{"id":78464,"date":"2025-03-06T09:23:21","date_gmt":"2025-03-06T09:23:21","guid":{"rendered":"https:\/\/www.dutyfreehunter.com\/blog\/?p=78464"},"modified":"2025-03-06T09:23:21","modified_gmt":"2025-03-06T09:23:21","slug":"burberry-introduces-new-hero-parfum-intense","status":"publish","type":"post","link":"https:\/\/www.dutyfreehunter.com\/blog\/burberry-introduces-new-hero-parfum-intense\/","title":{"rendered":"BURBERRY introduces new Hero Parfum Intense"},"content":{"rendered":"<p>Burberry introduces the latest fragrance in the Burberry Hero journey, Burberry Hero Parfum Intense.<\/p>\n<p><!--more--><br \/>\n<strong>About Burberry Hero Parfum Intense<\/strong><\/p>\n<p>Crafted by master perfumer Aur\u00e9lien Guichard, Hero Parfum Intense builds on the Hero signature trio of cedarwood oils at its heart and is further enriched by spicy top notes of black pepper and a base note of deep leather, amplifying the fragrance\u2019s intensity and depth.<\/p>\n<p><em>&#8220;My inspiration for the Hero Parfum Intense was to build a new intensity synonymous with a natural sensual strength. In this deeper version, textured dry-down notes contrast with the first vibrant impression to create a feeling of depth through dark, precious and intense notes. This evolution in the Hero story takes us on a journey into one\u2019s courage, confidence, and inner power\u2013 where scent becomes a reflection of strength and self-discovery.&#8221;<\/em> Aur\u00e9lien Guichard, perfumer<\/p>\n<p><strong><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/BYF_HERO_PARF_INT_25_Digital_PR_CPV_16x9.jpg-JPG-300dpi.jpeg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/BYF_HERO_PARF_INT_25_Digital_PR_CPV_16x9.jpg-JPG-300dpi.jpeg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/BYF_HERO_PARF_INT_25_Digital_PR_CPV_16x9.jpg-JPG-300dpi-300x169.jpeg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/BYF_HERO_PARF_INT_25_Digital_PR_CPV_16x9.jpg-JPG-300dpi-480x270.jpeg 480w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/BYF_HERO_PARF_INT_25_Digital_PR_CPV_16x9.jpg-JPG-300dpi.jpeg\" class=\"alignnone size-full wp-image-78466 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 600px) 100vw, 600px\" \/><noscript><img decoding=\"async\" class=\"alignnone size-full wp-image-78466\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/BYF_HERO_PARF_INT_25_Digital_PR_CPV_16x9.jpg-JPG-300dpi.jpeg\" alt=\"\" width=\"600\" height=\"337\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/BYF_HERO_PARF_INT_25_Digital_PR_CPV_16x9.jpg-JPG-300dpi.jpeg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/BYF_HERO_PARF_INT_25_Digital_PR_CPV_16x9.jpg-JPG-300dpi-300x169.jpeg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/BYF_HERO_PARF_INT_25_Digital_PR_CPV_16x9.jpg-JPG-300dpi-480x270.jpeg 480w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/a><\/strong><\/p>\n<p><strong>Olfactive Pyramid<\/strong><\/p>\n<p>Top notes: black pepper<br \/>\nHeart notes: a trio of cedarwood oils<br \/>\nBase notes: leather<\/p>\n<p><strong>About the Campaign<\/strong><\/p>\n<p>Portraying a modern man, the Hero Parfum Intense campaign sees Adam Driver continue his quest for freedom, revealing a more courageous side to his character. In this new chapter, the campaign sees Adam and his horse pushing their physical limits even further, mirroring the power of the fragrance\u2019s new deep leather note.<\/p>\n<p>Speaking about the latest addition to the Hero collection, Adam Driver commented: <em>&#8220;Heroism is not a straightforward or linear concept; it\u2019s constantly evolving and personal. To be a hero is to stand apart, to challenge the status quo, and to act in service of something greater than yourself. This latest iteration of Hero pays homage to the courage to break free from convention and embrace what makes the individual unique.&#8221;<\/em><\/p>\n<p><strong><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/BYF_HERO_PARF_INT_25_Digital_PR_KV_2_16x9.jpg-JPG-300dpi.jpeg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/BYF_HERO_PARF_INT_25_Digital_PR_KV_2_16x9.jpg-JPG-300dpi.jpeg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/BYF_HERO_PARF_INT_25_Digital_PR_KV_2_16x9.jpg-JPG-300dpi-300x169.jpeg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/BYF_HERO_PARF_INT_25_Digital_PR_KV_2_16x9.jpg-JPG-300dpi-480x270.jpeg 480w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/BYF_HERO_PARF_INT_25_Digital_PR_KV_2_16x9.jpg-JPG-300dpi.jpeg\" class=\"alignnone size-full wp-image-78468 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 