{"id":82488,"date":"2025-09-24T16:19:42","date_gmt":"2025-09-24T15:19:42","guid":{"rendered":"https:\/\/www.dutyfreehunter.com\/blog\/?p=82488"},"modified":"2025-09-24T16:19:42","modified_gmt":"2025-09-24T15:19:42","slug":"loccitane-reveals-new-fragrances-and-skincare-treats-for-travellers","status":"publish","type":"post","link":"https:\/\/www.dutyfreehunter.com\/blog\/loccitane-reveals-new-fragrances-and-skincare-treats-for-travellers\/","title":{"rendered":"L\u2019OCCITANE reveals new fragrances and skincare treats for travellers"},"content":{"rendered":"

L\u2019OCCITANE Travel Retail returns to the TFWA World Exhibition & Conference in Cannes, which takes place from 28, September to 2, October 2025, to showcase its portfolio of premium beauty brands and engaging with its travel retail partners, clients, and colleagues from across the globe.<\/p>\n

This year\u2019s participation is particularly significant as L\u2019OCCITANE Group begins the countdown to the 50th anniversary of its founding brand, L\u2019Occitane en Provence, in 2026, a milestone that underscores five decades of sustainable beauty, innovation, and Proven\u00e7al heritage.<\/p>\n

At this year\u2019s show, L\u2019OCCITANE Travel Retail will highlight new and inspirational product launches and upcoming festive campaigns designed to delight travellers worldwide. These will include:<\/strong><\/p>\n

Maison L\u2019Occitane en Provence – fragrance reborn: The Maison introduces its newly reimagined fragrance collection, Flora Orchestra, a symphony of 14 timeless scents inspired by the flora of Haute-Provence. With elevated design, sustainable innovation, and artistic storytelling, this reborn collection celebrates both heritage and modernity, offering travellers a sensorial journey that anticipates the brand\u2019s golden anniversary year.<\/p>\n

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Erborian unveils reformulated cult icon: L\u2019OCCITANE Travel Retail is delighted to present the newly enhanced Erborian CC Cr\u00e8me. A worldwide bestseller, with one unit sold every 12 seconds, the reformulated hybrid skincare-makeup product combines the benefits of a moisturiser, colour corrector and foundation. The brainchild of Seoul-powered brand, Erborian, it provides a natural, radiant finish suitable for various skin types. The new formula now promises an even cleaner, more potent formula, expanded shade range, and sustainable packaging, reaffirming Erborian\u2019s position as a leading brand in hybrid skincare.<\/p>\n

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Joyous Holiday campaigns promises a season of celebration: L\u2019Occitane en Provence will unveil its captivating Les Lumi\u00e8res de L\u2019Occitane en Provence holiday campaign, continuing its tradition of transforming airport spaces into immersive Proven\u00e7al journeys. It will launch three exclusive limited-edition fragrances: Premiers Rayons, Lumi\u00e8re d\u2019Hiver, and Nuit Festive along with gifting sets and seasonal novelties. The campaign is inspired by the radiant light of a winter\u2019s day in Provence.<\/p>\n

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Meanwhile, Sol de Janeiro will return with its characteristically vibrant, festive and colourful Holiday product range, bringing irresistible joy, bold visuals, and exclusive gifting assortments to travellers around the world.<\/p>\n

Evelyne Ly Wainer, Managing Director, Global Travel Retail, L\u2019OCCITANE Group, said: “TFWA Cannes is always a highlight in the calendar and a time to reconnect with our valued partners and colleagues in the industry. It also offers us the opportunity to share the bold innovations shaping our brands in travel retail and this time to focus on our exciting upcoming celebrations for the 50th anniversary of our founding brand, L\u2019Occitane en Provence, in 2026.”<\/em><\/p>\n

Mona L\u2019Hostis, Marketing Director, Global Travel Retail, L\u2019OCCITANE Group, added: “From the rebirth of L\u2019Occitane en Provence\u2019s fragrance universe to the reinvention of Erborian\u2019s CC Cr\u00e8me and the joyful holiday campaigns of our brands, Cannes 2025 is the perfect stage to showcase how our premium brand portfolio continues to evolve and connect with travellers globally.”<\/em><\/p>\n

As the Group approaches the 50th anniversary of L\u2019Occitane en Provence, it remains committed to delivering sustainable innovation, engaging activations and strong partnerships that define its presence in global travel retail.<\/p>\n","protected":false},"excerpt":{"rendered":"

L\u2019OCCITANE Travel Retail returns to the TFWA World Exhibition & Conference in Cannes, which takes place from 28, September to 2, October 2025, to showcase […]<\/p>\n","protected":false},"author":4,"featured_media":82489,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[7082,2597,535,7088,7083,1,477,7093,7084,7086,7085],"tags":[69,39,15401,56,11401,11637,11400,16809,16808,43,12736,216],"class_list":["post-82488","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-beauty","category-best-selling-brands-in-duty-free","category-duty-free-retailers","category-fashion","category-fragrances","category-latest-news","category-latest-promotions-in-duty-free","category-luxury","category-makeup","category-mens-grooming","category-skincare-and-haircare","tag-duty-free","tag-dutyfree","tag-erborian","tag-fragrance","tag-loccitane-duty-free","tag-loccitane-group","tag-loccitane-travel-retail","tag-les-lumieres-de-loccitane-en-provence","tag-maison-loccitane-en-provence","tag-perfume","tag-sol-de-janeiro","tag-travel-retail"],"acf":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/82488","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/comments?post=82488"}],"version-history":[{"count":4,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/82488\/revisions"}],"predecessor-version":[{"id":82518,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/82488\/revisions\/82518"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media\/82489"}],"wp:attachment":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media?parent=82488"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/categories?post=82488"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/tags?post=82488"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}