{"id":81505,"date":"2025-08-06T15:01:57","date_gmt":"2025-08-06T14:01:57","guid":{"rendered":"https:\/\/www.dutyfreehunter.com\/blog\/?p=81505"},"modified":"2025-08-06T15:01:57","modified_gmt":"2025-08-06T14:01:57","slug":"tiger-balm-launches-first-duty-free-pop-up-at-singapore-changi-t1","status":"publish","type":"post","link":"https:\/\/www.dutyfreehunter.com\/blog\/tiger-balm-launches-first-duty-free-pop-up-at-singapore-changi-t1\/","title":{"rendered":"Tiger Balm launches first duty-free pop-up at Singapore Changi T1"},"content":{"rendered":"

Tiger Balm, an iconic Singaporean wellness brand, proudly unveils its first-ever travel retail pop-up at Changi Airport Terminal 1 Departure Transit. In partnership with Changi Airport Group (CAG) and Guardian Health & Beauty Singapore, this activation celebrates Singapore’s 60th birthday, inviting travellers to rediscover Tiger Balm’s local heritage, brand legacy, and innovative spirit.<\/p>\n

<\/p>\n

Running from 19 July to 28 August 2025, this showcase brings a uniquely Singapore flavour to global travel retail. Set in the world’s best airport, the pop-up is a proud milestone, strengthening Tiger Balm’s global presence and reinforcing its deep roots in Singapore’s journey to SG60.<\/strong><\/p>\n

Heritage and Progress for SG60<\/strong><\/p>\n

The atrium’s striking Tiger Balm structure blends classic motifs with a modern touch, symbolising a shared journey of growth with Singapore while reflecting Tiger Balm’s enduring relevance in modern wellness.<\/p>\n

Jasmin Hong, General Manager of Haw Par Healthcare Limited, maker of Tiger Balm, said: “This pop-up represents a proud moment for Tiger Balm as the first local healthcare brand to hold a travel retail pop-up right at our very own Changi Airport – an international symbol of excellence. For over a century, we have been part of Singapore’s story, and we are committed to evolving with our consumers\u2019 needs \u2013 alongside partners such as Guardian – while staying rooted in the values that have made us a household name.”<\/em><\/p>\n

\"\"

Collaboration for Singapore’s Milestone<\/strong><\/p>\n

This powerful collaboration between Tiger Balm, Changi Airport Group, and Guardian Health & Beauty Singapore underscores the collective spirit of enterprise that defines Singapore at 60.<\/p>\n

Ms Hung Jean, Managing Director of Airside Concessions at Changi Airport Group, said, “Changi Airport is the gateway to where travellers immerse themselves in Singapore\u2019s rich culture, while locals come together to celebrate our shared heritage. We are thrilled to partner with a cherished homegrown brand like Tiger Balm for this special pop-up, commemorating SG60 and proudly showcasing iconic Singaporean brands to the world.\u201d<\/em><\/p>\n

Naresh Kalani, Managing Director, Guardian Singapore, added: “As Singapore\u2019s largest health and beauty retailer, Guardian is proud to partner on this exclusive Tiger Balm pop-up at Changi Airport. Through this collaboration, Tiger Balm products will be available at Guardian outlets within the airport. This initiative underscores our commitment to being the nation\u2019s trusted health and wellness \u2013 bringing a piece of local wellness heritage to global travellers while celebrating a meaningful National Day milestone.\u201d<\/em><\/p>\n

\"\"

What to Expect at the Tiger Balm SG60 Pop-Up<\/strong><\/p>\n

Open to all transit passengers at Changi Airport Terminal 1 Departure Transit, the pop-up features:<\/p>\n

SG60 Well-Wishes Giveaway:<\/strong> Post a birthday message to Singapore on social media to receive a complimentary Tiger Balm gift via our gachapon spin (while stocks last). Join in Singapore’s 60th birthday festivities!
\nExclusive Tourist Packs:<\/strong> Curated bundles of Tiger Balm favourites, perfect for taking a piece of Singapore home.
\nGift-With-Purchase Specials:<\/strong> Exclusive rewards with qualifying purchases: Spend $88 to receive a 2-piece travel pouch, $108 for an umbrella, or $138 for a mini Tiger Balm luggage case (while stocks last).
\nWeekend Photo Moments:<\/strong> Catch the iconic Tiger Balm mascot for snapshots on Fridays & Saturdays from 1 PM to 4 PM.<\/p>\n

A Touch of Singapore for SG60<\/strong><\/p>\n

This pop-up offers a memorable shopping experience, inviting travellers to explore Tiger Balm’s heritage, pick up exclusive gifts, and mark Singapore\u2019s 60th birthday in style. Whether a first-time visitor or a nostalgic local, this showcase proudly celebrates what it means to be Singaporean, especially during this momentous SG60 year.<\/p>\n

Visit the Tiger Balm SG60 Pop-Up from 19 July \u2013 28 August 2025 at Changi Airport Terminal 1 Departure Transit, Level 2.<\/p>\n

\"\"

\"\"

\"\"

Tiger Balm, an iconic Singaporean wellness brand, proudly unveils its first-ever travel retail pop-up at Changi Airport Terminal 1 Departure Transit. In partnership with Changi […]<\/p>\n","protected":false},"author":4,"featured_media":81562,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[7082,535,7088,7083,1,477,7093,7084,7086,7085],"tags":[2538,5905,9287,69,39,16590,92,16578,16579,16581,16580,216],"class_list":["post-81505","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-beauty","category-duty-free-retailers","category-fashion","category-fragrances","category-latest-news","category-latest-promotions-in-duty-free","category-luxury","category-makeup","category-mens-grooming","category-skincare-and-haircare","tag-changi-airport-group","tag-changi-airport-singapore","tag-changi-rewards","tag-duty-free","tag-dutyfree","tag-guardian-health-beauty-singapore","tag-skincare","tag-tiger-balm","tag-tiger-balm-duty-free","tag-tiger-balm-sensorial-therapy","tag-tiger-balm-travel-retail","tag-travel-retail"],"acf":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/81505","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/comments?post=81505"}],"version-history":[{"count":5,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/81505\/revisions"}],"predecessor-version":[{"id":81600,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/81505\/revisions\/81600"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media\/81562"}],"wp:attachment":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media?parent=81505"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/categories?post=81505"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/tags?post=81505"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}