{"id":78778,"date":"2025-03-19T12:06:57","date_gmt":"2025-03-19T12:06:57","guid":{"rendered":"https:\/\/www.dutyfreehunter.com\/blog\/?p=78778"},"modified":"2025-03-19T12:34:13","modified_gmt":"2025-03-19T12:34:13","slug":"rituals-store-opens-in-stockholm-arlanda-airports-marketplace","status":"publish","type":"post","link":"https:\/\/www.dutyfreehunter.com\/blog\/rituals-store-opens-in-stockholm-arlanda-airports-marketplace\/","title":{"rendered":"RITUALS store opens in Stockholm Arlanda airport&#8217;s Marketplace"},"content":{"rendered":"<p>Luxury beauty &amp; wellbeing brand Rituals Cosmetics is opening its first standalone store in Sweden&#8217;s travel retail sector at Stockholm Arlanda Airport.<\/p>\n<p><!--more--><\/p>\n<p>The 84 m\u00b2 store, located in Terminal 5, opens its doors in March 2025 and will be operated by Avolta, the leading global travel retail and F&amp;B player. This new shop floor underscores Rituals&#8217; commitment to transforming travel routines into meaningful moments while reinforcing its presence in Europe, a strong performing region for the brand.<\/p>\n<p><strong><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/Rituals_1200_010.jpg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/Rituals_1200_010.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/Rituals_1200_010-300x200.jpg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/Rituals_1200_010-480x320.jpg 480w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/Rituals_1200_010.jpg\" class=\"alignnone size-full wp-image-78807 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 600px) 100vw, 600px\" \/><noscript><img decoding=\"async\" class=\"alignnone size-full wp-image-78807\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/Rituals_1200_010.jpg\" alt=\"\" width=\"600\" height=\"400\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/Rituals_1200_010.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/Rituals_1200_010-300x200.jpg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/Rituals_1200_010-480x320.jpg 480w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/a><\/strong><\/p>\n<p><strong>Expanding the offering<\/strong><\/p>\n<p>Located in one of Sweden&#8217;s busiest airports, the new Rituals store features a curated selection of products. Among the highlights are the unique Amsterdam Collection and also a refill cabinet that allows customers to consciously re-purchase their favourite products in a sustainable way.<\/p>\n<p>Most notably, the store will showcase the coveted Premium Home collection, which is currently available in only two other airports worldwide. Designed to transform passengers&#8217; homes into sanctuaries of comfort and balance, the Private Home Collection features products including Rituals scented candles in its popular scents like Suede Vanilla, Sweet Jasmine and Savage Garden. Further elevating the offering is the Soulful Collection, a premium line created with the world&#8217;s best perfumers.<\/p>\n<p><strong><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/Rituals_1200_027.jpg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/Rituals_1200_027.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/Rituals_1200_027-300x200.jpg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/Rituals_1200_027-480x320.jpg 480w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/Rituals_1200_027.jpg\" class=\"alignnone size-full wp-image-78808 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 600px) 100vw, 600px\" \/><noscript><img decoding=\"async\" class=\"alignnone size-full wp-image-78808\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/Rituals_1200_027.jpg\" alt=\"\" width=\"600\" height=\"400\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/Rituals_1200_027.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/Rituals_1200_027-300x200.jpg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/Rituals_1200_027-480x320.jpg 480w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/a><\/strong><\/p>\n<p><strong>The Soulful Collection<\/strong><\/p>\n<p>The newly released Soulful Collection is a key feature of the Arlanda store, bringing passengers a range of premium fragrances. The collection is built around three signature scents: Gratitude, Love and Positivity &#8211; each is available in various formats, including candles, fragrance sticks, wardrobe perfumes, and home fragrances. Additionally, refill options are offered for certain products, highlighting the 3 Rs, Rituals&#8217; conscious packaging principles: Refill, Reduce and Recycle.<\/p>\n<p><strong>Strategic Stockholm Arlanda Airport<\/strong><\/p>\n<p>The new store is a strategic location not only for Rituals but for the wider aviation industry; Stockholm Arlanda Airport has seen recent investment into its operations due to the increase in passenger numbers. In 2024, international travel increased by 5% and looking ahead, the airport is adding 24 new routes to solidify its connectivity as one of Sweden&#8217;s leading airports[i]. The growing interest from passengers and investors further highlight Rituals&#8217; strategic choice to bring its offering to the country&#8217;s travel retail sector, offering global customers an opportunity to experience the brands&#8217; luxury products.<\/p>\n<p><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/Rituals_inauguration_1200_025.jpg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/Rituals_inauguration_1200_025.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/Rituals_inauguration_1200_025-300x200.jpg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/Rituals_inauguration_1200_025-480x320.jpg 480w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/Rituals_inauguration_1200_025.jpg\" class=\"alignnone size-full wp-image-78809 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 600px) 100vw, 600px\" \/><noscript><img decoding=\"async\" class=\"alignnone size-full wp-image-78809\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/Rituals_inauguration_1200_025.jpg\" alt=\"\" width=\"600\" height=\"400\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/Rituals_inauguration_1200_025.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/Rituals_inauguration_1200_025-300x200.jpg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/03\/Rituals_inauguration_1200_025-480x320.jpg 480w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/a><\/p>\n<p>Margareta Le Calv\u00e9, General Manager Nordics for Avolta, said:<em> &#8220;As a leading global travel retail and F&amp;B player, we are thrilled to operate this new Rituals store at Arlanda Airport. We are confident that the brand will resonate with passengers who are looking for premium and gift worthy products during their travels, enhancing the airport experience for our customers.&#8221;<\/em><\/p>\n<p>Lotte Rozemuller, Director Travel Retail EMEA &amp; Americas at Rituals said: <em>&#8220;Europe is an important region for Rituals and we are excited to expand our presence across travel retail markets to give travelling customers the opportunity to engage with our unique brand offering. Our new space in Arlanda Airport marks yet another milestone for us, as this is our first standalone store in Sweden&#8217;s travel retail market. This opening underscores our commitment to bringing luxury wellbeing products to travellers, encouraging them to embrace the Rituals philosophy of mindfulness and sustainable living, wherever they are.&#8221;<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Luxury beauty &amp; wellbeing brand Rituals Cosmetics is opening its first standalone store in Sweden&#8217;s travel retail sector at Stockholm Arlanda Airport.<\/p>\n","protected":false},"author":4,"featured_media":78806,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[7082,2597,535,7088,7083,1,477,7093,7084,7086,7085],"tags":[13486,69,39,56,10963,43,638,8934,9792,15982,13071,15689,216],"class_list":["post-78778","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-beauty","category-best-selling-brands-in-duty-free","category-duty-free-retailers","category-fashion","category-fragrances","category-latest-news","category-latest-promotions-in-duty-free","category-luxury","category-makeup","category-mens-grooming","category-skincare-and-haircare","tag-avolta","tag-duty-free","tag-dutyfree","tag-fragrance","tag-home-fragrance","tag-perfume","tag-rituals","tag-rituals-cosmetics","tag-rituals-cosmetics-duty-free","tag-rituals-stockholm-arlanda","tag-stockholm-arlanda-airport","tag-swedavia","tag-travel-retail"],"acf":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/78778","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/comments?post=78778"}],"version-history":[{"count":5,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/78778\/revisions"}],"predecessor-version":[{"id":78811,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/78778\/revisions\/78811"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media\/78806"}],"wp:attachment":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media?parent=78778"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/categories?post=78778"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/tags?post=78778"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}