{"id":80383,"date":"2025-05-27T14:21:52","date_gmt":"2025-05-27T13:21:52","guid":{"rendered":"https:\/\/www.dutyfreehunter.com\/blog\/?p=80383"},"modified":"2025-05-29T10:39:40","modified_gmt":"2025-05-29T09:39:40","slug":"burberrys-unveils-first-ever-outpost-at-singapore-changi-airport","status":"publish","type":"post","link":"https:\/\/www.dutyfreehunter.com\/blog\/burberrys-unveils-first-ever-outpost-at-singapore-changi-airport\/","title":{"rendered":"Burberry unveils first-ever outpost at Singapore Changi Airport"},"content":{"rendered":"

An exclusive Burberry activation is live now at Singapore Changi Airport, bringing the worlds of beauty, fragrance, and fashion together for a dynamic multi-sensory experience.<\/p>\n

<\/p>\n

Created in partnership with The Shilla Duty Free Singapore and Changi Airport Group (CAG), the Burberry Singapore Changi Basecamp Outpost<\/a> will also feature the avant-premi\u00e8re launch of Burberry Golden Haze and Rose Ember Eau de Parfum, the latest additions to the iconic Burberry Signatures Extreme Botanicals collection.<\/strong><\/p>\n

Running from 1 May to 24 June 2025, the Burberry Singapore Changi Basecamp Outpost invites travellers into Burberry\u2019s universe through a curated selection of clothing, accessories, eyewear, make-up, and fragrances in an immersive, cross-category environment. At the heart of the space is the debut of Golden Haze and Rose Ember, two new Eaux de Parfum celebrating resilient flowers that flourish in extreme conditions.<\/p>\n

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\u201cThe debut of Burberry\u2019s first-ever cross-category\u00a0outpost at Singapore Changi Airport is further\u00a0testament to Coty\u2019s commitment to crafting\u00a0unique \u2018retailtainment\u2019 concepts that bring our\u00a0brands to life through immersive storytelling,\u00a0personalized discovery, and exclusive product\u00a0access,\u201d<\/em> said Mette Engell, SVP Global Travel Retail, Coty. “This launch once again\u00a0underscores that we are the go-to partner for\u00a0fashion houses focused on creating elevated\u00a0experiences that captivate people\u2019s imagination.\u201d<\/em><\/p>\n

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Located in Terminal 3 of Singapore Changi Airport, the Basecamp Outpost offers travelers access to the Burberry\u2019s complete fragrance portfolio, from Goddess Eau de Parfum Intense and Hero Eau de Parfum to the premium Burberry Signatures line, alongside personalized engraving services available on select products.<\/p>\n

Complementing the fragrance offering is Burberry\u2019s signature make-up range, crafted to deliver a flawless, radiant finish. Product highlights include Burberry Kisses, the recently launched Burberry Brit Shine and the Beyond Wear face collection powered by the groundbreaking Trench Protect Technology\u2122. Inspired by the revolutionary fabric of the iconic Burberry trench coat, the collection offers active wear, long lasting active care and weather protection*.<\/p>\n

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To further enhance the experience, the outpost features interactive activations such as a Burberry Beyond Wear photobooth, where visitors can receive complimentary samples of Beyond Wear Perfecting Matte Foundation. Guests can also discover their ideal product match using virtual try-on tools and the Beyond Wear Weather Machine, a sensory-led experience tailored to climate and skin tone.<\/p>\n

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The journey continues with a dedicated Burberry Signatures Corner, where visitors are invited to explore the fragrances through immersive audio-visual storytelling and custom hot-stamping personalisation with every purchase. To complement the olfactive experience, guests are invited to enjoy specially iced teas blends, inspired by the aromatic notes of Golden Haze and Rose Ember.<\/p>\n

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An exclusive Burberry activation is live now at Singapore Changi Airport, bringing the worlds of beauty, fragrance, and fashion together for a dynamic multi-sensory experience.<\/p>\n","protected":false},"author":4,"featured_media":80387,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[7090,7082,2597,7089,535,7088,7083,7095,1,477,7091,7093,7084,7086,7092,7100,7094],"tags":[12099,16328,16329,16330,16327,2538,12164,69,39,56,43,857,7422,216],"class_list":["post-80383","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-accessories","category-beauty","category-best-selling-brands-in-duty-free","category-clothing-shoes","category-duty-free-retailers","category-fashion","category-fragrances","category-jewellery","category-latest-news","category-latest-promotions-in-duty-free","category-luggage","category-luxury","category-makeup","category-mens-grooming","category-sunglasses-eyewear","category-toys-gifts","category-watches","tag-burberry-fragrances-duty-free","tag-burberry-golden-haze","tag-burberry-rose-ember-eau-de-parfum","tag-burberry-signatures-extreme-botanicals","tag-burberry-singapore-changi-basecamp-outpost","tag-changi-airport-group","tag-coty-travel-retail","tag-duty-free","tag-dutyfree","tag-fragrance","tag-perfume","tag-singapore-changi-airport","tag-the-shilla-duty-free-singapore","tag-travel-retail"],"acf":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/80383","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/comments?post=80383"}],"version-history":[{"count":5,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/80383\/revisions"}],"predecessor-version":[{"id":80496,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/80383\/revisions\/80496"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media\/80387"}],"wp:attachment":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media?parent=80383"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/categories?post=80383"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/tags?post=80383"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}