Burberry makes a splash this summer with a series of special events and hotel takeovers at surprise locations – and releases a special film celebrating the brand’s new High Summer capsule collection.<\/p>\n
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Sun loungers, seagulls and a yacht called Check Mate: to celebrate the collection, the new film, Wish You Were Here, stars long-time friend of the house Rosie Huntington-Whiteley and British tennis player Jack Draper, alongside models Alva Claire and Babacar N\u2019Doye, plus a few unmissable extras.<\/strong><\/p>\n “In eager anticipation of summer, we wanted to capture one of the most enjoyable times of the year: Brits on holiday taking a moment away to be in the sun.”<\/em>\u00a0Daniel Lee –\u00a0Chief Creative Officer<\/p>\n Captured on 35mm film, the camera pans from sun loungers to yacht deck, ice lollies to lilos \u2013 even a random scuba diver*. It\u2019s what Lee calls a \u2018Burberry celluloid postcard \u2013 an arc of British idiosyncrasies and humour, with factor 50 on.\u2019 Inspired, he says, by various \u2018incredible yachting and holiday images,\u2019 he found in the archive.<\/p>\n Underscored with the \u2018Shipping Forecast\u2019 theme tune, the new film sits in charming contrast to its soundtrack. A \u2018wish you were here?\u2019 of sorts: two weeks away in the sun, but back home it\u2019s raining.<\/p>\n