{"id":78428,"date":"2025-03-05T17:39:34","date_gmt":"2025-03-05T17:39:34","guid":{"rendered":"https:\/\/www.dutyfreehunter.com\/blog\/?p=78428"},"modified":"2025-03-05T17:40:12","modified_gmt":"2025-03-05T17:40:12","slug":"tommy-hilfiger-debuts-new-sofia-richie-grainge-collab-collection","status":"publish","type":"post","link":"https:\/\/www.dutyfreehunter.com\/blog\/tommy-hilfiger-debuts-new-sofia-richie-grainge-collab-collection\/","title":{"rendered":"Tommy Hilfiger debuts new Sofia Richie Grainge collab collection"},"content":{"rendered":"

Tommy Hilfiger introduces a fresh chapter in its womenswear line-up with Sofia for Tommy, a capsule collection co-created with Sofia Richie Grainge.<\/p>\n

<\/p>\n

Set to launch in March 2025, this collaboration refines classic American style through a contemporary lens, channelling Richie Grainge\u2019s effortless sophistication and relaxed luxury. As the face of the Tommy Hilfiger Spring 2025 campaign, she brings a distinct perspective that bridges heritage silhouettes with modern ease.<\/p>\n

Sofia Richie Grainge and Tommy Hilfiger align on a shared appreciation for timeless design with a modern sensibility. Since joining as a brand ambassador in June 2024, Richie Grainge has worked closely with the label to create a capsule that reflects her personal take on understated elegance.<\/p>\n

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\u201cTommy is a true icon of style,<\/em>\u201d says Richie Grainge. \u201cHe is someone I\u2019ve looked up to as a designer and a creative force ever since I started working in fashion. I\u2019m so proud to introduce a collection that embodies effortless sophistication for the everyday.\u201d<\/em><\/p>\n

Hilfiger echoes the sentiment, noting Richie Grainge\u2019s ability to bring a fresh perspective to classic staples. \u201cSofia represents the modern multi-hyphenate woman, capturing the strength and depth of today\u2019s generation,\u201d<\/em> he says. \u201cShe elevates wardrobe essentials into contemporary must-haves, setting the tone for a new era of style.\u201d<\/em><\/p>\n

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The Sofia for Tommy collection consists of 24 curated pieces designed to enhance daily wardrobes with a focus on colour, texture, and volume. Drawing from archival prep silhouettes and vintage nautical flags, the line-up includes structured blazers, wide-leg denim, lightweight tanks, and effortlessly refined dresses.<\/p>\n

The collection embraces a deeper, more nuanced take on classic red, white, and blue, replacing primary hues with cream, crimson, and navy. This shift reflects Richie Grainge\u2019s preference for rich, wearable tones that maintain a sense of refinement without feeling rigid.<\/p>\n

The Sofia for Tommy capsule collection launched March 4, 2025.<\/strong><\/p>\n

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Tommy Hilfiger introduces a fresh chapter in its womenswear line-up with Sofia for Tommy, a capsule collection co-created with Sofia Richie Grainge.<\/p>\n","protected":false},"author":4,"featured_media":78429,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[7090,247,2597,7089,535,1,477,7091,7092],"tags":[65,69,39,46,61,13964,774,2462,216],"class_list":["post-78428","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-accessories","category-airport-duty-free-information","category-best-selling-brands-in-duty-free","category-clothing-shoes","category-duty-free-retailers","category-latest-news","category-latest-promotions-in-duty-free","category-luggage","category-sunglasses-eyewear","tag-accessories","tag-duty-free","tag-dutyfree","tag-fashion","tag-handbags","tag-sofia-richie-grainge","tag-tommy-hilfiger","tag-tommy-hilfiger-duty-free","tag-travel-retail"],"acf":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/78428","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/comments?post=78428"}],"version-history":[{"count":4,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/78428\/revisions"}],"predecessor-version":[{"id":78448,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/78428\/revisions\/78448"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media\/78429"}],"wp:attachment":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media?parent=78428"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/categories?post=78428"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/tags?post=78428"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}