{"id":85062,"date":"2026-02-05T10:08:13","date_gmt":"2026-02-05T10:08:13","guid":{"rendered":"https:\/\/www.dutyfreehunter.com\/blog\/?p=85062"},"modified":"2026-02-05T10:08:13","modified_gmt":"2026-02-05T10:08:13","slug":"dior-opens-exclusive-pop-up-store-at-rome-fiumicino-airport","status":"publish","type":"post","link":"https:\/\/www.dutyfreehunter.com\/blog\/dior-opens-exclusive-pop-up-store-at-rome-fiumicino-airport\/","title":{"rendered":"DIOR opens exclusive pop-up store at Rome Fiumicino Airport"},"content":{"rendered":"<p>Lagard\u00e8re Travel Retail Italia has announced the opening of an exclusive Dior pop-up store in the non-Schengen area of Rome Fiumicino Airport \u2014 a retail experience designed to align brand expression, passenger expectations, and operational excellence.<\/p>\n<p><!--more--><\/p>\n<p>Developed in close collaboration with Parfums Christian Dior and Aeroporti di Roma, this tailored activation demonstrates our ability to design and deploy agile luxury concepts, carefully adapted to both brand requirements and the operational dynamics of high-traffic international hubs.<\/p>\n<p><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/1769768579446.jpg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/1769768579446.jpg 800w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/1769768579446-300x200.jpg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/1769768579446-768x511.jpg 768w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/1769768579446-480x319.jpg 480w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/1769768579446.jpg\" class=\"alignnone size-full wp-image-85065 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 800px) 100vw, 800px\" \/><noscript><img decoding=\"async\" class=\"alignnone size-full wp-image-85065\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/1769768579446.jpg\" alt=\"\" width=\"800\" height=\"532\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/1769768579446.jpg 800w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/1769768579446-300x200.jpg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/1769768579446-768x511.jpg 768w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/1769768579446-480x319.jpg 480w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/noscript><\/a><\/p>\n<p>The pop-up is anchored by a fragrance discovery experience inspired by the couturier-perfumer&#8217;s atelier and designed by Perfume Creation Director Francis Kurkdjian. Beyond La Collection Priv\u00e9e, clients can explore an exclusive edit of Dior&#8217;s most celebrated beauty icons across fragrances, makeup, and skincare in a meticulously curated environment that highlights the brand&#8217;s timeless elegance and attention to detail. It illustrates how flexible retail formats can maintain a consistently high standard of brand expression in complex airport settings, while enhancing the product offer for travellers.<\/p>\n<p>&#8220;\ud835\ude1b\ud835\ude29\ud835\ude26 \ud835\ude34\ud835\ude35\ud835\ude33\ud835\ude22\ud835\ude35\ud835\ude26\ud835\ude28\ud835\ude2a\ud835\ude24 \ud835\ude31\ud835\ude22\ud835\ude33\ud835\ude35\ud835\ude2f\ud835\ude26\ud835\ude33\ud835\ude34\ud835\ude29\ud835\ude2a\ud835\ude31 \ud835\ude23\ud835\ude26\ud835\ude35\ud835\ude38\ud835\ude26\ud835\ude26\ud835\ude2f \ud835\ude19\ud835\ude30\ud835\ude2e\ud835\ude26 \ud835\ude0d\ud835\ude2a\ud835\ude36\ud835\ude2e\ud835\ude2a\ud835\ude24\ud835\ude2a\ud835\ude2f\ud835\ude30 \ud835\ude08\ud835\ude2a\ud835\ude33\ud835\ude31\ud835\ude30\ud835\ude33\ud835\ude35, \ud835\ude13\ud835\ude22\ud835\ude28\ud835\ude22\ud835\ude33\ud835\ude25\ud835\ude26\u0300\ud835\ude33\ud835\ude26 \ud835\ude1b\ud835\ude33\ud835\ude22\ud835\ude37\ud835\ude26\ud835\ude2d \ud835\ude19\ud835\ude26\ud835\ude35\ud835\ude22\ud835\ude2a\ud835\ude2d, \ud835\ude22\ud835\ude2f\ud835\ude25 \ud835\ude0a\ud835\ude29\ud835\ude33\ud835\ude2a\ud835\ude34\ud835\ude35\ud835\ude2a\ud835\ude22\ud835\ude2f \ud835\ude0b\ud835\ude2a\ud835\ude30\ud835\ude33 \ud835\ude17\ud835\ude22\ud835\ude33\ud835\ude27\ud835\ude36\ud835\ude2e\ud835\ude34 \ud835\ude26\ud835\ude39\ud835\ude26\ud835\ude2e\ud835\ude31\ud835\ude2d\ud835\ude2a\ud835\ude27\ud835\ude2a\ud835\ude26\ud835\ude34 \ud835\ude22 \ud835\ude31\ud835\ude30\ud835\ude38\ud835\ude26\ud835\ude33\ud835\ude27\ud835\ude36\ud835\ude2d \ud835\ude34\ud835\ude3a\ud835\ude2f\ud835\ude26\ud835\ude33\ud835\ude28\ud835\ude3a \ud835\ude2a\ud835\ude2f \ud835\ude35\ud835\ude29\ud835\ude26 \ud835\ude35\ud835\ude33\ud835\ude22\ud835\ude37\ud835\ude26\ud835\ude2d \ud835\ude33\ud835\ude26\ud835\ude35\ud835\ude22\ud835\ude2a\ud835\ude2d \ud835\ude2d\ud835\ude22\ud835\ude2f\ud835\ude25\ud835\ude34\ud835\ude24\ud835\ude22\ud835\ude31\ud835\ude26. \ud835\ude19\ud835\ude30\ud835\ude2e\ud835\ude26 \ud835\ude0d\ud835\ude2a\ud835\ude36\ud835\ude2e\ud835\ude2a\ud835\ude24\ud835\ude2a\ud835\ude2f\ud835\ude30 \ud835\ude08\ud835\ude2a\ud835\ude33\ud835\ude31\ud835\ude30\ud835\ude33\ud835\ude35&#8217;\ud835\ude34 \ud835\ude24\ud835\ude30\ud835\ude2e\ud835\ude2e\ud835\ude2a\ud835\ude35\ud835\ude2e\ud835\ude26\ud835\ude2f\ud835\ude35 \ud835\ude35\ud835\ude30 \ud835\ude26\ud835\ude2f\ud835\ude29\ud835\ude22\ud835\ude2f\ud835\ude24\ud835\ude2a\ud835\ude2f\ud835\ude28 \ud835\ude31\ud835\ude22\ud835\ude34\ud835\ude34\ud835\ude26\ud835\ude2f\ud835\ude28\ud835\ude26\ud835\ude33 \ud835\ude26\ud835\ude39\ud835\ude31\ud835\ude26\ud835\ude33\ud835\ude2a\ud835\ude26\ud835\ude2f\ud835\ude24\ud835\ude26 \ud835\ude22\ud835\ude2f\ud835\ude25 \ud835\ude27\ud835\ude30\ud835\ude34\ud835\ude35\ud835\ude26\ud835\ude33\ud835\ude2a\ud835\ude2f\ud835\ude28 \ud835\ude22 \ud835\ude31\ud835\ude33\ud835\ude26\ud835\ude2e\ud835\ude2a\ud835\ude36\ud835\ude2e \ud835\ude33\ud835\ude26\ud835\ude35\ud835\ude22\ud835\ude2a\ud835\ude2d \ud835\ude26\ud835\ude2f\ud835\ude37\ud835\ude2a\ud835\ude33\ud835\ude30\ud835\ude2f\ud835\ude2e\ud835\ude26\ud835\ude2f\ud835\ude35 \ud835\ude25\ud835\ude30\ud835\ude37\ud835\ude26\ud835\ude35\ud835\ude22\ud835\ude2a\ud835\ude2d \ud835\ude34\ud835\ude26\ud835\ude22\ud835\ude2e\ud835\ude2d\ud835\ude26\ud835\ude34\ud835\ude34\ud835\ude2d\ud835\ude3a \ud835\ude38\ud835\ude2a\ud835\ude35\ud835\ude29 \ud835\ude13\ud835\ude22\ud835\ude28\ud835\ude22\ud835\ude33\ud835\ude25\ud835\ude26\u0300\ud835\ude33\ud835\ude26&#8217;\ud835\ude34 \ud835\ude26\ud835\ude39\ud835\ude31\ud835\ude26\ud835\ude33\ud835\ude35\ud835\ude2a\ud835\ude34\ud835\ude26 \ud835\ude30\ud835\ude2f \ud835\ude22\ud835\ude24\ud835\ude24\ud835\ude26\ud835\ude2d\ud835\ude26\ud835\ude33\ud835\ude22\ud835\ude35\ud835\ude2a\ud835\ude2f\ud835\ude28 \ud835\ude23\ud835\ude36\ud835\ude34\ud835\ude2a\ud835\ude2f\ud835\ude26\ud835\ude34\ud835\ude34 \ud835\ude28\ud835\ude33\ud835\ude30\ud835\ude38\ud835\ude35\ud835\ude29 \ud835\ude35\ud835\ude29\ud835\ude33\ud835\ude30\ud835\ude36\ud835\ude28\ud835\ude29 \ud835\ude2a\ud835\ude2f\ud835\ude2f\ud835\ude30\ud835\ude37\ud835\ude22\ud835\ude35\ud835\ude2a\ud835\ude37\ud835\ude26 \ud835\ude31\ud835\ude22\ud835\ude33\ud835\ude35\ud835\ude2f\ud835\ude26\ud835\ude33\ud835\ude34\ud835\ude29\ud835\ude2a\ud835\ude31\ud835\ude34 \ud835\ude22\ud835\ude2f\ud835\ude25 \ud835\ude30\ud835\ude31\ud835\ude35\ud835\ude2a\ud835\ude2e\ud835\ude2a\ud835\ude3b\ud835\ude26\ud835\ude25 \ud835\ude33\ud835\ude26\ud835\ude35\ud835\ude22\ud835\ude2a\ud835\ude2d \ud835\ude30\ud835\ude31\ud835\ude26\ud835\ude33\ud835\ude22\ud835\ude35\ud835\ude2a\ud835\ude30\ud835\ude2f\ud835\ude34. \ud835\ude1e\ud835\ude2a\ud835\ude35\ud835\ude29 \ud835\ude35\ud835\ude29\ud835\ude2a\ud835\ude34 \ud835\ude26\ud835\ude39\ud835\ude24\ud835\ude2d\ud835\ude36\ud835\ude34\ud835\ude2a\ud835\ude37\ud835\ude26 \ud835\ude34\ud835\ude31\ud835\ude22\ud835\ude24\ud835\ude26, \ud835\ude38\ud835\ude26 \ud835\ude22\ud835\ude33\ud835\ude26 \ud835\ude25\ud835\ude26\ud835\ude2d\ud835\ude2a\ud835\ude28\ud835\ude29\ud835\ude35\ud835\ude26\ud835\ude25 \ud835\ude35\ud835\ude30 \ud835\ude23\ud835\ude33\ud835\ude2a\ud835\ude2f\ud835\ude28 \ud835\ude13\ud835\ude22 \ud835\ude0a\ud835\ude30\ud835\ude2d\ud835\ude2d\ud835\ude26\ud835\ude24\ud835\ude35\ud835\ude2a\ud835\ude30\ud835\ude2f \ud835\ude17\ud835\ude33\ud835\ude2a\ud835\ude37\ud835\ude26\u0301\ud835\ude26 \ud835\ude35\ud835\ude30 \ud835\ude10\ud835\ude35\ud835\ude22\ud835\ude2d\ud835\ude3a \ud835\ude22\ud835\ude2f\ud835\ude25 \ud835\ude24\ud835\ude30\ud835\ude2f\ud835\ude2f\ud835\ude26\ud835\ude24\ud835\ude35 \ud835\ude38\ud835\ude2a\ud835\ude35\ud835\ude29 \ud835\ude30\ud835\ude36\ud835\ude33 \ud835\ude2a\ud835\ude2f\ud835\ude35\ud835\ude26\ud835\ude33\ud835\ude2f\ud835\ude22\ud835\ude35\ud835\ude2a\ud835\ude30\ud835\ude2f\ud835\ude22\ud835\ude2d \ud835\ude24\ud835\ude2d\ud835\ude2a\ud835\ude26\ud835\ude2f\ud835\ude35\ud835\ude26\ud835\ude2d\ud835\ude26 \ud835\ude38\ud835\ude2a\ud835\ude35\ud835\ude29\ud835\ude2a\ud835\ude2f \ud835\ude22 \ud835\ude34\ud835\ude30\ud835\ude31\ud835\ude29\ud835\ude2a\ud835\ude34\ud835\ude35\ud835\ude2a\ud835\ude24\ud835\ude22\ud835\ude35\ud835\ude26\ud835\ude25 \ud835\ude22\ud835\ude2f\ud835\ude25 \ud835\ude24\ud835\ude22\ud835\ude31\ud835\ude35\ud835\ude2a\ud835\ude37\ud835\ude26 \ud835\ude26\ud835\ude2f\ud835\ude37\ud835\ude2a\ud835\ude33\ud835\ude30\ud835\ude2f\ud835\ude2e\ud835\ude26\ud835\ude2f\ud835\ude35. \ud835\ude08\ud835\ude34 \ud835\ude38\ud835\ude26 \ud835\ude26\ud835\ude2e\ud835\ude23\ud835\ude22\ud835\ude33\ud835\ude2c \ud835\ude30\ud835\ude2f \ud835\ude35\ud835\ude29\ud835\ude2a\ud835\ude34 \ud835\ude26\ud835\ude39\ud835\ude24\ud835\ude2a\ud835\ude35\ud835\ude2a\ud835\ude2f\ud835\ude28 \ud835\ude2b\ud835\ude30\ud835\ude36\ud835\ude33\ud835\ude2f\ud835\ude26\ud835\ude3a, \ud835\ude10 \ud835\ude38\ud835\ude22\ud835\ude2f\ud835\ude35 \ud835\ude35\ud835\ude30 \ud835\ude26\ud835\ude39\ud835\ude31\ud835\ude33\ud835\ude26\ud835\ude34\ud835\ude34 \ud835\ude2e\ud835\ude3a \ud835\ude34\ud835\ude2a\ud835\ude2f\ud835\ude24\ud835\ude26\ud835\ude33\ud835\ude26 \ud835\ude22\ud835\ude31\ud835\ude31\ud835\ude33\ud835\ude26\ud835\ude24\ud835\ude2a\ud835\ude22\ud835\ude35\ud835\ude2a\ud835\ude30\ud835\ude2f \ud835\ude27\ud835\ude30\ud835\ude33 \ud835\ude35\ud835\ude29\ud835\ude26 \ud835\ude24\ud835\ude30\ud835\ude2f\ud835\ude35\ud835\ude33\ud835\ude2a\ud835\ude23\ud835\ude36\ud835\ude35\ud835\ude2a\ud835\ude30\ud835\ude2f \ud835\ude30\ud835\ude27 \ud835\ude26\ud835\ude37\ud835\ude26\ud835\ude33\ud835\ude3a\ud835\ude30\ud835\ude2f\ud835\ude26 \ud835\ude2a\ud835\ude2f\ud835\ude37\ud835\ude30\ud835\ude2d\ud835\ude37\ud835\ude26\ud835\ude25.\u201d Said Paul Boissonnet, Managing Director Travel Retail Europe Christian Dior Parfums.