600px) 100vw, 600px\" \/><noscript><img decoding=\"async\" class=\"alignnone size-full wp-image-78468\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/BYF_HERO_PARF_INT_25_Digital_PR_KV_2_16x9.jpg-JPG-300dpi.jpeg\" alt=\"\" width=\"600\" height=\"337\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/BYF_HERO_PARF_INT_25_Digital_PR_KV_2_16x9.jpg-JPG-300dpi.jpeg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/BYF_HERO_PARF_INT_25_Digital_PR_KV_2_16x9.jpg-JPG-300dpi-300x169.jpeg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/BYF_HERO_PARF_INT_25_Digital_PR_KV_2_16x9.jpg-JPG-300dpi-480x270.jpeg 480w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/a><\/strong><\/p>\n<p><strong>About the Bottle<\/strong><\/p>\n<p>Housed in a deep-brown bottle, its angular shape is an abstract reinterpretation of a horse\u2019s hoof detailed with the Burberry logo.<\/p>\n<p>The new Hero Parfum Intense comes in two sizes: 50ml and 100ml. The 100ml bottle is refillable, with a 200ml refill. Refill sold separately.<\/p>\n<p><strong><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/BYF_HERO_PARF_INT_25_100ml_pack.tif-JPG-300dpi.jpeg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/BYF_HERO_PARF_INT_25_100ml_pack.tif-JPG-300dpi.jpeg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/BYF_HERO_PARF_INT_25_100ml_pack.tif-JPG-300dpi-300x300.jpeg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/BYF_HERO_PARF_INT_25_100ml_pack.tif-JPG-300dpi-150x150.jpeg 150w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/BYF_HERO_PARF_INT_25_100ml_pack.tif-JPG-300dpi-480x480.jpeg 480w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/BYF_HERO_PARF_INT_25_100ml_pack.tif-JPG-300dpi.jpeg\" class=\"alignnone size-full wp-image-78465 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 600px) 100vw, 600px\" \/><noscript><img decoding=\"async\" class=\"alignnone size-full wp-image-78465\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/BYF_HERO_PARF_INT_25_100ml_pack.tif-JPG-300dpi.jpeg\" alt=\"\" width=\"600\" height=\"600\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/BYF_HERO_PARF_INT_25_100ml_pack.tif-JPG-300dpi.jpeg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/BYF_HERO_PARF_INT_25_100ml_pack.tif-JPG-300dpi-300x300.jpeg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/BYF_HERO_PARF_INT_25_100ml_pack.tif-JPG-300dpi-150x150.jpeg 150w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/BYF_HERO_PARF_INT_25_100ml_pack.tif-JPG-300dpi-480x480.jpeg 480w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/a><\/strong><\/p>\n<p><strong>The Burberry Hero Collection<\/strong><\/p>\n<p>Burberry Hero EDT, Burberry Hero EDP and Burberry Hero Parfum are available in 150ml, 100ml and 50ml bottles. The 100ml bottle is refillable, with a 200ml refill. Refill sold separately.<\/p>\n<p><strong>Burberry Hero Parfum Intense is available from 1 March 2025 on Burberry.com, in Burberry stores and from select retailers<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Burberry introduces the latest fragrance in the Burberry Hero journey, Burberry Hero Parfum Intense.<\/p>\n","protected":false},"author":4,"featured_media":78467,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[7082,2597,535,7088,7083,1,477,7093,7086],"tags":[10135,9429,12099,15911,73,69,39,56,43,216],"class_list":["post-78464","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-beauty","category-best-selling-brands-in-duty-free","category-duty-free-retailers","category-fashion","category-fragrances","category-latest-news","category-latest-promotions-in-duty-free","category-luxury","category-mens-grooming","tag-adam-driver","tag-burberry-fragrances","tag-burberry-fragrances-duty-free","tag-burberry-hero-parfum-intense","tag-coty","tag-duty-free","tag-dutyfree","tag-fragrance","tag-perfume","tag-travel-retail"],"acf":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/78464","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/comments?post=78464"}],"version-history":[{"count":3,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/78464\/revisions"}],"predecessor-version":[{"id":78495,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/78464\/revisions\/78495"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media\/78467"}],"wp:attachment":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media?parent=78464"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/categories?post=78464"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/tags?post=78464"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}