{"id":78220,"date":"2025-02-20T15:20:51","date_gmt":"2025-02-20T15:20:51","guid":{"rendered":"https:\/\/www.dutyfreehunter.com\/blog\/?p=78220"},"modified":"2025-02-20T15:20:51","modified_gmt":"2025-02-20T15:20:51","slug":"coach-debuts-on-your-own-time-campaign-looks-for-spring-2025","status":"publish","type":"post","link":"https:\/\/www.dutyfreehunter.com\/blog\/coach-debuts-on-your-own-time-campaign-looks-for-spring-2025\/","title":{"rendered":"COACH debuts &#8216;On Your Own Time&#8217; campaign looks for Spring 2025"},"content":{"rendered":"<p>On your own time. The latest campaign from Coach is all about having the courage to live life at your own pace\u2014because when you do, you unlock a world of possibility.<\/p>\n<p><!--more--><\/p>\n<p>Elle Fanning, Nazha, K\u014dki, and Youngji Lee are featured in still images and films to help launch the brand&#8217;s spring collection. Coach has tapped some of its longtime global ambassadors as faces of its new spring campaign.<\/p>\n<p>\u201cOn Your Own Time\u201d features Elle Fanning, Nazha, K\u014dki, and Youngji Lee in a series of images and videos centering around setting the pace of your own life rather than struggling to keep up with societal expectations. The new work is part of the company\u2019s \u201cThe Courage to Be Real\u201d campaign.<\/p>\n<p><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach2.jpg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach2.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach2-240x300.jpg 240w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach2-480x600.jpg 480w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach2.jpg\" class=\"alignnone size-full wp-image-78223 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 600px) 100vw, 600px\" \/><noscript><img decoding=\"async\" class=\"alignnone size-full wp-image-78223\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach2.jpg\" alt=\"\" width=\"600\" height=\"750\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach2.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach2-240x300.jpg 240w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach2-480x600.jpg 480w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/a><\/p>\n<p>The campaign features two films, one starring Fanning and the other Nazha, that shows them feeling overwhelmed by notifications on their phones and the pace of life around them. Instead of responding to each alert, they opt to take their phones and tuck them away inside their Tabby bags and snap the clasp closed.<\/p>\n<p><iframe title=\"COACH Spring 2025 Campaign | On Your Own Time | Elle Fanning | #CourageToBeReal\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/ZUwApdaxlS8?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p><em>\u201c\u2018On Your Own Time\u2019 delivers a powerful message about finding the courage to live at your own pace,\u201d<\/em> said Joon Silverstein, Coach\u2019s chief marketing officer. <em>\u201cIn our discussions with Gen Z consumers all across the world, we\u2019ve heard an almost constant refrain around the fear of \u2018falling behind\u2019 in a world that glorifies, even fetishizes, relentless progress \u2014 and that this pressure to achieve at an ever-faster pace held consumers back from fully exploring their possibilities. This campaign is meant to inspire our audiences to reclaim agency over the pace of life, and in doing so, feel more empowered and confident to express all of who they are.\u201d<\/em><\/p>\n<p>The campaign showcases the company\u2019s spring \u201925 collection including trenchcoats, leather blazers and patchwork along with evergreen products such as the Chain Tabby, the Brooklyn, Empire and Teri bags as well as the Soho sneaker, a \u201990s-inspired cross-trainer with a map of New York City on the sole.<\/p>\n<p><em><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach5.jpg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach5.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach5-300x204.jpg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach5-480x326.jpg 480w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach5.jpg\" class=\"alignnone size-full wp-image-78226 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 600px) 100vw, 600px\" \/><noscript><img decoding=\"async\" class=\"alignnone size-full wp-image-78226\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach5.jpg\" alt=\"\" width=\"600\" height=\"407\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach5.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach5-300x204.jpg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach5-480x326.jpg 480w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/a><\/em><\/p>\n<p><em>\u201cI love the freedom and spontaneity of the photography, the sense of a personal, stolen moment within a busy urban crowd,\u201d<\/em> said Stuart Vevers, creative director of Coach. <em>\u201cElaine has a special talent for capturing these honest, unstudied and expressive images that I think feel very Coach.\u201d<\/em><\/p>\n<p><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach.jpg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach-169x300.jpg 169w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach-576x1024.jpg 576w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach-480x853.jpg 480w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach.jpg\" class=\"alignnone size-full wp-image-78221 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 600px) 100vw, 600px\" \/><noscript><img decoding=\"async\" class=\"alignnone size-full wp-image-78221\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach.jpg\" alt=\"\" width=\"600\" height=\"1066\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach-169x300.jpg 169w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach-576x1024.jpg 576w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach-480x853.jpg 480w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/a><\/p>\n<p><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach3.jpg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach3.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach3-300x300.jpg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach3-150x150.jpg 150w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach3-480x480.jpg 480w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach3.jpg\" class=\"alignnone size-full wp-image-78224 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 600px) 100vw, 600px\" \/><noscript><img decoding=\"async\" class=\"alignnone size-full wp-image-78224\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach3.jpg\" alt=\"\" width=\"600\" height=\"600\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach3.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach3-300x300.jpg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach3-150x150.jpg 150w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach3-480x480.jpg 480w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/a><\/p>\n<p><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach1.jpg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach1.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach1-240x300.jpg 240w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach1-480x600.jpg 480w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach1.jpg\" class=\"alignnone size-full wp-image-78222 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 600px) 100vw, 600px\" \/><noscript><img decoding=\"async\" class=\"alignnone size-full wp-image-78222\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach1.jpg\" alt=\"\" width=\"600\" height=\"750\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach1.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach1-240x300.jpg 240w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach1-480x600.jpg 480w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/a><\/p>\n<p><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach7.jpg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach7.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach7-300x300.jpg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach7-150x150.jpg 150w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach7-480x480.jpg 480w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach7.jpg\" class=\"alignnone size-full wp-image-78227 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 600px) 100vw, 600px\" \/><noscript><img decoding=\"async\" class=\"alignnone size-full wp-image-78227\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach7.jpg\" alt=\"\" width=\"600\" height=\"600\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach7.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach7-300x300.jpg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach7-150x150.jpg 150w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/02\/Coach7-480x480.jpg 480w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>On your own time. The latest campaign from Coach is all about having the courage to live life at your own pace\u2014because when you do, [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":78225,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[7090,2597,7089,535,7088,7095,1,477,7091,7093,7092,7094],"tags":[65,249,2162,15848,15847,69,39,4544,46,61,9821,15845,216,15846],"class_list":["post-78220","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-accessories","category-best-selling-brands-in-duty-free","category-clothing-shoes","category-duty-free-retailers","category-fashion","category-jewellery","category-latest-news","category-latest-promotions-in-duty-free","category-luggage","category-luxury","category-sunglasses-eyewear","category-watches","tag-accessories","tag-coach","tag-coach-duty-free","tag-coach-on-your-own-time","tag-coach-travel-retail","tag-duty-free","tag-dutyfree","tag-elle-fanning","tag-fashion","tag-handbags","tag-koki","tag-nazha","tag-travel-retail","tag-youngji-lee"],"acf":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/78220","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/comments?post=78220"}],"version-history":[{"count":3,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/78220\/revisions"}],"predecessor-version":[{"id":78230,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/78220\/revisions\/78230"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media\/78225"}],"wp:attachment":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media?parent=78220"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/categories?post=78220"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/tags?post=78220"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}