{"id":85068,"date":"2026-02-05T10:16:04","date_gmt":"2026-02-05T10:16:04","guid":{"rendered":"https:\/\/www.dutyfreehunter.com\/blog\/?p=85068"},"modified":"2026-02-05T10:16:33","modified_gmt":"2026-02-05T10:16:33","slug":"guerlain-unveils-blooming-denim-makeup-cases","status":"publish","type":"post","link":"https:\/\/www.dutyfreehunter.com\/blog\/guerlain-unveils-blooming-denim-makeup-cases\/","title":{"rendered":"GUERLAIN unveils &#8216;Blooming Denim&#8217; makeup cases for Spring"},"content":{"rendered":"<p>This spring Guerlain is revisiting the cases of its iconic products \u2013 Rouge G, Ombres G and M\u00e9t\u00e9orites \u2013 teaming with Nona Source for the precious Rouge G Blooming Denim collection. A key player in circular design, Nona Source is a platform specialized in the reuse of high-quality deadstock fabrics and materials from major luxury houses.<\/p>\n<p><!--more--><\/p>\n<p>Conceived as coveted collector\u2019s items, the Rouge G cases are reinvented for each new season by talented designers. For spring 2026, Guerlain teams with Nona Source to enhance the case of its iconic lipstick, adorning it with surplus denim sourced from prestigious couture houses. Guerlain transforms this textile \u2013 the production of which consumes huge amounts of water \u2013 into an upcycled raw material, embodying an ever-more virtuous approach to sustainability.<\/p>\n<p>Captured by fashion photographer Charlotte Wales, the Rouge G Blooming Denim collection showcases a fresh and natural femininity evoking the sensual minimalism of the nineties.<\/p>\n<p><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/aYG3t90YXLCxVSxx_Social_Media_1080x1350_A3_SPRING26-FAP.jpg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/aYG3t90YXLCxVSxx_Social_Media_1080x1350_A3_SPRING26-FAP.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/aYG3t90YXLCxVSxx_Social_Media_1080x1350_A3_SPRING26-FAP-240x300.jpg 240w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/aYG3t90YXLCxVSxx_Social_Media_1080x1350_A3_SPRING26-FAP-480x600.jpg 480w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/aYG3t90YXLCxVSxx_Social_Media_1080x1350_A3_SPRING26-FAP.jpg\" class=\"alignnone size-full wp-image-85073 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 600px) 100vw, 600px\" \/><noscript><img decoding=\"async\" class=\"alignnone size-full wp-image-85073\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/aYG3t90YXLCxVSxx_Social_Media_1080x1350_A3_SPRING26-FAP.jpg\" alt=\"\" width=\"600\" height=\"750\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/aYG3t90YXLCxVSxx_Social_Media_1080x1350_A3_SPRING26-FAP.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/aYG3t90YXLCxVSxx_Social_Media_1080x1350_A3_SPRING26-FAP-240x300.jpg 240w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/aYG3t90YXLCxVSxx_Social_Media_1080x1350_A3_SPRING26-FAP-480x600.jpg 480w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/a><\/p>\n<p><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/aYG3qd0YXLCxVSxt_Social_Media_1080x1350_A3_SPRING26-105_RAL_Horizontal_Rose.jpg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/aYG3qd0YXLCxVSxt_Social_Media_1080x1350_A3_SPRING26-105_RAL_Horizontal_Rose.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/aYG3qd0YXLCxVSxt_Social_Media_1080x1350_A3_SPRING26-105_RAL_Horizontal_Rose-240x300.jpg 240w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/aYG3qd0YXLCxVSxt_Social_Media_1080x1350_A3_SPRING26-105_RAL_Horizontal_Rose-480x600.jpg 480w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/aYG3qd0YXLCxVSxt_Social_Media_1080x1350_A3_SPRING26-105_RAL_Horizontal_Rose.jpg\" class=\"alignnone size-full wp-image-85072 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 600px) 100vw, 600px\" \/><noscript><img decoding=\"async\" class=\"alignnone size-full wp-image-85072\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/aYG3qd0YXLCxVSxt_Social_Media_1080x1350_A3_SPRING26-105_RAL_Horizontal_Rose.jpg\" alt=\"\" width=\"600\" height=\"750\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/aYG3qd0YXLCxVSxt_Social_Media_1080x1350_A3_SPRING26-105_RAL_Horizontal_Rose.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/aYG3qd0YXLCxVSxt_Social_Media_1080x1350_A3_SPRING26-105_RAL_Horizontal_Rose-240x300.jpg 240w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/aYG3qd0YXLCxVSxt_Social_Media_1080x1350_A3_SPRING26-105_RAL_Horizontal_Rose-480x600.jpg 480w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/a><\/p>\n<p><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/aYG3bN0YXLCxVSxj_250328_GUERLAIN_NONA0311_HLNRT_R2.jpg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/aYG3bN0YXLCxVSxj_250328_GUERLAIN_NONA0311_HLNRT_R2.