{"id":80250,"date":"2025-05-21T09:53:02","date_gmt":"2025-05-21T08:53:02","guid":{"rendered":"https:\/\/www.dutyfreehunter.com\/blog\/?p=80250"},"modified":"2025-05-27T14:12:07","modified_gmt":"2025-05-27T13:12:07","slug":"magaroca-batida-de-coco-liqueur-reveals-new-look-for-summer","status":"publish","type":"post","link":"https:\/\/www.dutyfreehunter.com\/blog\/magaroca-batida-de-coco-liqueur-reveals-new-look-for-summer\/","title":{"rendered":"MANGAROCA Batida de C\u00f4co liqueur reveals new look for summer"},"content":{"rendered":"<p>Mangaroca Batida, Germany\u2019s #1 coconut liqueur, is undergoing a relaunch in August 2025. The new look is premium, modern and eye-catching. It features a fresh new design with tactile embossed details, striking colours and iconic brand elements that will raise the brand\u2019s profile in stores.<\/p>\n<p><!--more--><br \/>\n<em>\u201cThe new look for Mangaroca Batida de C\u00f4co marks the start of a new chapter in the brand story with a premium, contemporary and high-profile identity,\u201d<\/em> explains Vanessa Lehmann, Head of Communications at Henkell Freixenet. <em>\u201cThe new design, together with customized promotions will drive the popularity of Mangaroca Batida in our young target group.\u201d<\/em><\/p>\n<p><strong>A design that resonates: turquoise meets tropical flair<\/strong><\/p>\n<p>The adapted design of the Mangaroca Batida de C\u00f4co bottle features a bold, eye-catching turquoise colour scheme. This same trendy shade has also been incorporated in the brand logo, and the iconic parrot has been given a modern twist with striking shapes, turquoise details and a fresh design language. The design is complemented by a dynamic wave motif that makes subtle reference to the Brazilian beach world and adds lightness and fluidity to the typical brand label silhouette. A distinctive golden palm leaf as a tactile element draws the eye to the product on the spirits shelf.<\/p>\n<p><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/05\/CloseUp.jpg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/05\/CloseUp.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/05\/CloseUp-300x169.jpg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/05\/CloseUp-480x270.jpg 480w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/05\/CloseUp.jpg\" class=\"alignnone size-full wp-image-80252 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 600px) 100vw, 600px\" \/><noscript><img decoding=\"async\" class=\"alignnone size-full wp-image-80252\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/05\/CloseUp.jpg\" alt=\"\" width=\"600\" height=\"337\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/05\/CloseUp.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/05\/CloseUp-300x169.jpg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/05\/CloseUp-480x270.jpg 480w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/a><\/p>\n<p>The striking coconut symbol on the front and the well known \u2018The Kiss of the Coconut\u2019 claim encourage intuitive flavour association and spontaneous purchases. The modern makeover is rounded off by a tactile finish on the new paper labels thanks to the high-quality embossing of the palm leaf, the coconut and the parrot. It turns the Brazilian brand world into an all-sense experience.<\/p>\n<p><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/05\/Batida_Relaunch_Packshots_final-scaled.jpg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/05\/Batida_Relaunch_Packshots_final-scaled.jpg 573w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/05\/Batida_Relaunch_Packshots_final-306x1024.jpg 306w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/05\/Batida_Relaunch_Packshots_final-480x1607.jpg 480w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/05\/Batida_Relaunch_Packshots_final-scaled.jpg\" class=\"alignnone size-full wp-image-80251 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 573px) 100vw, 573px\" \/><noscript><img decoding=\"async\" class=\"alignnone size-full wp-image-80251\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/05\/Batida_Relaunch_Packshots_final-scaled.jpg\" alt=\"\" width=\"573\" height=\"1920\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/05\/Batida_Relaunch_Packshots_final-scaled.jpg 573w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/05\/Batida_Relaunch_Packshots_final-306x1024.jpg 306w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2025\/05\/Batida_Relaunch_Packshots_final-480x1607.jpg 480w\" sizes=\"(max-width: 573px) 100vw, 573px\" \/><\/noscript><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mangaroca Batida, Germany\u2019s #1 coconut liqueur, is undergoing a relaunch in August 2025. The new look is premium, modern and eye-catching. It features a fresh [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":80253,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[2597,1,477,7099,7098,7097],"tags":[16295,69,39,12819,16292,16294,16293,216],"class_list":["post-80250","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-best-selling-brands-in-duty-free","category-latest-news","category-latest-promotions-in-duty-free","category-spirits","category-wine-champagne","category-wines-spirits","tag-coconut-liqueur","tag-duty-free","tag-dutyfree","tag-henkell-freixenet","tag-mangaroca-batida","tag-mangaroca-batida-de-coco","tag-mangaroca-batida-duty-free","tag-travel-retail"],"acf":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/80250","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/comments?post=80250"}],"version-history":[{"count":4,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/80250\/revisions"}],"predecessor-version":[{"id":80410,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/80250\/revisions\/80410"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media\/80253"}],"wp:attachment":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media?parent=80250"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/categories?post=80250"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/tags?post=80250"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}