<\/p>\n<p><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/1769768575478.jpg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/1769768575478.jpg 800w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/1769768575478-300x228.jpg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/1769768575478-768x583.jpg 768w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/1769768575478-480x364.jpg 480w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/1769768575478.jpg\" class=\"alignnone size-full wp-image-85064 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 800px) 100vw, 800px\" \/><noscript><img decoding=\"async\" class=\"alignnone size-full wp-image-85064\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/1769768575478.jpg\" alt=\"\" width=\"800\" height=\"607\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/1769768575478.jpg 800w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/1769768575478-300x228.jpg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/1769768575478-768x583.jpg 768w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/1769768575478-480x364.jpg 480w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/noscript><\/a><\/p>\n<p><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/1769768573791.jpg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/1769768573791.jpg 800w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/1769768573791-300x200.jpg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/1769768573791-768x512.jpg 768w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/1769768573791-480x320.jpg 480w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/1769768573791.jpg\" class=\"alignnone size-full wp-image-85063 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 800px) 100vw, 800px\" \/><noscript><img decoding=\"async\" class=\"alignnone size-full wp-image-85063\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/1769768573791.jpg\" alt=\"\" width=\"800\" height=\"533\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/1769768573791.jpg 800w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/1769768573791-300x200.jpg 300w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/1769768573791-768x512.jpg 768w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/1769768573791-480x320.jpg 480w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/noscript><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Lagard\u00e8re Travel Retail Italia has announced the opening of an exclusive Dior pop-up store in the non-Schengen area of Rome Fiumicino Airport \u2014 a retail [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":85066,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[247,7082,2597,535,7088,7083,1,477,7093,7084,7086,7085],"tags":[10553,14827,69,39,56,14202,4640,43,7977,216],"class_list":["post-85062","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-airport-duty-free-information","category-beauty","category-best-selling-brands-in-duty-free","category-duty-free-retailers","category-fashion","category-fragrances","category-latest-news","category-latest-promotions-in-duty-free","category-luxury","category-makeup","category-mens-grooming","category-skincare-and-haircare","tag-aeroporti-di-roma","tag-dior-la-collection-privee","tag-duty-free","tag-dutyfree","tag-fragrance","tag-lagardere-travel-retail-italia","tag-parfums-christian-dior","tag-perfume","tag-rome-fiumicino-airport","tag-travel-retail"],"acf":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/85062","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/comments?post=85062"}],"version-history":[{"count":3,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/85062\/revisions"}],"predecessor-version":[{"id":85097,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/85062\/revisions\/85097"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media\/85066"}],"wp:attachment":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media?parent=85062"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/categories?post=85062"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/tags?post=85062"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}