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/aYG3bN0YXLCxVSxj_250328_GUERLAIN_NONA0311_HLNRT_R2-200x300.jpg 200w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/aYG3bN0YXLCxVSxj_250328_GUERLAIN_NONA0311_HLNRT_R2-480x720.jpg 480w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/aYG3bN0YXLCxVSxj_250328_GUERLAIN_NONA0311_HLNRT_R2.jpg\" class=\"alignnone size-full wp-image-85069 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 600px) 100vw, 600px\" \/><noscript><img decoding=\"async\" class=\"alignnone size-full wp-image-85069\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/aYG3bN0YXLCxVSxj_250328_GUERLAIN_NONA0311_HLNRT_R2.jpg\" alt=\"\" width=\"600\" height=\"900\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/aYG3bN0YXLCxVSxj_250328_GUERLAIN_NONA0311_HLNRT_R2.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/aYG3bN0YXLCxVSxj_250328_GUERLAIN_NONA0311_HLNRT_R2-200x300.jpg 200w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/aYG3bN0YXLCxVSxj_250328_GUERLAIN_NONA0311_HLNRT_R2-480x720.jpg 480w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/a><\/p>\n<p><a href=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/aYG3j90YXLCxVSxr_250328_GUERLAIN_NONA0389_HLNRT_R2.2.jpg\"><img data-srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/aYG3j90YXLCxVSxr_250328_GUERLAIN_NONA0389_HLNRT_R2.2.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/aYG3j90YXLCxVSxr_250328_GUERLAIN_NONA0389_HLNRT_R2.2-240x300.jpg 240w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/aYG3j90YXLCxVSxr_250328_GUERLAIN_NONA0389_HLNRT_R2.2-480x600.jpg 480w\" decoding=\"async\" data-src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/aYG3j90YXLCxVSxr_250328_GUERLAIN_NONA0389_HLNRT_R2.2.jpg\" class=\"alignnone size-full wp-image-85070 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\"    sizes=\"(max-width: 600px) 100vw, 600px\" \/><noscript><img decoding=\"async\" class=\"alignnone size-full wp-image-85070\" src=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/aYG3j90YXLCxVSxr_250328_GUERLAIN_NONA0389_HLNRT_R2.2.jpg\" alt=\"\" width=\"600\" height=\"750\" srcset=\"https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/aYG3j90YXLCxVSxr_250328_GUERLAIN_NONA0389_HLNRT_R2.2.jpg 600w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/aYG3j90YXLCxVSxr_250328_GUERLAIN_NONA0389_HLNRT_R2.2-240x300.jpg 240w, https:\/\/www.dutyfreehunter.com\/blog\/wp-content\/uploads\/2026\/02\/aYG3j90YXLCxVSxr_250328_GUERLAIN_NONA0389_HLNRT_R2.2-480x600.jpg 480w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/noscript><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>This spring Guerlain is revisiting the cases of its iconic products \u2013 Rouge G, Ombres G and M\u00e9t\u00e9orites \u2013 teaming with Nona Source for the [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":85071,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[7082,2597,535,7088,7083,1,477,7093,7084,7086,7085],"tags":[45,44,69,39,159,2238,17345,17344,85,715,17346,216],"class_list":["post-85068","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-beauty","category-best-selling-brands-in-duty-free","category-duty-free-retailers","category-fashion","category-fragrances","category-latest-news","category-latest-promotions-in-duty-free","category-luxury","category-makeup","category-mens-grooming","category-skincare-and-haircare","tag-beauty","tag-cosmetics","tag-duty-free","tag-dutyfree","tag-guerlain","tag-guerlain-duty-free","tag-guerlain-rouge-g-blooming-denim","tag-guerlain-travel-retail","tag-make-up","tag-makeup","tag-nona-source","tag-travel-retail"],"acf":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/85068","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/comments?post=85068"}],"version-history":[{"count":4,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/85068\/revisions"}],"predecessor-version":[{"id":85100,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/85068\/revisions\/85100"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media\/85071"}],"wp:attachment":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media?parent=85068"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/categories?post=85068"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/tags?post=85068"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}