\/p>\n<p><!--more--><\/p>\n<p>Fashion brand Miu Miu embraces Lunar New Year 2025 with a campaign that merges cinematic storytelling and dynamic fashion. Titled The Encounter (\u5982\u671f\u800c\u9047), the highlight is a short film directed by Shujun Wei, a rising star in Chinese cinema. The film stars Liu Haocun and Zhao Jinmai, Miu Miu\u2019s brand ambassadors, who embody the celebration\u2019s playful yet reflective mood. Set within the lively Yi Lau Yi tea house in Beijing, the narrative takes viewers on a surreal journey, blending reality and fantasy in a uniquely festive atmosphere.<\/p>\n<p><iframe title=\"The Encounter: Miu Miu Celebrates Chinese New Year 2025 and the Year of the Snake\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/4zEuqvJscg0?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>Directed with a distinct artistic vision, The Encounter transforms an ordinary dining scene into an otherworldly spectacle. As the bustling tea house empties, Liu and Zhao revel in the silence, discovering the space anew. The actors\u2019 joyful exploration and spontaneous dance highlight the film\u2019s dreamlike tone, evoking themes of renewal and connection that resonate deeply with the Lunar New Year. Wei\u2019s approach to storytelling is both whimsical and intimate, capturing the spirit of this cherished holiday.<\/p>\n<p>Miu Miu\u2019s Lunar New Year collection offers a playful yet refined blend of styles, reflecting the celebratory nature of the season. Oversized sweaters and blouson jackets convey a cozy aesthetic, while preppy tweeds and jewel-encrusted denim infuse sophistication. Aged leather and cotton poplin shirts add versatility, paired perfectly with shorts or structured outerwear. For accessories, Miu Miu introduces exclusive versions of its Penny, Wander, and Arcadie bags, alongside rose-tinted eyewear and crochet-knit serpent charms, which nod to the Year of the Snake.<\/p>\n<p>The collection\u2019s footwear showcases Miu Miu\u2019s signature ballerinas, loafers, and strappy kitten heels. The Plume and New Balance X Miu Miu sneakers bridge the gap between luxury and functionality, while logoed zip-front hoodies and T-shirts in auspicious red provide a casual yet symbolic touch. For added personalization, select boutiques offer Chinese knot bag charms, each uniquely crafted to celebrate the holiday\u2019s rich traditions.<\/p>\n<p><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/01\/thumbnail_image0.jpg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/01\/thumbnail_image0.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/01\/thumbnail_image0-240x300.jpg 240w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/01\/thumbnail_image0-480x600.jpg 480w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/01\/thumbnail_image0.jpg\" class=\"alignnone size-full wp-image-77307 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 600px) 100vw, 600px\" \/><noscript><img decoding=\"async\" class=\"alignnone size-full wp-image-77307\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/01\/thumbnail_image0.jpg\" alt=\"\" width=\"600\" height=\"750\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/01\/thumbnail_image0.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/01\/thumbnail_image0-240x300.jpg 240w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/01\/thumbnail_image0-480x600.jpg 480w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/a><\/p>\n<p>This collaboration marks Shujun Wei\u2019s debut with Miu Miu, blending his cinematic finesse with the brand\u2019s innovative vision. Wei, known for his acclaimed films like On the Border and Ripples of Life, brings a unique perspective to the project. Wei\u2019s creative input, coupled with Jack Webb\u2019s photography and Lotta Volkova\u2019s eclectic styling, results in a campaign that\u2019s visually arresting and culturally resonant.<\/p>\n<p><strong>Miu Miu\u2019s Lunar New Year collection will be available globally from mid-January 2025. Select items, such as the personalized Chinese knots and crochet charms, will be exclusive to flagship stores in major cities, including Beijing, Shanghai, and Hong Kong. This limited release ensures each piece feels as special as the holiday it commemorates.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Miu Miu celebrates the Year of the Snake with reinterpreted iconic garments and new colours. Explore the clothes and accessories and be wowed by special [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":77306,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[7090,7082,2597,7089,535,7088,1,477,7091,7093,7092],"tags":[65,69,39,46,61,15629,357,3365,15628,216,15630],"class_list":["post-77305","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-accessories","category-beauty","category-best-selling-brands-in-duty-free","category-clothing-shoes","category-duty-free-retailers","category-fashion","category-latest-news","category-latest-promotions-in-duty-free","category-luggage","category-luxury","category-sunglasses-eyewear","tag-accessories","tag-duty-free","tag-dutyfree","tag-fashion","tag-handbags","tag-liu-haocun","tag-miu-miu","tag-miu-miu-duty-free","tag-miu-miu-lunar-new-year","tag-travel-retail","tag-zhao-jinmai"],"acf":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/77305","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/comments?post=77305"}],"version-history":[{"count":3,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/77305\/revisions"}],"predecessor-version":[{"id":77370,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/77305\/revisions\/77370"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media\/77306"}],"wp:attachment":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media?parent=77305"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/categories?post=77305"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/tags?post=77305"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}